Wenzhou Shoes And Clothing Enterprises "&Nbsp"; Overseas Marketing Outlets.

In recent years, Wen enterprises have stepped up overseas.

The European debt crisis intensified.

Last June, the footwear and clothing industry in Wenzhou directly handled the trade representative office.

"These overseas Wenshang marketing points adopt the way of" overseas delivery and overseas settlement "to increase the trade stickiness of enterprises in the country and absorb more international orders resources.

Zheng Chenai, President of the clothing trade association of Wenzhou, said that at present, the representative office of overseas trade in clothing has gradually absorbed many orders from Europe.

At present, the warm clothing trade marketing points in the United States and Turkey are also being actively prepared. It is expected to open three to five in the near future.

At the same time, more than 40 shoe companies in our city have established companies and offices overseas, opening more than 1000 counters, of which Kangnai group has opened more than 200 stores in more than 20 countries.

In addition, Russia's usurusk economic and trade cooperation zone, led by Kangnai group, has reached more than 20 domestic enterprises.

"Europe's business volume has decreased by 2/3 this year, but ASEAN's exports have doubled."

Zheng Jiufang, who runs a foreign trade company in Ruian, said that the European debt crisis caused the European market to shrink, but the ASEAN market was in good shape.

But Zheng Jiufang was not satisfied with trading in ASEAN. He ran to Malaysia as an investment in 2009.

"Now Malaysia is building houses everywhere, which contains tremendous business opportunities - decoration materials."

Zheng Jiufang, a Chinese Investment Center for industrial and consumer goods, opened in Malaysia last year. He said that 80% of the more than 500 enterprises in the exhibition center came from Wenzhou. In building materials, large furniture and small faucets had Wenzhou suppliers.

At present, the exhibition center is working with 15 large local developers. It is expected that there will be an order of about 20000000 US dollars next year from the projects currently signed.

With the formal launching of the China ASEAN Free Trade Area in 2010, trade and investment between Wenzhou and Malaysia are increasingly frequent.

In April this year, the municipal government delegation visited Perak, Malaysia, and contracted a friendly city with Yi Bao City.

According to incomplete statistics, a total of 9 overseas institutions have been set up in Malaysia, with a total investment of US $2 million 140 thousand.

This year, 4 enterprises in Wenzhou signed 6 cooperation projects with Marfan, with a total value of more than 600 million dollars.

Among them, Wenzhou Malaysia International Trade Company signed a contract with Marfan for 200 million dollars; Wenzhou Wuzhou import and Export Co., Ltd. signed two projects with Marfan, amounting to 400 million dollars; Wenzhou Hao Lai Di industry and Trade Co., Ltd. signed a real estate agency agreement with Marfan.

Zheng Jiufang, who sees business opportunities in ASEAN, has also set his sights on Africa. He has seen that Garner has the characteristics of rich mineral resources and weak industrial foundation, and sets up productive enterprises locally, specializing in the production of aluminum alloy doors and windows, and in situ production and sale in situ.

By the end of August this year, the Wenzhou economic and trade group consisting of over 30 Wenzhou businessmen set foot on the African land to gain an in-depth understanding of the investment and trade environment in Africa and take the opportunity to open up new markets in Africa.

By the end of 2010, our city was approved by the competent commercial authorities of the government to establish 41 overseas enterprises and institutions, with a total investment of US $59 million 382 thousand and 800 and China's foreign investment amount to US $50 million 19 thousand and 400.

"Our factory can produce 10 thousand pairs of slippers a day."

Huang Zhiwu, chairman of Wenzhou Guo Ding shoes industry, is "old Africa".

He sold his slippers to Nigeria seven or eight years ago. 3 years ago, he invested in more than 80 acres of factories in Nigeria, mainly producing slippers and rain shoes.

Speaking of the reasons for building a factory in Nigeria, Huang Zhiwu said that Africa had a number of restrictions on imported shoes, and the tariff was also high. "In order to better expand the African market, we thought of African manufacturing and African sales."

3 years ago, Huang Zhiwu bought 80 acres of land in Nigeria, recruited more than 100 local employees, and began making roads in Africa.

Huang Zhiwu said that the monthly salary of Nigeria general workers is eight hundred or nine hundred yuan, which is much lower than the domestic cost.

"Compared with local factories, we still have technological advantages."

Huang Zhiwu said that they recycled plastic waste and reprocessed it into PVC raw materials to produce slippers.

This will not only solve the environmental problems of the society, but also reduce the cost of raw materials.