Hongkong Fashion Festival, Hongkong International Fashion Collection

Organized by the Hongkong Trade Development Council (TDC), the forty-third Hongkong Fashion Festival autumn and winter series and the 10 Hongkong international fashion collection were held at the Hongkong Convention and Exhibition Centre in from January 16th to 19th.

The exhibition gathered about 1900 exhibitors from 25 countries and regions to showcase the latest brand series, garment products and accessories, and related professional services.

Among them, exhibitors from Denmark, Jordan, Nepal and the United Arab Emirates were the first to participate in the exhibition.

During the exhibition, the conference arranged more than 30 exciting events, including a number of fashion shows, different themes of fashion industry seminars and exchange activities.

The two exhibitions are rich and wonderful. They are joined by designers, brands and people from all over the world to further consolidate Hongkong's advantages as the fashion capital of Asia.

The Hongkong Fashion Festival is a large-scale fashion show in Asia. This year, new jeans, fashion bags and scarves gallery are added to cater for the different needs of buyers around the world, so that buyers can find partners.

Hongkong TDC has also organized more than 110 buyers from 43 countries and regions. Over 5300 buyers have visited two exhibitions in Hong Kong.

The international stage shows fashion and charm.

To further promote Hongkong as an international fashion center, the Hongkong fashion show, the first fashion show held on the first day of the exhibition, invited four top fashion designers to show their latest works.

This year, we participated in the international fashion stage of Hongkong gorgeous show, showing the designers of the fashion series with unique styles to the global buyers, including Wu Junqi from Hongkong.

Risto Bimbiloski from France is famous for its knitting design. The fashion industry specializes in the use of traditional knitting skills and fashion design. The British Craig Lawrence has been awarded the new British design award many times. It is good at using different material matching and unique knitting methods to design modern knitted women's garments. Qagun, the mainland of China, won the highest award in mainland China Fashion Design in 2008.

Wu Junqi, a local designer in Hongkong, was invited to take part in the Asian fashion show in World Expo, Shanghai, and was awarded the title of "Asian Creative Star".

Her work is tailored and unique, giving full expression to the beauty of female body.

Hongkong's TDC has also invited the famous Hongkong supermodel Yu Jiawen to step on the footbridge in Hongkong. She is the first French model of Chinese brand Dior, and is one of the first overseas models of Hongkong.

The Hongkong youth fashion designer YDC is the thirty-sixth year this year. Many outstanding fashion designers have been excavated for the local fashion industry over the years.

The YDC will be held on the second day of the exhibition (January 17th). The 18 shortcut design series will compete for the winners of casual wear and denim group, fashion day dress group champion, party dress and evening dress group champion, and the four winners of the championship.

In the end, Mai Chi Chi won the championship and picked up the party clothes.

"I am very excited to get two awards at the same time," YDC said. "The most important thing for me is to get a valuable opportunity to learn about other competitors and communicate with you and learn from each other."

Her work is inspired by her favorite ocean and favorite black. She is planning to learn to dive. So she daring to make evening dress with diving material and use black to make the main color.

Designers say that because the cloth is heavy and heavy, she needs to stitch the evening dress with a large size needle, and combine it with the soft chiffon fabric to make this special contrast effect.

"I once had a year of learning with YDC Silvio Chan, and I have gained a lot of valuable ideas for the competition. I also like and feel satisfied with this piece of work," said Mai Chi Chi, who has won a good performance in the mainland design competition.

This year, the famous Japanese fashion designer Tayama Junro (Atsuro Tayama) visited Hongkong as a guest judge, and the chief judge was Fang Gang, chairman of the Hongkong Clothing Industry Advisory Committee.

In addition, Janice Man served as a guest model to deduce entries.

Tayama Junro said that the works of Mai Chi Chi were broken through in many works. Besides the work itself, the designer could also take into account the overall hairstyle, makeup and shoes of the model, and the overall visual effect was very eye-catching.

In addition to the above two major fashion shows, 18 fashion shows were held during the exhibition, including the local brands IKA, Modessa and Tattoo, and the exclusive fashion show of the association of wool weaving innovation and design and the Hongkong Fashion Designers Association. Overseas exhibitors, France Group Pronuptia and India Somani Institute of Art and Fashion Fashion all held fashion shows during the exhibition.

Fashion agencies predict future trends

During the exhibition, there were 6 seminars, and fashion trend forecasting agencies took the lead in disclosing the future trend.

International authoritative fashion forecasting agency

In addition, the editor of Women s Wear Daily, which was regarded as the fashion trend indicator of the United States in 1910, also went to the scene to talk about the trends and opportunities in the North American market.

Australian wool Development Limited will also share Australian Merino wool to help businesses develop their businesses.

2012/13 what will be popular in autumn and winter and 2013 spring and summer? The organizers invited the fashion experts of WGSN and Fashion Snoops to watch the fashion trend of 2012/13.

New printing and dyeing technology, new fabric trends, and admiration for the mainstream culture of non Europe, the United States and Japan all bring new shocks to fashion in 2012/13.

Zhao Guiju, editor in chief of the Asia Pacific region of WGSN, said that 2012/13 autumn and winter are mainly centered on the three major trends of environmental enjoyment, extreme neutrality and multiculturalism.

The so-called environmental pleasure is to emphasize minimalism of independent modeling, which means simple lines to return to the trend.

As cotton prices rise, non cotton fabrics will become the mainstream and focus on texture.

Women's wear, patterns

In addition, maintaining neutrality has become the mainstream nowadays, and the trend of extreme neutrality has sprouted.

Through bold and simple new minimalism.

Under the extreme neutral trend, men's and women's clothing is streamlined, though simple and paramount, but the principle remains unchanged.

The clothing is characterized by low shoulder and round silhouette to express the values and dress up for a uniform style.

The key points of design are color segmentation, contrast texture and streamline stitching.

Multicultural trend, emphasis on texture contrast and shape design, and fashion design into the cultural elements of China, Africa and the Middle East, and bold colors, create vibrant new vitality.

The simple T-shirt is the main garment, as well as the use of eye-catching colors to embellish black clothing, digital printing patterns, and lace lace design.

Fashion Snoops Asia Pacific Sales and marketing representative Liao Zhiwei explained the women's clothing / men's wear / children's wear 2012/13 autumn and winter trend, and the trend of spring and summer in 2013.

He pointed out that wild magnificence is one of the trends based on valuable materials. Fur and leather are the main materials. They are decorated with fur edge, fur vest, fur sleeves, fur skirts, leather pockets and practical pockets to decorate the design features of the clothes, while the high collar is the main element to create a stack.

The design is inspired by natural landscapes, animal patterns, feathers, birds, and branches. The colors include golden, sandy, olive, brook, blue, and sky blue.

Children's clothing also has these design elements, but it has both childlike style.

In addition, the sportswear design in 70s of last century will have a new interpretation. The Bohemian style will be integrated into it. Orange and purple blocks are important retro elements, including silk, suede and metallic leather.

Folding and low waist tailoring are the essence of design.

The Beatles

Colorful activities make Hongkong Fashion Festival and Hongkong fashion colorful.

According to statistics, in the first 11 months of 2011, Hongkong's exports increased by 2 percentage points over the same period last year.