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    Wenzhou Shoe Enterprises Adjust Prices To Deal With EU

    2008/3/11 0:00:00 10407

    European Union

    1, the European Union levies taxes on Chinese shoes. Wenzhou enterprises are planning to adjust their prices. The European Commission has approved that the EU anti-dumping duties on Chinese leather shoes will be pferred from 4.8% to 19.4% in the 6 months from April 7th this year.

    However, leather children's shoes and hi-tech sneakers are not listed here.

    As one of China's largest footwear industry bases, Wenzhou's footwear association is considering price adjustment.

    As China's shoe companies have already had a scale effect in the EU, there has been certain tacit understanding in all aspects of production and sales, so it is not so easy to develop a new market.

    2, a new round of rising prices of household appliances coming?

    Many domestic manufacturers are brewing up the price of household appliances, and some manufacturers will send a new round of price increase plans to the stores in recent days.

    Experts believe that this year, although home appliances do not rule out the phenomenon of strong brands appear obvious price increases, but there will be no general inflation situation.

    First of all, from the point of view of production, scale is one of the prerequisites for reducing costs.

    The trend of further integration of China's household electrical appliance industry has been very obvious.

    Second, the "low price" strategy of household appliances chain stores, will not agree with the too fast rise in the price of household appliances.

    3, March, Shanghai new batch will be concentrated on the new market, regional sales promotion sales promotion: for example, some real estate claims that blue card members can enjoy 0.2% of the discount, gold card members can play a 1% discount, if it is the general buyers, a full payment can enjoy the total price of 1% discount.

    Some properties indicate that customers who make an appointment before March can get a discount of 300 yuan per square meter.

    4, Jingshi Shi IV emission standards: car owners buy country III vehicles, car dealers will be punished.

    Since March 1st, Beijing has implemented the fourth national standard for vehicle emission.

    The environmental protection department said it would not be able to register the licence if it was found that the owner of the new car did not meet the standard.

    Moreover, relevant departments will also punish car dealers.

    5, Intel channel New Deal: advance into three or four tier cities.

    Localization and regionalization will become the key word of Intel's channel strategy this year.

    It is matched with the popularity of 45 nanometer technology in Intel's whole line products, with the advantage of low cost and low power brought by new technology.

    Intel said that this year, the joint agents will channel business to China's three or four tier cities, and ultimately achieve the user's demand for Intel products increased by 50% of the strategic objectives.

    6, watch out for five new means of pyramid selling: first, under the guise of "chain sales", "franchising", "direct selling" and "joining the chain", they lied to the masses to participate in pyramid selling in the name of "national pilot" and "response to the call for the development of the western region".

    Two, under the banner of "electronic commerce" and "network direct sale", we use the Internet to carry out pyramid selling.

    Three, under the guise of direct selling, selling goods as a cover, with high rebates and high returns as bait, through the development of franchisees, salesmen, preferential customers and other forms of offline development, based on the participants' development of offline sales performance, based on the bonus of team payment pyramid selling behavior.

    Four, pyramid selling organizations develop high age, high academic qualifications, low age and low education staff to participate in pyramid schemes.

    Five, when pyramid schemes are being investigated, or pyramid schemes are about to collapse, instilling pyramid schemes participants will make group petitions and create chaos.

    7, "seven traps" analysis of the secret behind the car price reduction: special low price insurance claims big trouble; try to drive as a new car sales; buy new cars are being subcontracted; stock car concessions are very large; dealers say that they will not drop back; superstitious network quotation results are not consistent; businesses themselves modified vehicles, reduced distribution vehicles, normal cars to sell a price.

    8, the new concept marketing, Shanghai Volkswagen, MG, the name of Qi blowing Cross wind: now Cross concept is relatively hot, some hatchback cars or MPV/SUV slightly changed, to the word paste, its essence is to test the water "new concept marketing" approach.

    And when this marketing method is widely adopted, the competition from this new market will inevitably increase.

    9, new car sales in Japan are expected to grow for the first time in five years.

    High oil prices also bring a group of customers who change cars, which has a certain role in promoting car sales.

    In January, the number of new car sales in Japan (except for light vehicles) increased by 3.7% over the same period last year.

    10, Toshiba is willing to bet on the Chinese version of high definition: Toshiba will completely stop the production of HD (High Defition, Chinese plations as high resolution) -DVD players and video recorders by March.

    After Warner Brothers invested in Blu ray camp, HD-DVD has been sentenced to death.

    The official statement issued by Toshiba in February 19th has taken care of all aspects, except for the Chinese version of HD.

    Although the international market has turned to Blu ray standard side, it does not mean that the Chinese market will adopt international standards.

    As the disc industry has a strong regional character, if the blue light dominates the Chinese market, it is bound to trigger SONY standard leading enterprises to readjust the Blu ray patent fees standard, which will become a great retrogression in the Chinese disc industry.

    On the contrary, the promotion of CH-DVD with independent intellectual property rights on the basis of HD-DVD standard will not only leave Toshiba a profitable window, but also restrict Blu Ray's monopoly in China.

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