The Ninety-Fourth China Needle Cotton Trade Fair Opens On 13
The ninety-fourth China needle and cotton trade fair
The opening of the Shanghai New International Exhibition Center is the first most influential exhibition in the home textile industry this year. This exhibition is divided into China home textile home exhibition and Chinese underwear clothing exhibition.
This year, it's China.
Home textiles
In the key year of the knitting 12th Five-Year plan, many home textile brands have adjusted their own future development strategies, which will be displayed and tested through the needle.
At the same time, in the post financial crisis era, faced with more complex and changeable domestic and international situations, many enterprises hope to find ways to solve the existing problems and find the direction of their future development.
This year is
Chinese Acupuncture Association
The ninety-fourth session of the organizing committee said: "this year's exhibition will be divided into two parts: China home textile exhibition and China underwear Exhibition for the first time. This is a new attempt.
This innovation has been unanimously endorsed by the industry, which is also the inevitable result of the development of the industry to a certain extent.
The organizing committee will not fail to meet expectations, and the colorful home textile knitting content will give the industry more hope.
This exhibition still displays a wide variety of home textiles and knitwear, including bed products, summer cooling products, towels, interior decorations, underwear, bra, stockings and so on to cater for the needs of the first spring festival in China.
A number of home textile and knitting industry bases such as Gao Yang, Xiaolan and Anji will gather in Shanghai. They will bring the latest products to the audience in 2012.
This year, there are 4 pavilions, nearly 50 thousand square meters, which has increased by nearly 30% compared with last year.
Compared with previous years, the number of exhibitors has increased and the level has increased year by year.
Not only did it hatch a large number of well-known brands such as Vico, Bo Yang, red beans, duo, Luo Lai and other old brands, but also boosted the growth of new brands such as shark, Kasen and cat people, becoming the true brand incubators and cradles of brands.
In business, business is the central idea of running the exhibition, promoting the progress of the industry with commercial behavior, promoting the brand trade, and ultimately forming the market pattern of brand competition.
In the middle of this year, the underwear design competition will be held. The organizers have made a brand-new sublime to the competition from an international perspective and launched a fashion show at the front end of the fashion.
This is an international event that will bring together excellent underwear designers in the future. It will promote the trend of the next 5 years in fashion underwear design industry, cultivate new forces in Chinese underwear design, and let more people join the ranks of fashion designers with the expressive power and influence of art and fashion.
stay
Home textile products
In addition to continuing to highlight personalized products, the original style of home textile products will also become popular.
To participate in this year's China Acupuncture Association and win more market resources at the exhibition, many home textile brands are actively developing and producing products that are suitable for market demand, and the original home textile products as the "hot selling products" of the market will get more favours from home textile enterprises and agents.
"At the ninety-third session of the last year's acupuncture conference, we displayed some original new home textile products, which were well received by the professional audience."
Xu Yuyan, general manager of unadorned home blue textile, said that the phenomenon of homogenization of the products in the home textile industry is serious at present, and unadorned Ya LAN insists on original design, and shows the original design ability and competitive power of the enterprise through the exhibition platform.
"At the last session, many famous brands of home textile industry brought innovative products with brand characteristics. This shows that everyone is very optimistic about the home textile market, and it also proves the importance of the needle platform in laying domestic sales channels for home textile enterprises.
In the 94 China Acupuncture Association, we will also show more new home textile products with original style.
In addition to unadorned Di Ya LAN, red bean home, towel family, Luo Lai, Meng Jie, fuanna, red Fuji and other well-known brands in the industry will also appear at the 94 China acupuncture conference and hold a new product launch or investment promotion association.
The organizers of the ninety-fourth China Acupuncture Association said that during the spring days of 13-15 March 2012, China will provide a more professional and warm service for exhibitors and professional audiences with a strong purchasing invitation function.
At this exhibition, the organizers are very concerned about localization. Therefore, the seminar on "China home textile fashion trend" held during the exhibition is in line with China's national conditions, providing links to popularity and application, and creating a platform for the display and exchange of "China's home textile fashion trends".
Guide enterprise product development, pay attention to lifestyle changes, and combine the trend research results, in-depth carry out home textile designers interaction and exchange activities.
This kind of exhibition has never been done before, it is enough to refresh people.
Needless to say, there is a virtuous cycle of mutual promotion and mutual benefit between visitors and visitors, and the exhibition itself speeds up the pace with fashion.
On the other hand, exhibitors also add new elements to current popular elements and fashion lifestyle. Some brand designs also pioneered cross-border activities of exhibitions and art categories.
Spectators no longer visit the exhibition simply, but also feel more fashion feelings when negotiating with them.
Therefore, Chinese buyers can not only purchase products at exhibitions, but also find market trends and messages.
Dong Fulong, chairman of Shanghai red Fuji home textile company, said that through the exhibition, enterprises will have the opportunity to actively communicate with buyers, understand the market trend and new development, and produce products that are more suitable for demand and more fashionable.
As the first exhibition to start in 2012, the business value of the spring and summer platform is more valued by enterprises.
In order to encourage exhibitors to display the best image in front of ten thousand spectators, this exhibition will select excellent exhibition stand in the exhibition, and reward the exhibitors with outstanding design and excellent display effect at the exhibition booth.
In the middle of the century, China has been meeting itself with high standards and exhibiting enterprises, and striving to build a more fashionable and high-end platform in China to attract high-quality exhibitors and professional audiences, and form a virtuous circle.
At this exhibition, the home textile market information, trend and technology seminar will give guidance to the technical application and standards of home textile products, and interpret the advanced technologies such as energy conservation, environmental protection and testing standards of home textiles.
Through in-depth understanding before the exhibition, the organizers will bring the most needed and practical high-tech resources to enterprises and help enterprises solve practical problems.
As a platform for the industry's comprehensive resources, China needle will not only display brand strength, expand domestic and foreign markets, test the development strategy of enterprises, but also see the current development of the industry, hear the industry's wisdom and voice, smell the opportunities of the moment, comb the industry development pulse, clarify the development ideas of enterprises, and find the future development direction of the industry and enterprises.
The fundamental purpose of the exhibition is to serve the industry and serve the enterprises.
2012 is the year of implementation of "12th Five-Year". It is the key period to realize "home textile power". The core goal of home textile industry is brand development.
Since its foundation, the China Central Committee has set the goal of guiding the development of China's home textile industry and promoting the development of China's home textile brand.
In 2012, the Chinese Acupuncture Association put forward higher requirements for itself.
Until today, China will not scale itself and expand its exhibition area and exhibitors. In the meantime, it will offer higher requirements for itself and more opportunities for exhibitors to participate.
China
Home textile market
And products are in the accumulation of quantitative change. Under the catalysis of brand forging power, it will eventually bring new growth and explosive force.
As pointed out by the senior level of the Chinese Acupuncture Association, "the needle will then enter the new stage of service value."
The needle will stand at the new high point of the "12th Five-Year" period and face the starting line and time point of a new development period. The professionals in home textile industry will find the past, today and future of the industry through the needle, and on the way to the growth of China's home textile brand, the needle will still go all the way, leading the industry to find more enlightenment from the re crossing in 2012.
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