The Twenty-Fourth China Silk Fair &Nbsp; Silk Home Textiles Will Be More Sought After.
The twenty-fourth session sponsored by China Textile Business Association China Silk Fair (China Silk Fair), the ninety-fourth China underwear wear fair and China needle and cotton fabric Fair (Chinese Acupuncture Association) opened in Shanghai New International Expo Center in March 13, 2012. Zhejiang Jiaxin silk Limited by Share Ltd "golden three towers", silk road group Zhejiang Home Textile Co., Ltd., "Huan Sha", Daly silk (Zhejiang) Co., Ltd., Tongxiang City Tang Si Home Textile Co., Ltd., Zibo great dyeing square silk group, "Nu Po," "silk country", Hangzhou Yuhang Xing long silk factory, "Tian Ren workshop" and other silk enterprises and brands have been unveiled, showing silk fabric and home textile style.
Silk companies make every move to promote brand image.
The exhibition will meet in three. Nearly 50 thousand square meters pavilion area will be distributed in 4 pavilions according to product category. Each silk enterprise will adopt various ways to produce core products to attract the eyes of the professional audience.
Zibo Da Yan Fang silk group has a complete industrial chain from silk reeling to silk home textiles, and domestic and foreign trade. Silk fabric And the leading enterprises of special wide silk home textile fabrics produce 8 million meters of real silk annually. At the China silk conference site, Tai Yin Fang, taking the TV drama "Da dye Fang" as the breakthrough point, reproduced the exhibition hall of Zhoucun's silk history at the scene, causing many audiences' sympathy and concern.
The Silk Road Group has arranged the exhibition hall as a European style luxury style, in line with its 30-50 year old, healthy lifestyle and the customer positioning of the ecological skin care home textile fabric.
There is a set of real silk painting in Hangzhou Yuhang Xing long silk factory, where the coloured painter is painting on the fabric, and the person in charge of sales is responsible for it. The factory independently develops environment-friendly and fast hand painted pigments, and the color fastness of pigment is guaranteed, thus overcoming the difficulty of post-processing of ordinary coloured drawing.
In recent years, with the improvement of living standards, Chinese people have begun to pay more and more attention to the pursuit of quality of life. Silk products such as silk quilts and bedclothes have been sought after by consumers for their natural, healthy and noble characteristics. Many enterprises are also striving to develop and deepen the domestic consumption market. Roley, fuanna and other well-known domestic textile enterprises have silk household textile products. The salesmen of Zibo Da dyeing Fang silk group said that the silk and interwoven bedding products of their OEM and their own brands were popular, especially the silk and cotton interwoven products. "The price is more affordable than pure silk, the consumption will be bigger, and the 100% silk is more expensive, and the relative consumption is less." The Silk Road Huan Sha silk home textiles Sales managers say their pure silk bed products are more sought after than interlacing.
Silk and quilt products have potential in the domestic consumption market of silk, home textiles, and exported silk and home textiles are the same as domestic products, and export sales are "not giving strength" due to the overall economic downturn in the world. Silk home textile enterprises are looking at the interior market and developing the domestic consumer market, hoping to find new agents and sales channels through the "China Silk Association" to promote silk consumption.
The professional brand effect of "China Silk Association" needs to be strengthened.
China Silk Association and China needle will co operate. All exhibitors will be displayed in accordance with the commodities. Although it is good for agents and purchasers to negotiate on demand, "silk" has not been exhibited as a whole. The fiber characteristics are not obvious, and even a silk company booth is even in the exhibition. Underwear In the middle of the stocking exhibition hall, there are also more than one professional audience issuing the question: where will the silk be? Where is the silk?
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