Industrial Upgrading China Shoes Capital Wenzhou Pmutation Winter

"As far as I know, more than 90 of Wenzhou's shoe makers have diversified investments. Now it's hard to make shoes, but Wenzhou bosses are still making money."

Zhu Jianping said that this may be the biggest difference between Wenzhou shoe making base and other parts.

The empty workshop of Dongxin leather industry in Wenzhou stands alone on the side of Wenzhou road in Pu Zhou. The employees of the opposite CHINT have already left work, and are in sharp contrast to the Dongxin leather industry, which is hung with the "factory workshop rented and covers an area of 13 Mu".

Nearby workers told the first financial daily that the factory did not start after the Spring Festival, and heard that it moved to Fujian.

The relocation of Dongxin leather industry may be just a microcosm of Wenzhou shoe industry's "winter".

Data show that, due to fierce competition, continued appreciation of the renminbi, rising costs and other reasons, Wenzhou shoe enterprises in the past few months to shut down the production of more than 70, in addition, taking into account environmental issues, last year, a group of Wenzhou leather enterprises have been relocated or closed.

However, according to Zhou Dewen, President of the Wenzhou SME Development Association, Wenzhou footwear industry is much more "winter" in Wenzhou's footwear industry to achieve industrial pformation. For the Wenzhou boss who is determined to expand, open up second battlefields and pfer investment, "winter" has not really come.

Wu Guolian, vice president of Wenzhou branch of Bank of China, told reporters that the bad loan rate of the bank last year was 0.23. There was no big fluctuation in the first quarter of this year. The bank also offered loans to many Wenzhou shoe companies, and there was no worsening of bad loan repayment.

According to the relevant persons of Wenzhou finance office, the bad loan rate of Wenzhou enterprises last year was 0.85, which continued to outperform other parts of the country.

Zhou Dewen said that the footwear industry in Wenzhou, especially small and medium-sized enterprises, now faces greater difficulties, but this will not cause great harm to Wenzhou footwear industry. It is mainly based on two points: Wenzhou folk have accumulated strong capital, 600 billion yuan is huge, enterprises have a strong ability to resist risks; on the other hand, Wenzhou private enterprise mechanism is flexible, most Wenzhou shoe enterprises have diversified investment, and other industries' investment income can be supplemented with it.

Wen Shang Jianping now exports the original export enterprise Wenzhou Lilis shoe industry to his wife and takes care of the new company, Zhejiang spotlight Technology Co., Ltd., which is a company with independent intellectual property rights and production of high-power LED products. Zhu Jianping is glad that before the shoe export crisis, he invested 100 million yuan to invest in the high-tech industry.

"As far as I know, more than 90 of Wenzhou's shoe makers have diversified investments. Now it's hard to make shoes, but Wenzhou bosses are still making money."

Zhu Jianping said that this may be the biggest difference between Wenzhou shoe making base and other parts.

As early as 2002, Zhu Jianping and Nanjing University of Science and Technology jointly established Zijin college. He also invested in real estate in Taizhou.

Wenzhou's main shoe companies, AOKANG and red dragonfly, have other industrial investments, such as AOKANG, which has long been involved in the real estate and biomedical industries.

Zhu Jianping said that even the owners of small and medium-sized shoe enterprises often look for other investment projects in the whole country, such as real estate, stocks, gold, minerals and other projects.

Diversification is also the reality of Wenzhou's rising business costs.

Zhu Jianping calculated the accounts for reporters. The Wenzhou Binhai new area occupies 10 mu of factory buildings, the rent is 15 yuan per square meter per month, and the small shoemaking enterprises will probably earn more than the income of shoemaking.

The private paction price of industrial land has risen to more than 1 million yuan per mu.

Zhu Jianping said it is difficult for shoe companies to expand further.

"It's too hard to build shoes."

Zhu Jianping said that the output value of Leatrice's 200 million yuan needs more than 1000 workers and 20 mu of land, while the technology of concentrator and the gatekeeper are only 60 employees. The 10 mu land will be more than ten billion in the future, and the concept of unit output can not be the same.

Does the current situation of Wenzhou footwear industry that big shoe companies compete for? Does this mean that the labor-intensive footwear industry is no longer suited to Wenzhou's soil?

Public information shows that AOKANG has invested 1 billion yuan in Bishan, Chongqing, to build 2600 acres of "China West shoe capital Industrial Park". The Red Dragonfly also invested 200 million yuan to build a western footwear base in Sichuan Tongliang.

Ha Shan shoes industry invested and built factories in Nigeria in 2002.

Zhou Dewen told reporters that Shandong Binzhou as a leather raw material base, but also attracted a lot of Wenzhou shoe enterprises to enter.

But Zhou Dewen said at the same time that the formation of Wenzhou footwear industry cluster has been over 30 years ago, and the division of labor is meticulous and complete. In the short term, there will be no large-scale industrial pfer.

And the big shoe companies in Wenzhou are also promoting industrial upgrading. AOKANG, Harbin and other enterprises are acquiring or cooperate with foreign famous brands. The shoe companies staying in Wenzhou are developing towards higher end.

Zhu Jianping said, Wenzhou shoe enterprises have dispersed funds to invest, there are both advantages and disadvantages.

On the one hand, it does play a role of risk aversion, but on the other hand, most shoe enterprises fail to make bigger enterprises, attract more talents and realize industrial upgrading in the short term because of distraction.

According to industry sources, BELLE listed to Wenzhou local shoe enterprises are very touched.

Under the stimulation of frequent acquisition by BELLE, Wenzhou shoe enterprises have launched the listing plan.

AOKANG is expected to be launched next year.

In addition, red dragonfly also held a launch plan for listing in July last year.