CHIC2012 Booth Layout Dust Landing

According to the organizers,

Wise, humorous, handsome, free and easy, mature and steady, artistic temperament...

The E1 Pavilion, which presents male charm at various angles, brings great surprises to the audience every year. On the CHIC2012, the exhibition takes "CHIC 20 years have you and me" as the theme, attracting Yager, Shan Shan, Bosideng, red bean, seven wolves, Ray Tibor, Satchi, Alston, Stella and other market competitive brands to participate in the competition. It will gather together the most powerful men's clothing brands and business casual brands in China, and show the achievements of China's men's clothing industry for 20 years.

Mix and match tidal clothing together with classic leisure, interpretation of street personality style; dynamic cowboy hand in hand fashion movement, lead the new life style.

The 11000 square meter casual wear exhibition area is based on the theme of "freedom from me", which includes "classic leisure area", "dynamic trend zone" and "leisure area".

Children's clothing area eight panels show fashion innocence

　　CHIC2012，以“FLY WITH ME!飛越未來!”為主題，寓意兒童品牌的爆發式成長時代已經到來，兒童生活館將繼續從時尚的角度切入，劃分八大特色專區，博士蛙、巴拉巴拉、派克蘭帝、瑪米瑪卡、紅黃藍、今童王、淘帝、小豬班納、朋庫一代、三六一度、安踏、七匹狼、貝貝王國、巴布豆、天線寶寶、三點水、1001夜、鉛筆俱樂部、摩登小姐、愛制造、甲蟲屋、久久、棣仔等120余個知名品牌參與其中，全方位展示海內外中高檔童裝、童鞋、青少年服裝、孕嬰裝及用品、玩具、文具等，迎合當下創意時尚風滲透進童裝及兒童用品領域的風潮，全面體現兒童健康、獨立、自主、自信的個性發展。

Luxurious visual feast of leather fur and feather area

E3 Museum leather leather and feather exhibition area is 12500 square meters, which can accommodate more than 70 feather and leather fur brands.

In order to echo the theme activities of CHIC 20th anniversary, the exhibition area will focus on "encounter" as a theme, focusing on the middle and high grade down and leather fur garments from home and abroad.

Xinji, Haining and other industrial cluster brands will participate in the exhibition. Yuan long, SIM, Siqi home, Zhonghui, snow leopard, anti tryle, FAO, Gep, Dong Long, Dong Shang, long Ding Nagoya and other famous brands will participate in the industry.

Boutique clothing area across the colorful "decoration" sector

The trend of internationalization makes people's demand for fashion not only stay on clothing, but also begin to pay attention to its collocation. Shoes, hats, bags, scarves and other accessories have long been a fashion industry.

CHIC2012, Han Palace ERON, S&A, Bangkok silver, blood Marie, WAY, VK, OLAI, TWICE and other international famous jewelry brands gathered.

ROBERTO RICC, Nicole LEE, PAXMA, VELAVDA, AVECELLE, MIUO, Transformers, haagendess, a&i, shield and other bags and handbags area brand dancing.

SANTA BARBARA POLO & RACQUET CLUB, MOREHATS, Filma, N.F.S, expensive family, PUNK, DANDY and other scarf shoes and hat brands, and GUND, a few meters, SHEEPET, intimate friends and other home doll brands to show you the taste of life.

Designer Gallery builds dream stage

As consumer demand becomes more and more personalized, designer brand is gradually becoming mature.

CHIC has given more attention and support to the designer brand, which is increasingly favored by the market.

In 2012, the designer corridor with the theme of "crossing FIND NEW ENERGY" was clear, and everything we could do for the rise of Chinese designers' strength.

Here will organize designer works display, on-site clothing production process exhibition and designer salon and many other activities.

Wu Xuewei, Wu Xuekai, Wu Haiyan, Qiu Zihao, Grace Chen, Li Ying Kai and other Chinese designer backbone help CHIC.

Beijing Institute Of Fashion Technology, China Central Academy of Fine Arts, raffles, ESMOD and other well-known clothing institutions at home and abroad enthusiastically participated.

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The new value of women's wear brand in women's wear area

Shu Lang, Gao Tian, Yan Ling and other mature women's clothing brand will take advantage of the CHIC stage again, hoping to gain greater gains in CHIC 20 years.

SHE, the popular asian idol idol group, endorsed by Weyers, a fashion woman from Guangdong Fashion Co., Ltd. will first participate in CHIC.

The international trend of women's dress, Siya duo as the largest exhibitors in the 2012 ladies' wear area, brings the surprise trend of the mix and match trend. The little ladies dress brands such as Gong Dai, Song Di Si, Hai Sibao, eighteen ladies square, Hello Kitty and so on will deduce women's fashion of different styles, while cache cache and Susie will fully deduce the idea of "parity and fast fashion".

Quality improvement of overseas exhibition area

In 2012, RENA LANGE, Marc Cain, Sarah Pacini, Desigual, Moschino, Addidas SLVR and other international famous brands came on stage.

In addition, the exhibition "Milan WHITE" on behalf of the high-end designer brand of Italy, the top fashion exhibition organization "ENK" in the United States, and the famous French Exhibition "WHO 'S NEXT" are all together to help CHIC.

The German pavilion not only participated in the exhibition on a large scale, but also received strong support from the German government.

Japan, South Korea, Preview in China and China Hongkong will also continue to support CHIC, and will surely dedicate a world-class high quality fashion exhibition to the audience.

China's clothing distribution touches the pulse of fashion

Based on international standards, the organizers, based on the needs and brand positioning of publishing enterprises, provide enterprises with choice of two different publishing venues, namely the CHIC2012 exhibition hall and the Crowne Plaza Hotel in Beijing. This new initiative can not only accommodate more than 20 shows, but also more rationally plan the performing functional areas and elaborate the stage effect of releasing venues. The organizers invited the famous design teams to plan their efforts, integrate the packaging inside and outside the venues, integrate the international popular elements in the layout and decoration, and strive to promote the effect and influence of the trade. At the same time, the audience can feel the perfect release effect and strong fashion pulse on the spot.

Combined with practical experience, we offer a variety of package programs to provide more effective and practical services to meet the needs of different publishing enterprises.

Forum, awards to build communication bridge

During the period of CHIC2012, the Eighth China clothing brand annual awards, the 2012 China clothing forum, the China clothing business forum series activities and other excellent activities for building a bridge of deep communication between Chinese clothing brands and consumers are in the process of preparation.

The eighth annual award of the Chinese clothing brand first put forward the concept of "annual brand". The award-winning brand of the Chinese clothing brand annual award is called the annual brand, and has set up a "special award" focusing on the upstream and downstream of China's clothing industry, promoting the awards, supporting awards, manufacturing awards, business awards and Beauty Awards.

At present, the initial assessment is over, and the list of nominations for High-profile awards is about to be unveiled.

In the series of activities of China clothing business forum, the annual conference of China clothing distributors and retailers and the Chinese fashion buyer forum, with the theme of "buyer changing China", invited experts from Yao Xiaoyun, Shao Ligang, Zhou Tong, Japan's famous fast fashion brand executives, European fashion shopping malls, purchasing managers, etc. to gather the wisdom of Japanese, European and European buyers. With innovative thinking mode and participants, we discussed with the participants the change of the garment terminal mode triggered by the development trend of the domestic garment market.