"China'S First Cloth Shoes"
The "inner rise" shop is now in the "inner rise" shop, and the old Beijing has "headwear Ma Yuan Yuan, wearing Rui Xiang Xiang, the pedal inside Lian Sheng, waist belt four big Heng" jingle.
The hat of the Dai Ma Yuan hat shop is the most honorable, and the clothes made of the silk fabric made by the Rui Xiang silk shop are the most brilliant. The shoes of a pair of shoes and shoes in the inward lift shoes store are the most glorious. They hold the most abundant silver tickets of the four big hengzhuang banks (Hengli, Henghe, Hengxing and Hengyuan four big banks).
From this doggerel, we can know that "Ma Yuan Yuan", "Rui Xiang Xiang", "inner League rise" and "four Daheng" are the most famous shops in the past Beijing.
The inward lift shoe store was founded by Zhao ting in 1853 (Qing Xianfeng three years).
Zhao Ting is a man in Wuqing County of Hebei Province, and his father is farming in his hometown.
Zhao Ting has been an apprentice in a shoe store in Beijing since he was a teenager.
Because he was intelligent, eager to learn and hardworking, he learned a lot in 3 years of apprenticeship.
After he was sent to prison, he was helped by an official of the Qing Dynasty. He raised money in Baiyang, and opened a shoe store in the more prosperous east of Chongwenmen.
The "inner" refers to the "big inside", that is, the Imperial Palace, meaning that the shoes in the shop can go up step by step.
The name just caters to the official's desire to advance.
After the opening of the "inner League" business, business is booming, with the size and size of the officials coming to the "Intranet" and buying the boots.
The reason for the good trade is not only because its name is pleasant, but also because its boots are exquisite and comfortable.
Zhao Tingshan is in business. He thinks that if he wants to make a lot of money, he must do business as an official.
Therefore, the early "Intranet" was designed for court officials.
At that time, the small government officials had to go to the shops in person to make their own orders and buy boots, while the middle and senior officials usually made the "inner liter" to make the size of their boots, and then sent them to try them again after the completion of the "boots".
For second years, officials have been playing boots, and "inner liter" also needs to send people to size and deliver shoes, which is very troublesome.
After the production and operation practice, Zhao Ting came up with a good way to save and pull customers. It is the name, age, address, boots size and special interest of all the Qing government officials who have done or bought the boots in the shop.
With the "ready to carry on the track", the "inner League" can directly send officers to the officials and make sure they fit properly.
This method not only makes the "inner liter" man run less, but also saves customers much time and is very popular with customers.
In addition, at that time, officials often presented their boots as gifts to friends or superiors.
The "inner League" has the "ready to carry on the track", which greatly facilitated the givers and also attracted many business.
In 1900 (twenty-six years of Emperor Guangxu), Eight Allied forces invaded China and attacked Beijing city.
The invaders burned and looted in the city of Beijing without any evil doing. All the shops in the inner League were destroyed by fire.
After the withdrawal of the aggressor troops from Beijing, the "inner League promotion" was reopened at Nai Si, on the west side of the market.
However, because of the social turbulence at that time, the "inner League" business was dismal.
In 1912, Yuan Shikai made a mutiny and changed troops to kill and looted everywhere. "Inbound liter" was harmed by it and Zhao Ting, the manager, was angry and died.
Zhao Ting's son, Zhao Yunshu, took over the "inner liter" and moved the shop to the front door and the balcony, and set up a shoe workshop in the North fire fan.
After the destruction of the Qing Dynasty, the boots were eliminated, and the "inner liter" made cloth shoes with satin noodles.
In order to open the market for these shoes, the "inner liter" strives to make the products exquisite and comfortable in the manufacture of shoes.
As a result, "inner League rise" once again became famous in Beijing.
In 30s and 40s of twentieth Century, with the change of society, people's clothing also changed greatly. The number of people wearing leather shoes increased, and the number of people wearing cloth shoes with thousand layers of shoes was greatly reduced.
Because of the reputation of "Intranet", its business is not as good as before, but it can barely support it, while some of its peers are closed and some of them are converted.
In 1943, Zhao Yunshu died, and his son Zhao Peishan served as the manager of "internal League".
Zhao Peishan took over the business during the downlink of the "inner League rise" and reluctantly passed the bitter end of the war of resistance against Japan and the Kuomintang period.
In 1949, Peiping was liberated, and the "inner League liter" was reborn. The shoes made of thousand layers of cloth were still loved by some consumers.
Guo Moruo has written poems specially to praise the "inner liter" cloth shoes: who will overcome the danger and help to climb the peak.
The purpose is not to think of merit.
Though new knowledge is frequently rubbed, old friends pay for every ablation.
As a pulp and paper, sublimation is endless.
In 1956, the "private liter" joint venture was launched, and the store moved to the front gate outside the street.
Today, the "inner rise" has been turned into a spacious and bright shop with thousands of square meters upstairs and downstairs. It not only runs traditional products such as thousand layers of cloth shoes, but also adds a large number of men's and women's leather shoes.
"Lian Sheng" is the largest traditional manual production and sales enterprise of cloth shoes in China. In 2006, it was officially awarded the title of "the first Chinese cloth shoes" by the China Federation of Commerce.
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