The Center Will Be &Nbsp; The Commercial Platform Will Show Original Design.

The ninety-fourth China home textile exhibition and China needle cotton trade fair will be launched in Shanghai in March 2012. The needle will be described as "barometer of textile economy" and "indicator of market trend", which will promote the vigorous development and promotion of the textile industry. Economics The role of trade cooperation and acceleration of brand building. And at the exhibition, personalized design. product Original products are emerging in an endless stream. Exhibitor And professional audiences.

Relying on Shanghai professional exhibition

In the course of development, China needle will gradually form its own characteristics and build up its own brand. We should form a professional exhibition that specializes in the long term, strives to win, constantly improves its functions, enhances its service consciousness, improves the external environment, actively nurture the market, and implement the brand driving strategy. It strives to become a professional exhibition of Brand Company gathering, knowledge and information capital intensive, and has the advantage of scale effect and distribution effect.

First of all, superior location conditions are the basis for organizing exhibition activities. Shanghai is a center of economy, culture and Commerce in eastern China. It has extensive influence and attraction in the eastern region, has a high reputation in the world, and has the geographical advantages of developing the Convention and exhibition economy. Shanghai's advanced level of science and technology in large and medium-sized cities in China has provided a strong technological support for the development of the exhibition economy. Therefore, the future needle will be placed in Shanghai to run exhibitions, which has a good industrial foundation and geopolitical advantages. This is also an important reason why China will expand its scale and adjust its layout.

Secondly, under the dual challenge of opportunities and challenges, relying on the continuous expansion of the scale of Shanghai exhibition venues and the continuous improvement of facilities, both in terms of function and area, they are in a leading position, while parking, negotiation, business services and other supporting facilities are basically complete, providing a convenient hardware foundation for the China Acupuncture Association.

Trade is always the soul of exhibition.

It is precisely to see the strong commercial appeal of the Chinese Acupuncture Association that the enterprises that have not participated in the exhibition for several years have come back, and the brand with big moves will make this exhibition the preferred platform for appearance.

In this regard, Yu Yuenan said: the most important function of the exhibition is trade, which is the soul of the exhibition and an important reason why the exhibition can not be replaced. In all forms of trade, exhibition is the most economical and effective, because the time is short and the audience is large.

Professional agents and retailers are the focus groups that will attract attention. Although there are only three days in the Chinese Acupuncture Association, according to past statistics, the number of professional spectators and the economic benefits generated by enterprises in these short days are considerable. For enterprises that want to expand their channels and increase their popularity, the cost performance of the exhibition is very high.

It is also in the spirit of exhibitors' responsibility that the needle will be selected strictly when the audience is invited. Brand exhibition is responsible for exhibitors, and at the same time, it is also responsible for the audience, showing the best companies to distributors and agents, and at the same time bridging the gap between them.

Although many enterprises are exhibiting the purpose of showing their image, the needle will be more considerate, so that they can participate in the company without hesitation. At the same time, they will have practical gains at the exhibition. This is the real purpose of a real exhibition organizer.

Personalized design products win orders

For the Sanli group, it is already a regular visitor at the Chinese Acupuncture Association. Every year, it will actively participate in the exhibition with new products. "At the ninety-third China acupuncture conference held at the beginning of this year, we brought the new series of" rogue rabbit "to participate in the exhibition. On the first day of the exhibition, this series of products was widely concerned and loved by the exhibitors and professional audiences. MashiMaro is not only winning the children's love, but also popular among many parents and young women after 80. The personalized design has also won many orders for China's needle industry. Wang Xidong, the director of Sanli towel fair, believes that consumers nowadays like to pursue individuation. When choosing products, they use personality design as their purchasing standard. "Therefore, we are now working hard to develop new products that are personalized and conform to the current consumer aesthetic standards. We hope to meet with consumers at the mid March meeting."

Wang Xidong said that as early as the first half of this year, Sanli towels had already booked the booth at the ninety-fourth session of the next year, and regarded the exhibition as a platform for the release of new products, hoping to achieve better results. "At this year's conference, we brought a lot of domestic towel products to participate in the exhibition, but later we found that there are more foreign businessmen coming to China for this year's meeting, so we will bring some products which are mainly exported for sale at the exhibition next year, and make good preparations for customers."

Original home textile products become hot products

In addition to personalized home textiles, the original style home textile products have been booming in recent years in the home textile market.

In order to participate in the next year's China Acupuncture Association and strive for more market resources at the exhibition, many home textile brands began to actively develop and produce various products suitable for market demand, and the original home textile products as the "hot selling products" of the market have gained more favours from home textile enterprises and agents.

"At the ninety-third session of this year's acupuncture conference, we displayed many new home textile products with originality, which have been enjoyed by many peers and spectators." Xu Yuyan, general manager of unadorned home blue textile, said that the phenomenon of homogenization of the products in the home textile industry is serious at present, and unadorned Ya LAN insists on original design, and shows the original design ability and competitive power of the enterprise through the exhibition platform. "At the last session, many famous brands of home textile industry brought innovative products with brand characteristics. This shows that everyone is very optimistic about the home textile market, and it also proves the importance of the exhibition platform in the home textile industry. Next year, we will participate in the ninety-fourth China Acupuncture Association as well as show more original home textiles new products at the exhibition.

In addition to Sanli and unadorned Di Ya LAN, red bean home, towel family, Luo Lai, Meng Jie, fuanna, red Fuji and many other well-known brands in the industry have also indicated that they will participate in the ninety-fourth session of the Chinese Acupuncture Association next year, and are ready to hold a new product conference or hold the Investment Promotion Association in the exhibition, make full use of the exhibition to expand the influence of the brand, set up the image of the enterprise in the industry, and show the competitiveness of the products.

It is not difficult to see that the China Cotton Textile Fair as a professional exhibition not only provides enterprises with the opportunity to display new products, but also sets up a platform for joining agents so that the intention franchisees can find the favorite brands and suitable products at the exhibition. At the same time, it also promotes the Chinese underwear home textile industry to move towards a higher level.