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    Focus On The Decline Of Textile Export In Keqiao, Shaoxing

    2012/7/7 10:24:00 52

    TextilesTextile ExportsTextile CityTextile Enterprises

    Let's pay attention to the textile industry again.

    This year, affected by the economic downturn, the slowdown in China's textile industry is still continuing.

    Statistics from the national development and Reform Commission show that the scale is above 1-5 this year.

    Textile enterprises

    The total industrial output value reached 2 trillion and 144 billion 931 million yuan, an increase of 11.81% over the same period last year, and the growth rate dropped by 18.34 percentage points over the same period last year. Zhejiang is a major textile province in China, while Shaoxing's China Light Textile City is the largest textile distributing center in Asia. How are the textile enterprises and businesses there? Is production and operation affected? Let's have a look together.


    At ten a.m., the reporter came to China in Keqiao, Shaoxing.

    Textile City

    It should have been a very active part of the paction, but the whole market was deserted, and the market aisles were empty. Many shops only had chatting with the boss and staff, and basically no customers patronized.

    Only a few merchants have one or two guests in and out.

    When reporters understand the sales situation this year, many businessmen are reluctant to face the lens. The merchants interviewed by individual told reporters that the recent turnover has almost slipped nearly two or three.


    Business: Generally speaking, the market is slightly cooler than last year, which can be nearly 30-40%.


    Business: relatively speaking, it is slightly worse than usual. It is a little bit less than just a few people. These things are a little bit smaller (less than last year). They are about 20% less.


    And this downturn is in the market.

    Spin

    The city has not appeared for many years.


    Merchant: (like this year, have you met before?) it's not as if there was a slight difference in 2008, but it's not so bad. 1715 like last year, he said that a list might be ten thousand meters and only five thousand meters down this year. We feel that (trading volume) seems to have shrunk by half.


    In addition to traders, the local textile enterprises are also having a bad time. Due to the impact of the European debt crisis, orders from Europe have been greatly reduced and demand from other overseas markets has declined to varying degrees.


    Miss Shi, a textile enterprise in Shaoxing: the order in Europe is very few this year, almost no, the United States is not as obvious as Europe, but the order volume has also decreased by 1/3.


    Xu Jianfeng, director of import and Export Department of Zhejiang Qing Mao textile printing and dyeing Co., Ltd.: according to our understanding of the fabric industry in Shaoxing area, especially in the past two years, from the beginning of 10, the annual export volume is decreasing step by step, and there is a phenomenon that has not seen an inflection point or a drop.


    According to the statistics of local customs, the export growth rate of China's textile and garment industry has experienced a serious decline in the first five months of this year.


    Shen Kelei, deputy head of Shaoxing customs comprehensive business section, this year, our textile and garment export growth is basically around 5%. Compared with last year, we have achieved a decline of more than 20%.


    In the interview, reporters also learned that the local textile market downturn has begun to spread to other related industries.

    The freight forwarding company that provides goods logistics for textile enterprises and traders is the first to be affected.


    Li Yong, the development manager of Nakagawa freight forwarding Co., Ltd.: because of the decline in textile industry and the decline in export volume, the export volume of our freight industry is also declining, almost 10% to 20%.


    {page_break}


    Shaoxing: export orders have changed from big to small, and textile enterprises have changed from profit to loss.


    Not only is the quantity of textile exports decreasing, but the price of textile exports is also falling. The statistics of Shaoxing inspection and Quarantine Bureau show that the number of export fabrics from 1 to May this year decreased by 31.68% compared with the same period last year, but the total value of goods exports has decreased by more than 40%, and the average single price has dropped by nearly 15%.

    What causes the price of textile exports to drop in Shaoxing? Let's continue to investigate the journalists.


    Xu Jianfeng is the head of the import and Export Department of a textile enterprise in Shaoxing, and has been engaged in textile import and export for many years.

    He said that in addition to the decrease in orders due to the drop in demand, the change in the order structure also made him feel that business is becoming more and more difficult.


    Xu Jianfeng, director of the entrance and exit of Zhejiang Qing Mao textile printing and dyeing Co., Ltd.


    The European market is now selling orders, and the main order structure has changed. Before those large scale brands, the demand for fabrics is relatively large. For our enterprises, in the face of big bills, they can give preferential prices or reasonable prices, and now their own brand demand orders are small and scattered, more complicated and demanding.


    Xu Jianfeng said that this change in European orders would mean higher costs, lower profits and even losses at the expense of enterprises.


    Xu Jianfeng, head of import and Export Department of Zhejiang Ching Mao textile printing and dyeing Co., Ltd.: before (European order), there may be a small profit. Now, if I do so according to the small orders, I may lose 5 to 8 points.

    So we won't take such an order?) Yes, I can't take orders from the European Union.


    Shen Kelei, deputy head of the Shaoxing customs comprehensive business division, said: (currently) the overall export growth rate has dropped, mainly due to the relatively poor performance of the three markets of the European Union, the United States and Japan.


    Shen Ke Lei also said that at present, some countries still have some trade barriers, which is also an important reason that affects China's textile exports.


    Shen Kelei, deputy head of Shaoxing customs comprehensive business section,


    Like the first quarter of this year, our country's exports of textiles and clothing met the recall of the European Union, reaching 70, an increase of about 3.4 times.

    On the other hand, like some emerging countries such as Indonesia and Egypt, their demand for our textile and clothing is also improving and trade barriers are constantly increasing.


    However, in the view of experts, the difficulties faced by the textile enterprises in the long run may not be all bad things for the development of the whole industry, and will help to promote China's textile enterprises to enhance their international competitiveness.


    Yao Chen, associate professor, School of fashion, Zhejiang Sci-Tech University,


    2400 objectively speaking, this is not only a barrier but also a very good one to push forward. With the increasing international environmental quality of Chinese textile fabric and the requirement of all related factors, I think it will play a role in promoting the development of China's textile industry.


    Shaoxing: enterprises turn to high value-added LCL export freight


    There is another important reason for this textile export volume and price to fall. That is, the types and quality of textiles in China are seriously convergent, and the products with high added value are lacking. Therefore, when the market is reversed, China's textile has become the object of priority elimination and reduction by buyers.

    Then, in the face of the current downturn in the market, how will Shaoxing's textile and garment enterprises deal with it?


    Faced with the current sluggish market, many textile enterprises in Shaoxing have chosen to respond positively.

    Xu Jianfeng's company has been engaged in the production of textile fabrics for many years, and the downturn in the market has not only made them shrink back, but strengthened their determination to develop high value-added products.


    Xu Jianfeng, director of import and Export Department of Zhejiang Qing Mao textile printing and dyeing Co., Ltd.


    We will automatically eliminate the products that are not competitive with high value added products.

    Automatically cancel the product and devote more energy and material resources to the promotion and research and development of new products.


    The customs also suggested that enterprises should actively develop new products while developing new overseas markets.


    Shen Kelei, deputy head of Shaoxing customs comprehensive business section


    The first is to expand the development of these emerging markets in South America and Russia.

    The second aspect is that we should integrate product design into some Chinese elements and integrate with the development of cultural industries and creative industries.


    In addition to actively adjusting the product structure to open up the market, the local customs also launched a container export LCL business aiming at the small export volume and frequent number of local small businesses, bringing more benefits to enterprises.


    Chen Minqiang, deputy chief of customs supervision and clearance department of Shaoxing,


    Since this year, foreign demand has fallen (local textile enterprises) have to pay attention to some small orders which they have neglected. We accumulate all these small orders products to the customs supervision points of our inland areas according to the actual needs of enterprises, which will greatly enhance the efficiency of customs clearance and (reduce) the cost of inland clearance.


    Miss Shi is an employee of a textile and apparel company in Shaoxing.

    In recent years, due to the impact of the external market downturn, the company's customers have also changed, and the number of small orders has increased a lot.

    But small and scattered orders have also increased the company's pport costs.

    And the new model of LCL has brought many benefits to her company.


    A Shaoxing textile and garment company employee Shi Shi: (after the LCL), we can directly deliver the goods directly to the local regulatory warehouse in Shaoxing, and we save a lot of freight. We can probably figure out that the cost of 500 yuan can be saved.

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