Uniqlo, A Japanese Clothing Brand, Vigorously Expands The US Market

For the set business goals, Japan Clothing brand Uniqlo regards the US market as a key development area. With the opening of three flagship stores in New York, Uniqlo will open 10 to 20 stores in the United States.

　　 Uniqlo Actively expand the US market

Since March, when Uniqlo announced that it would become a company with assets of 50 billion dollars by 2020, it has been working hard to develop the American market. This week, its new brand ambassador Novak Djokovic was welcomed at the flagship store on Fifth Avenue.

Since 5:00 a.m. local time this Wednesday, hundreds of people have lined up at the entrance of Uniqlo's flagship store on Fifth Avenue to try to see Novak Djokovic, the world's second ranked tennis player.

However, before the launch of the new product, Djokovic and Shin Odake, CEO of Uniqlo America, first received a media interview and introduced how Uniqlo will become the fourth largest company in the world clothing Retailers have become the first development plan in the world. CEO Xin Dayue said that the e-commerce platform to be launched in the United States will promote Uniqlo's global business growth.

For the set business goals, Uniqlo will focus on the US market. With the opening of three flagship stores in New York, Uniqlo will open a 43000 square foot store in Paramus, New Jersey, on September 28, and will open a store in San Francisco in October. In the next 18 months to two years, 10 to 20 stores will be opened in the United States, and Newayue said that Uniqlo is "actively negotiating" in New York and San Francisco.

UNIQLO is famous in Japan Leisure brand , is ranked globally Clothes & Accessories A powerful core brand of FAST RETAILING Group, which is a leader in the retail industry. Insist on providing modern, simple, natural, high-quality and easy to match goods to consumers all over the world. The concept of "Versatility" advocated by him is also known to the world.

　　“ clothes It is a supporting role, and the people who wear clothes are the protagonists. "It highlights its people-oriented clothing concept. Even the seemingly simple basic style can show its own personality as long as it is carefully matched.

UNIQLO's full name is UNIQUE CLOTHING WAREHOUSE. Its internal meaning is to provide the goods that customers want at a reasonable and reliable price by abandoning the warehouse stores that do not need decoration and decoration, and adopting supermarket style self-service shopping.

The company name is FAST RETAILING, which contains many special meanings. FAST+RETAILING reflects the fundamental spirit of the enterprise of how to quickly commercialize customers' requirements and how to quickly provide goods, and also expresses their unshakable belief that they expect to become a retail enterprise with the universal concept of fast food culture.

This concept refers to the provision of a large number of clothes that can be worn by anyone at any time, anywhere and at a reasonable and reliable price through unified services around the world. Therefore, they have a unique commodity planning, development and sales system to achieve low-cost store operation.