Jack'S Eighth China Clothing Brand Annual Award Wins The Annual Brand
Sponsored by China Fashion Association, the new Jack sewing machine Limited by Share Ltd is named after.
Jack eighth annual award of Chinese clothing brand
"With seven years of persistent exploration, we continue to strive to build the" brand of the year "in China's apparel industry.
Jack, the eighth annual award of the Chinese clothing brand, has inherited the essence of the previous seven awards and shouldered the mission of future change. It has always adjusted and innovated throughout the series of publicity, appraisal and other aspects, striving to sublimate in fine-tuning, and will continue to promote Chinese clothing originality.
brand
The direction of development is ahead.
In the past seven years, the "grand prize" has become the highest platform for many garment brands to self examine and interact with each other, and has become the highest honor for clothing brand recognition and pursuit.
In the past seven years, 44 brands have won the nomination award and 58 brands have won the nomination awards. Thousands of brands have been mentioned, and their lineup and influence are increasingly strong, which has played an important role in promoting the development of Chinese clothing brands.
In particular, the popularity of the original brand in the consumer, social and commercial areas has been greatly improved, and it has played an active role in promoting the brand image.
Persistence -- nomination award brand announced
This year's "grand prize" is still adhering to the principles of fairness, justice and openness. After nearly three months of nomination and evaluation, according to the three sets of data, such as "business coverage statistics", "consumer survey" and "industry expert survey", the list of nominations for the award is presented, and then the nomination award brands of all awards are produced after deliberation by the nominated jury of authoritative experts.
This year's "Grand Prix" mentioned more than 2700 brands, and finally 27 brands won the nomination award fortunately.
Looking at the list of nominations for this award, these brands not only reflect the wind direction of the consumer market, but also reflect the overall strength of the development of China's clothing brand backbone.
The evaluation system of the annual awards of Chinese clothing brands always revolves around the principles of market inspection, strictly follows the objective laws of market changes, and provides a platform for "performance" and "recognition" for those clothing brands that are improving and constantly breaking through themselves. At the same time, we dig out those brand names that are striking and promising, and encourage them to stride forward on the road of Chinese clothing brand development.
Mission -- the concept of "annual brand"
After winning the highest honor of the clothing industry, the number of award-winning brands has displayed more outstanding performance in the market and shopping malls, while playing the leading role of "example", contributing to the prosperity of China's clothing brand.
This year's "award" first put forward the concept of "annual brand", that is, from the beginning of this year will be awarded the grand prize brand collectively known as the "annual brand".
This concept not only strengthens the status of winning brands in the industry, but also extracts the mission of their "example" power. The purpose is to combine the "grand prize" and the nine annual brands to jointly provide a powerful force for the development of China's garment industry.
The "grand prize" will take this concise and clear concept as the core to repair the propaganda and promotion system of the "grand prize" brand, and join hands with the well-known social media to build up the "Oscar" of the garment industry with the brand-new plane, network, TV and other three-dimensional propaganda mode.
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Change - Special Award rules
To promote China
Clothing industry
And the development of the upstream and downstream industries to meet the aspirations and hopes of the whole industry for the "grand prize" activities. The current "Grand Prix" regularizes and changes the past special awards, and finally adjusts and adds relevant awards in the special award series, and gives them new meanings.
Three of the awards were adjusted, namely, the "Promotion Award", "support Award" and "dress Award".
The "Promotion Award" increased the production base, the Creative Industry Park, the media, the consulting organization and the service organization in the scope of the appraisal target. The "support Award" is the "science and technology advancement Promotion Award" of the past. The change of the name highlights the strong support from the judges to the garment industry. The clothing award is launched on the basis of the last "perfect companion Award", and the scope of the appraisal object covers the accessories, shoes and hats, scarves, gloves, bags and accessories.
In addition, there are two new awards, namely, "manufacturing awards" and "business awards".
The "manufacturing Award" is a manufacturing enterprise specializing in garment production and manufacturing. The award set up the blank of the "award" processing brand, and promoted the industry advocacy that the processing enterprises should also create the brand. Gu Mingsi, the "business award", commended the commercial terminals of all kinds of brand clothes.
As an important downstream area of clothing industry, business directly and objectively reflects the survival of the brand, and has become one of the drivers of brand development. Excellent commercial terminals bear the responsibility of brand development.
The above five awards include the market brand and processing brand in the clothing market, which fully penetrates the related links in the various fields of the upstream and downstream industries of the garment industry, so that the appraisal system of the "grand prize" is more plump and comprehensive.
More importantly, the introduction of the "special award" has provided a platform for the upstream and downstream businesses of clothing, and has also brought them high praise and honor.
The "special award" is the "grand prize" Organizing Committee according to the current needs of the industry, the awards will continue to change and update, but no matter how the changes, the ultimate goal is to help China's original clothing brand better and faster development.
Breakthrough -- new ceremony
This award ceremony continues to join Mr. Oscar, the famous planner, to add the legend of "the legend of Oscar" in the Chinese clothing industry.
This ceremony will break through the form of "self", the first seven awards ceremony, and first apply the elements of broadway music and dance drama to the awarding ceremony to create a multimedia audio-visual feast with the integration of sound, light and electricity.
The ceremony will be presented through three themes: the quality of clothing, the marketing and the impact on people's good life. With the new stage, wonderful singing and dancing, and grand awards, we will strive to create a fashion and avant-garde annual celebration of Chinese fashion brands.
The award ceremony will be held in Beijing theatre in March 25th. Who will become the "annual brand" of the "grand prize"? Who will become the new example brand of the Chinese garment industry? Such a powerful brand lineup will make the answer more exciting.
In the glorious Hall of honor, let us all look forward to the time of the birth of the "brand of the year".
Jack eighth China clothing brand annual award nomination award list
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