Hunan Textile Enterprises Show Downward Economic Operation

In the first half of this year, Hunan was affected by external unfavorable factors.

Output value, export delivery value and sales profit have declined compared with the same period last year, showing downward pressure on economic operation, severe export situation and weak domestic market.

Hunan textile enterprises, through changing the way, adjusting the structure, increasing scientific and technological innovation, strengthening the building of their own brand, and so on, "work hard in internal strength", open up the market in the face of adversity, seek the way out for survival and development, and strive to "break through" in the predicament.

The survival and development of enterprises are restricted.

According to statistics, 1~6 months this year,

439 Textile Enterprises above Designated Size completed industrial output value of 34 billion 621 million yuan, an increase of 7.3% over the same period last year, and achieved 336.03% sales revenue, an increase of 6.5% over the same period last year. The industrial added value increased by 14.2% over the same period last year, and the growth rate dropped by 27.7 percentage points.

In the first half of the year, textile exports were blocked and domestic demand was sluggish, especially in Europe.

Many foreign trade enterprises have small orders, short delivery times, and some foreign businesses demand discounts, resulting in very small profits or even hang ups.

For example, Dongxin group, the largest cotton leading enterprise in Hunan, dropped by about 30% in the first half of this year.

At present, the international and domestic economic environment is more complicated, and the impact will continue.

The cost of raw materials in cotton spinning industry accounts for 70% of the total cost, especially the domestic cotton price is higher than the international cotton price. Domestic and foreign cotton prices are seriously upside down, which has become a major problem facing the textile industry, which has seriously affected the stable operation of the cotton textile industrial chain and the international competitiveness of the cotton textile.

Because of the spread of cotton prices at home and abroad, some of them are exported to Southeast Asia and other countries with cost advantages.

At present, the difference between domestic and foreign cotton prices per ton has exceeded 5000 yuan, a record high.

Even the import of cotton yarn from Southeast Asia is even cheaper than the price of domestic cotton. China's textile industry has almost lost its competitiveness in the international market.

On the other hand, the low price of international cotton prices will also cause the decline of domestic cotton prices, which will make cotton spinning enterprises afraid to place orders, and the more they buy, the more they will lose and the more they will lose.

Due to the serious backlog of products, the company has insufficient liquidity.

For example, Hunan Jie Xin Textile printing and dyeing Co., Ltd. has reached the normal production volume of 3 months, and precipitated more than 100 million yuan, endangering the normal production and operation of the enterprise.

Under such circumstances, the company had to take measures to limit production, reduce production time by 2 days a week, and shut down 20% of the machines, with a monthly reduction of 30%.

If this situation does not change as soon as possible, it will cause huge losses to the enterprises, and some workers will face another unemployment.

At present, the employment orientation of the new generation of migrant workers has a great impact on the labor-intensive manufacturing industry, and the textile industry is a typical example.

According to the survey, the average wage increase of textile industry was over 15% last year, but the shortage of 8 or more enterprises still existed.

According to Dongxin group, the cost of human resources, energy, pportation and finance increased by 10% over the past.

Financing difficulties, expensive financing and heavy taxes have seriously restricted the survival and development of enterprises, especially small and medium-sized enterprises.

It is reported that nearly 4 of them are

Interest rates are nearly 10 percentage points higher than bank benchmark interest rates.

The high interest rate of loans and the disguised charges of some banks have led to the increasing cost of financing for SMEs.

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Struggling to break through in difficult times

How to solve the problem of survival and development of textile enterprises? Liu Hui, director of Hunan textile industry office, pointed out that in a sense, crises and difficulties are also "opportunities", which can force enterprises to accelerate the pace of structural adjustment and pformation and upgrading, to work hard in the crisis, to open up markets in adversity, to find out the way for enterprises to survive and develop, and strive to "break through" in the predicament.

First, strengthen the bones and strengthen the internal strength.

Hunan cloud brocade group pays close attention to the management and innovation in order to increase revenue and reduce expenditure and enhance efficiency.

Since the beginning of this year, the company has implemented comprehensive budget management, made enterprise management more optimized and standardized; established and perfected the performance management system, improved individual and team performance; implemented benchmarking management, surpassed benchmarking, and narrowed the gap between professionalism of benchmarking enterprises in organizational processes, production management, product quality, brand building and rapid response.

In the first half of this year, Yun Jin company achieved a basic balance in production and marketing in many difficulties. Its sales revenue was flat last year, and its inventory was low.

The two is the way to pfer and adjust the structure.

So that enterprises have been experienced, promoting the pformation of growth mode of enterprises, focusing on the pformation and upgrading of structural adjustment, and improving the quality and added value of products.

In the difficult position, Jia Xin company clenched its teeth, and eliminated backward production capacity of 50 million meters. A large number of advanced equipment and technology at home and abroad were introduced, and products such as pure cotton single card twill, high density poplin, canvas, elastic cloth and so on were developed and produced.

The printing and dyeing factory adopts the advanced finishing technology of soft, wrinkle resistant, shrinkproof, waterproof, antistatic and flame retarding, which greatly improves the quality and grade of printing and dyeing fabrics.

At present, the dyed fabrics and decorative printing fabrics of the new company have formed a unique style and become suppliers of large and large enterprises such as WAL-MART and gentry.

The cloud brocade group focuses on optimizing the product mix, aiming at international advanced technology, focusing on the development and production of all kinds of new fibers and other new blended products.

At present, all kinds of new blended products such as new fibers have increased to more than 70%, while cotton has decreased by 50%, forming new fiber characteristics.

This series of products shows obvious competitiveness in the market.

It has become a new economic growth point and an important support for steady growth of enterprises.

The three is to increase scientific and technological innovation.

Hunan Longyuan Textile Co., in order to cater for the high-end market positioning of the developed countries in Europe and America, build new sewage treatment system and 2400 tons / day reclaimed water treatment facilities, add new waste heat recovery system and condensed water recovery system, and build a green environmental protection plant to achieve a true sense of clean production.

At the same time, the company has also established an industry university research cooperation with Hunan Institute of Engineering to carry out the research and development of 13 scientific research projects, such as "ecological dyeing and printing technology," and "biological enzyme short process dyeing and finishing and cleaner production". Many achievements and 44 patents have been achieved.

This year, the towel enterprise with only 200 employees has been developing against the trend in the crisis.

The company's output value and sales revenue grew by 47.6% and 41.2% compared to the same period, and profits and taxes and foreign exchange earnings grew by 40.8% and 83.3% respectively.

Four is to strengthen the construction of independent brands.

Sally socks industry is a private enterprise pformed from a state-run socks factory. In recent years, it has been focusing on doing bamboo articles well and calling for green brands. Enterprises have been developing rapidly, and a local socks factory has jumped into the first brand and leading enterprise of Hunan socks industry.

Recently, "Sari" trademark has been identified as a famous trademark in Hunan Province, and Sari products have been recognized as Hunan famous brand.

Sally socks has injected green, green, healthy, comfortable and fashionable cultural connotation into the brand, persisting in seeking new changes, exploring the beauty and taste of the world's top socks industry with the dynamic and romantic design and skin care comfort, thus leading the new trend of the fashion culture of the socks industry.

This year 1~6 months, Hunan textile enterprises completed the technical pformation project investment of 4 billion 392 million yuan, an increase of 54.6% over the same period, 236 construction projects, an increase of 36.4% over the previous year, 150 new projects, an increase of 36.4% over the previous year, and 41 completion projects, an increase of 95.2% over the same period.

The third phase project of Hunan Yun Jin hi tech Industrial Park has completed the production of 320 air-jet looms for the high quality and wide breadth of home textile fabrics, and has invested 80 million yuan. 72 extra wide air-jet looms have been installed and the production capacity has been formed.

The production of 160 thousand new high-grade fiber blended yarn and polyester cotton combed blended yarn in Hengyang Baisha Industrial Park is progressing smoothly. The first phase of the project is about to go into operation.

St. 20 thousand square meters modern logistics center construction project is also about to start.

At the same time, under the guidance of the strategy of "two integration and deep integration" put forward by the Hunan provincial Party committee and the provincial government, a number of advantageous enterprises have become the two demonstration enterprises.

San de Xi, forget, Jin Ying, cloud brocade, Dongxin, Longyuan, sari hosiery and a number of enterprises through the "two integration", the first taste of information sweetness.

Many enterprises feel deeply from the practice: two deep integration will promote China's textile industry to have higher technology content, better economic efficiency, lower resource consumption, less environmental pollution, and full advantage of human resources advantages.