Ralph Lauren Is Forced Into Court Adidas Wants To Close The Factory

Ralph Lauren is revealed that his American team uniform is made in China

As for the first one, Ralph Lauren has always been a member of the US Olympic team clothing Supplier, the clothes for the 2008 Beijing Olympic Games must also be made in China. Why didn't you make a noise at that time? Now it seems to be in the national interest. Ralph Lauren had to promise that the clothing for the next Winter Olympics would be produced in the United States.

It is also inevitable for Adidas to close its factory. For one thing, Adidas belongs to the market. It doesn't matter whether it has its own factory or not. For another, the factory is located in Suzhou, where the costs in all aspects are not generally high.

I remember that when I wrote my master's thesis, I studied the apparel foreign trade industry chain, and some conclusions drawn at that time were basically true. I just didn't expect that the industrial transfer would be so fast and thorough. It was originally thought that there would be at least a gradient shift from coastal areas to inland areas, but now it is directly transferred abroad.

At this time last year, I wrote a column about Uniqlo. It said that the three Uniqlo pants I bought the year before last were all made in China. When I bought three more Uniqlo pants last year, none of them were made in China.

Of course, what should be explained here is that in fact, the production we are talking about is sewing, and sewing does not account for a large proportion in the production cost of the whole garment, which may be about 10%. In fact, fabric is the big end, which is more likely to stay in China, because compared with garment processing, fabric production is capital intensive. One evidence is that the intertextile fabric exhibition in Shanghai and Beijing is booming year by year, indicating that the industry is still in China.

How labor-intensive is garment sewing? I have been to a factory that produces outdoor sportswear before. I thought there would be no high-tech. In fact, there is no difference between the submachine suit and other clothes, but finally, a layer of glue is pressed on the front part of the inner side of the clothes, so that there is no water leakage. Therefore, these factories are really easy to be replaced. I don't know whether the factory in Xuhang, Jiading is still in operation. Of course, for those factory owners who bought land to open factories at that time, although the factory may not be able to open, the appreciation of land is an unexpected return.

However, whether it is H&M, Gap, which have their own stores, or Nike, Adidas, which rely on agents, their strategy is not to store land, but to rent when they can, which can improve the efficiency of capital use. In terms of production, once the cost rises, another country will change. In theory, although China's wages rise, they are not at an absurd stage, and the productivity of Chinese workers is very high. Not to mention that one is worth two, two is worth three, and the craftsmanship is much better. However, the cost of all aspects in China is also high. It is said that logistics may account for 20% of the cost. In addition, there are countless costs that cannot be explained clearly. The comparative advantage has indeed been lost.

It's a pity to say that Ralph Lauren, if the industry transfers faster, the production of these Olympic costumes will not be in China, but may be in Vietnam, Laos and Cambodia. In that case, American politicians can only say that Ralph Lauren's move has helped the third world countries to find jobs, which reflects the style of international Big Brother. Now, Ralph Lauren is forced to find a processing factory in the United States. How about our businessmen invest in the United States to open a clothing factory?