CEO, The Most Beautiful Network Company, Ren Kefei
A few days ago, a friend who was too broad and fashionable was pleased to tell me that she had never found the Birkin Limited package of the Hermes in Paris before Hongkong. It was bought on a website that I had recommended to her, and it was said to be grateful for my good recommendation. I am so happy that I am reminded of my first encounter with this website and the most beautiful CEO.
Raise your long neck, your posture and your eyes. Ren Ke Fei Playing with the delicate tea set in his hand, the white and slender fingers are winding around the cup of the rose tea's hot cup.
"You may be the most beautiful CEO in the Internet company I have ever seen." I said with sincerity.
She smiled, looked straight at me, replied with a polite but unquestionable taste: "thank you, but please let me rectify it slightly. I should say that I am the most beautiful one." Network company CEO. "
Now, in retrospect, the opening remarks of my first meeting with Ren Ke Fei still make me a little bit speechless. Even if you are a beautiful woman, say the most beautiful company is a bit too much, but on the other hand, she was strongly suppressed by her strong self-confidence at that time.
I know Ren Ke Fei, a chance encounter from a fashion runway show. At the time, I greeted a well-known luxury watch brand director, who saw a tall, white and beautiful woman standing next to her. She thought it was the brand new advertising model. Unexpectedly, I heard the other side's initiative to introduce it before I knew it was wrong.
"This is Ren Ke Fei, VIPCHINA's CEO. Her website is now an important selling channel for our brand watches. The point is, have you never seen such a beautiful CEO? "I was surprised to see such a beautiful young woman boss. And the other message from the brand director also made me very curious:" have you not always insisted that your high-end brand is not sold online? How can it be? "In fact, there was another saying that I was out of politeness and kept silent, that is, VIPCHINA didn't seem to have heard of it." their website can be different from those famous brand discount websites. The tonality is consistent with ours, and because it has been working with banks, it is trustworthy in terms of qualification and reputation. So we chose them to be the only online partners of our brand in China. If you're interested, talk to kolfis yourself. "
So, I and the beauty boss sat down to find a place to sit down, and had the dialogue that the article just started.
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After learning that this is a website that sells luxury goods mainly online, I decided to get a little bit of a face out of a bit of frustration that the other party was trying to calm down. "I didn't expect this brand's network business cooperation to choose you, but it seems that your website is not very famous." "yes, we don't have a lot of money to burn advertising, but we already have more than 10000 loyal users, and the rate of repeat purchase is very high." A little bit of a witty answer made everyone seem to put aside their airs, and let kolifi open the box, so that I could begin to understand what the young entrepreneur and young woman are looking for.
"We have not been very deliberate to publicize ourselves, and of course have not deliberately kept a low profile. Because no need. We provide services for a group of relatively special customer groups. Some people say that they are high-end customers. I think the more appropriate description is that this is a group of customers who know how to appreciate and appreciate others. They are rich and willing to spend money; they are in the upper reaches of the society, themselves are outstanding elites, and are therefore difficult to be influenced by others, but at the same time, they are easy to reach communication because they know what they want. Therefore, the key lies in whether there is really good commodity, whether there is intimate service, and whether it can give appropriate advice and recommendation in due course.
"Some people say that buying luxury goods is a vanity. I think this is all about moaning. The pursuit of enjoyment and pursuit of beauty is human nature. Spending money to dote on oneself is something that every woman should do. Men also need to take care of themselves. Of course, they should love their other half. Therefore, we make luxury websites to provide a more convenient way to meet your needs, because real luxuries are accumulated through many years, Seiko meticulous, with deep meaning and value, most suitable for rewarding yourself or their loved ones.
A woman's beauty lies not in her appearance or figure, but in her courage to show her individuality and taste. She can be MIUMIU's small family jade, can be PRADA's domineering exposure, also can be CHANEL's elegant and tranquil, or HERMES's Seiko work. Because of temperament, so beautiful, so superior. As a woman, I serve as a service provider for their self charisma.
"Of course, not all customers are very clear about what they are suitable for, so our value is reflected. Once a guest ordered a French hanmac mobile phone to his mother. Our consultant advised him that the old man was not suitable for such a heavy product. He thought it was expensive and respectable, but we persuaded him that it was not expensive. Finally, we recommended another lightweight mobile phone to his old family. Ha ha.
At the invitation of me, I used Ipad to browse the website, which is very amazing and bold. It is quite different from the current mainstream shopping websites. Rather than shopping websites, it is like a whole luxury blockbuster. As a co design and oil painting source, and at the same time as the chief visual designer of the website, she said frankly that the website page has just undergone a whole station revision, and finally reached the image of the luxury website in her mind.
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"We have been entangled in tradition and breakthrough, after all, those successful network operators are in sight. But in the end we want to make it clear that buying luxury is not a supermarket to buy socks. You can't expect customers to buy expensive goods in an inexpensive and inexpensive environment. Environment determines shopping mood. So we design brilliant pages, make brilliant e-magazines and match recommendations. We are not the largest selling websites yet, but we need to be the most beautiful websites! "
We talked a lot that day, and in a nearly aggressive way, kolfir poured me a lot of luxury, beauty, women and careers. However, her degree of strength does not dislike me, because I feel her passion, her pursuit, because I also strive for beauty and self superiority.
Later, I visited the office of the website, and I was surprised to see a bunch of handsome men and women. They seemed to be plain and practical, but everyone was not necessarily a famous brand, but they were all very careful about themselves and even the details of the office environment. So I realized again that this is a group of young people who are committed to pursuing their own pursuit of personal taste. They have integrated the requirements of quality into their work and life.
Although I myself have so far not been named in this VIPCHINA I bought something on the website, but it's just because I'm still looking for myself, just like Ren Kefei wrote on his micro-blog: "loving a unique person is not necessary except for good reasons."
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