European And Korean Clothing: Landmark Rises, European And Korean Boutiques Lead The Industry Trend

　　 Piloting the new landmark of Liuhua Business District, creating a new era of fashion industry

The South Square of Guangzhou International Garment Exhibition and Trade Center is full of exciting drums and gongs. The grand opening film and elegant palace water sleeve dance opened the curtain of this activity. The event was attended by nearly 400 people from Guangzhou City, Yuexiu District, Urban Investment Group, Guangbai Group and guests from various industries, which once again attracted the attention of the clothing industry in Liuhua business circle.

Guangzhou International Garment Exhibition and Trade Center (FTC) is developed under the leadership of Guangzhou's commercial leader Guangbai Group, and is built on the basis of inheriting the history and culture of the original Liuhua Exhibition Hall of the Canton Fair and investing huge sums of money to transform and upgrade in accordance with the requirements of the modern professional market. Guangzhou International Clothing Exhibition and Trade Center (FTC) integrates the five functions of trade, exhibition, design, marketing and information, and is committed to becoming a model for upgrading and transforming the professional clothing market, a clothing brand cultivation and incubation base and a global fashion clothing procurement center.

　　 A brand incubator that can be a great job to promote the innovation and upgrading of the clothing industry

Experts pointed out that China's Clothing industry It is in the critical development period of industrial adjustment and upgrading. As the circulation link of the industrial chain, it plays an important role in promoting the transformation and upgrading of the clothing industry. Guangzhou International Garment Exhibition and Trade Center came into being at the historic moment, which can be a great task. It has the responsibility to promote the transformation and upgrading of Liuhua Garment Business District, and to promote Guangzhou to become a "national central city", "international trade center", and "international fashion city". It has seized the opportunity of clothing industry upgrading, and made full use of the profound historical and cultural heritage of Liuhua Exhibition Hall, Give full play to the traditional trading advantages of Liuhua Business District clothing market, innovate the new model of "exhibition and trade double drive", and strive to create an international exhibition and trade platform integrating trade, exhibition and integrated clothing for clothing industry brands through brand design and display, retail terminal services, e-commerce and international service support.

The reporter saw through the scene that the European and Korean clothing boutique has gathered European, Korean designer brands and international Fashion brand In addition, four industry institutions, international brand property management, finance and catering institutions have successively settled in, which highlights the high recognition of the clothing industry and fashion industry on the positioning of Guangzhou International Clothing Exhibition and Trade Center, and will lay a solid foundation for Guangzhou International Clothing Exhibition and Trade Center to become a model of brand incubation base, transformation and upgrading.

According to reports, with the continuous construction and operation of major venues, Guangzhou International Clothing Exhibition and Trade Center (FTC) will focus on integrating international and domestic high-end clothing fashion resources, improve innovation, brand cultivation, marketing and promotion systems, finance, property management, e-commerce and other supporting functions, strengthen the introduction and integration of international top brands, and expand the space for foreign exchanges and cooperation in the clothing industry, Leading Chinese clothing brands to enter the international clothing stage.

　 Connecting the past and opening the future, melting historical value and commercial value into one furnace

Founded in the spring of 1957, the Canton Fair is a comprehensive international trade event with the longest history, the highest level, the largest scale, the most variety of goods, the most visitors, and the best trading results in China. It has long been regarded as the "barometer" and "wind vane" of China's foreign trade. At the opening ceremony, the sponsor showed the glory of Liuhuaguan in the era of Canton Fair with the video "Brilliant Reproduction". Over the years, FTC has inherited the responsibility of re creating glory. Butterfly has become a brand incubation dream factory, which is a business card project supported by the municipal and district governments.

Liuhua Exhibition Hall has precipitated the influence and value of "China's first exhibition" - Canton Fair in the past 34 years. It is the symbol of Liuhua Business District and one of the commercial centers. It is not only a place for trade, but also a spiritual home to remember success and trust emotions.

　　 "What we undertake is not only a commercial project, but also a responsibility for history, the present and the future. With the mission of continuing the Canton Fair from glory to glory, we will inherit the history of commerce and trade, carry forward the culture of the commercial capital, innovate the commercial spirit, and lead the development of the business circle. It will be the soul of our project." Integrity, innovation, and win-win "is the Guangzhou International Garment Fair The spirit of the center. " Mr. Xun Zhenying, Chairman of Guangbai Group, said so.

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　 Landmark rises, Europe and South Korea boutique museum leads the industry trend

The European and Korean Clothing Boutique Museum of Guangzhou International Clothing Exhibition and Trade Center, which was unveiled in full dress, has attracted a large number of brands to settle in before its official opening, such as domestic fashion brands COCO, Bora Bora, Anya, He2, Seven, Binbin, T.T., Kawen, as well as more than 100 domestic and foreign clothing brands such as Korean designer brands HAPPY CHANCE, D. Asleey, FRANCO, Very Very, ARIA, To inject new impetus into the development of the clothing wholesale market in Liuhua Business District; Its business model is a breakthrough in the traditional domestic professional wholesale market model, guiding Liuhua Business District to sprint from a single clothing product distribution function to a field of design, innovation, brand and other pursuit of more added value.

The Europe South Korea Fashion Boutique Museum mainly focuses on the display of middle and high-end clothing brands, brand orders, franchise agents, e-commerce, and retail. It introduces fashion brand operating agencies, gathers domestic and foreign fashion elite brands, and promotes the upgrading and transformation of the clothing industry. After the opening of the Europe South Korea Clothing Boutique Museum, Guangzhou International Clothing Exhibition and Trade Center will make every effort to promote the construction of the trade zone, and continue to launch the Thirteen Element Style Museum, Fashion Women's Clothing Museum, and Foreign Trade Order Museum at the end of August, constantly improving the commodity layout. In addition to regular commercial trade, Guangzhou International Garment Exhibition and Trade Center also integrates all relevant formats covering the upstream and downstream of the garment industry. For example, a special copyright trading center has been set up to provide a place for designers to display and trade copyrights; Integrate fashion media resources, set up a fashion news release center, cultivate the international fashion discourse power of Guangzhou International Garment Exhibition and Trade Center, and effectively promote and enhance the overall brand image. Due to the frequent exchanges between the Canton Fair and foreign countries, the Guangzhou International Garment Fair and Trade Center also invited fashion industry designers' associations from various countries to settle in, participate in international fashion release and exchanges, promote famous designers and designer brands at home and abroad to enter the fashion platform, so as to truly build FTC into an international platform for the comprehensive transformation and upgrading of Chinese fashion enterprises.

In addition, professional and perfect supporting facilities are the strong added value of brands entering Guangzhou International Garment Exhibition and Trade Center. CBRE (CBRE), the only real estate property service company among Fortune 500 enterprises, has entered the market and provided international management services; Establish strategic partnership with ICBC Guangdong Branch Business Department to provide financing and guarantee business for merchants; The first independent designer studio provides design consultation and consulting services; International standardized logistics services break the boundaries of the industry and create a smooth logistics service environment for merchants with cross-border thinking. Guangzhou International Garment Exhibition and Trade Center will promote unified logistics management as a property management system; With the innovative business model driven by both physical stores and online stores, Guangzhou International Garment Exhibition and Trade Center grasped the opportunity of e-commerce; International catering facilities, which gather well-known international mainstream chain catering and service providers, cover a total area of 15000 square meters. All supporting facilities are applicable to international standards, so that global guests can enjoy the business trip.

The reasonable layout of business types, perfect commercial supporting facilities and huge market capacity will make Guangzhou International Clothing Exhibition and Trade Center a commercial landmark and market leader in Guangzhou, an international, high standard and multi-functional clothing exhibition and trade center that will adapt to the strategic upgrading and market upgrading of the clothing industry in the future, It will lead the upgrading, development and prosperity of China's fashion industry.