Shang Chao'S "Overlord" Charges Make Shoes Suppliers And Other Brands Helpless.

Account opening fee, entrance fee, bar code fee, display fee and rebate fee.

Some supermarkets and shopping malls depend on each other.

The monopolistic position, to the supplier to receive a wide range of "unreasonable costs".

A CPPCC proposal by the Xiamen Municipal Committee of the NLD showed that some retailers had unreasonable charges up to 17.

Hong Kong manager, a marketing manager of a shoe industry in Fujian, Cai manager of a food business marketing center in Fujian, manager Liu of a building material company in Jiangxi, and Zhang manager, a milk powder enterprise in Sichuan, have described a shocking shopping list of unreasonable fees to reporters in four.

Inexplicable account opening fee

Zhang said, "I have been selling milk for more than 10 years. As a salesperson, I have worked as a regional manager. I have been dealing with supermarkets and stores. I have to face various mandatory fees every year."

"The most inexplicable thing is the opening fee.

If you want to do business with retailers, you must first give them a gift.

Zhang said, for example, if a dealer wants to cooperate with a supermarket, he has to open an account.

According to the strength and relationship of dealers, the situation of collecting more and less revenue depends on the situation. Three thousand, five thousand, or ten thousand yuan, so even if we hang up the number in this supermarket.

Cai said, the cake industry is also the same.

For the first time, the first time for the first time to cooperate is to pay the opening fee.

According to the strength of the store's status, the opening fee varies from several thousand yuan to tens of thousands of yuan, and the most ruthless one is 500 thousand yuan.

"Of course, it depends on whether the supplier's own brand is strong enough and the sales volume is not big."

Hung manager said, "the same store, ours.

It costs 30 thousand yuan to open an account, but for Nike, Adidas and other big brands, people may not dare to accept the money.

The helpless entry fee

If the account opening fee is a "stepping stone", the admission fee is "admission ticket".

According to the specifications, a single item "one ticket".

According to Zhang manager, in a large foreign supermarket, the entrance fee per milk powder is about 2000 yuan.

For example, baby milk powder is divided into 5 segments according to the age of infants, zero or one, two or three and four, and the products of each segment need to receive 2000 yuan.

We have more than 20 milk powder products to enter the supermarket, and the single entry fee is five or six yuan.

"There are so many stores in a chain supermarket that when you enter a house, you must buy a ticket.

There is no alternative to the overbearing and heavy burden of shopping malls.

Zhang said.

Hong manager told reporters that some stores also according to their store specifications.

Size is used to divide the entry fee level, for example, the annual entry fee of flagship store is 300 thousand yuan, the standard store is 200 thousand yuan, and the community store is 5 to 80 thousand yuan.

Liu manager disclosed that in 2006, the company signed a contract with a well-known building material store in China, and negotiated a specification product. The annual entry fee was 5000 yuan.

As a result, the building material store collapsed because of blind expansion and finally did not settle its own money.