Gorgeous Transformation Of Henan's Clothing Market

"In the process of transferring the coastal garment industry to the central and western regions, abundant human resources and extensive transportation and logistics have won the congenital advantages for Henan to undertake the garment industry transfer." Li Gang, executive director of Henan clothing association, said.

Foreign "first order" rush to Henan Market

"For the clothing industry, the transfer of industry is the transfer of orders, the transfer of orders is also the transfer of industry." Li Gang said.

according to Henan Garment Association According to incomplete statistics, there are 118 enterprises in Henan undertaking trade transfer order production. These enterprises have 40330 sets of equipment and 43600 workers.

Henan garment processing industry to undertake the transfer of orders, not only from the domestic, many well-known foreign clothing brand enterprises are slowly taking advantage of the Henan market.

In the past hundred years, the old department store in Britain, Marsha general store, has been selling "made in Zhengzhou" suits for the past three or four years. As the representative brand of Henan men's wear, the cross apparel also produces "Dunhill" as the international first-line brand.

　 Some of the international brands of a few shopping malls in Zhengzhou have realized "Henan made".

It is noteworthy that, at present, Clothing in Henan Orders for export processing are also moving from cheap to high-end. Foreign "first order" snatch the Henan market.

Hu Jie used several "unexpected" words to describe the joy of increasing the processing price of export orders. Hu Jie told reporters that with the export of a jacket as an example, the processing cost of the former local garment enterprises was between 30 yuan and 35 yuan, but now, some manufacturers will produce about 110 yuan for the processing enterprises.

Hu Jie said: "before we received foreign processing orders, most of them were" second-hand orders ", which were transferred to us by some large coastal garment processing enterprises. Under such circumstances, the profits of local processing enterprises were relatively small, and now they cooperate directly with some famous enterprises abroad." single hand order "not only allows enterprises to get full processing profit, but also recognised the quality and technology of local garment processing enterprises, to a certain extent, can promote the high-end of local garment enterprises.

　 Targeting foreign capital

As high priced orders rush to the Henan market, many local garment processing enterprises are targeting foreign companies for cooperation.

As a long-term supplier of international famous daily necessities such as WAL-MART and Tesco, Zhao Xijian, chairman of Nanyang New Austrian Knitting Co. Ltd. International giant The company has a deep memory of the occasion.

"The requirements of foreign enterprises for partners are very high. They should not only test factory construction, but also inspect the company's culture and attitude towards employees, and even the sanitary conditions of toilets." Zhao Xijian said.

It is reported that the new Austrian Knitting Co., Ltd. is about to register its new brand in Shanghai. "Only with its own technological innovation and strong brand motivation can we bring high price orders to enterprises, and strength can win the right to speak." Zhao Xijian said.

Hu Jie said that cooperation with foreign-funded enterprises is an improvement to local enterprises, but it is also a "opportunity and challenge". Foreign funded enterprises are very strict in terms of time and quality for local processing enterprises. At the same time, when goods are exported, they will also face strict procedures such as customs declaration and quality inspection. Local processing enterprises should practise good internal strength and strictly control quality.