The Secret Of Women'S Clothing Online Stores' Operating Profit

This is me according to our clothing The situation of the website and summarized some general SEO methods, hoping to play a role for everyone!

　　 Search Engines Optimization scheme:

1. Make a website map with complete links.

2. It is better to separate keywords with |.

3. Search the title of the same article with keywords. Other search results are the body of the article, but the article found is the upper level directory of the article, such as: "XX Brand" discount women's clothing without deposit, without franchise money, and without inventory! The result of the search engine is "dealer topic- Clothing investment attraction , clothing agent, Clothing exhibition , clothing information - National Clothing Network ", because KEYWORDS in META content does not select the same keywords as TITLE, but uses general keywords that have no direct relationship with the article. Suggestion: The keywords of the news page must be the same as those of KEYWORDS and DESCRIPTION (the content can be different, but the keywords must be the same).

4. It is most appropriate to select the brand name of clothing as the keyword on the brand (clothing enterprise) page, in which, as TITLE, META NAME keywords highlight the keyword, META name="Keywords" cFONT-FAMILY: Song typeface; mso-ascii-font-family: ‘‘Times New Roman‘‘; Mso hansi font family: '' Times New Roman '' ">Franchise brand name, agent brand name, * * brand, * * investment attraction, * * franchise store, * * dealer, brand franchise contact information,">

5. The proportion and frequency of keywords in the body of the article do not involve technical problems. When editing and publishing news, editors should have a deeper understanding of how to select keywords and the layout of keywords.

6. Exchange of friendship links. Exchange of friendship links with the website of Fortune Project with the same number of visitors, and improve the external traffic and comprehensive ranking of the website. It is better to use text connection when connecting. The spider does not recognize the picture!

7. Baidu ranks articles in chronological order. The first address is the last one to publish articles. The last one often gets a good ranking

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8. Precautions for each part of the procedure:

(1) The keywords in the Title tag should not be too long, preferably within 10-30 words, and special characters should not be used.

(2) The keywords in the Description tag should also be less than 100 words.

(3) Google has abandoned the keyword in Keywords, but Baidu still uses it.

(4) The keywords in H1, H2 and H3 tags are useful, but they should be natural and not over optimized.

(5) Keyword font size, bold and italic can help SPIDER find keywords more easily. (The key words should be highlighted, preferably at the beginning and end of the article, in bold and large font)

(6) If more than two keywords appear on the same page, the closer they are, the better.

(7) The order in the keyword phrase order page should be consistent with the order of the query. String 2

(8) The keywords in the image alt tag are used to describe picture It doesn't need to be too complicated, as long as the clothing brand name is used.

(9) The page to which the site links should contain keywords, preferably 1-2 keywords.

(10) Ensure that the links in the site are valid and there are no dead links.

9. The density of all keywords in the Body should be kept at 5% - 20%. The density of each independent keyword is kept between 1% and 6%, and it is better to have 100 words appear once or twice. There are 3 to 5 core keywords, and about 200 auxiliary words can be collected. String 9

10. Improve keyword matching. For example, someone searched "World Fashion" on Baidu shoes If there is an article on our website titled "World Fashion" Shoes and Hats The article "Online Franchise Hotline" also appears in the specific article "World Clothing shoes and hats The keyword matching degree of "World Clothing, Shoes and Hats Network, Franchise Hotline" in this article is 100%; If the title of our article is "World Clothing, Shoes and Hats Network Alliance Hotline is 0755-32905944", then the matching degree is about 70%; Because the following text plays a dilution role. If the title of our article is "What is the joining hotline of World Clothing, Shoes and Hats Network?", then the matching degree is about 50%; Because the keywords are short. If there is no one of the seven words "World Clothing, Shoes and Hats Network" in the title and content of the article, the matching degree is 0%. For an article captured by a search engine, the higher the matching degree of keywords, the greater the weight of the article in the search results.

11. From the perspective of publishing articles, the most important thing is to have a good article title. That is, the content in TITLE. The second part is the beginning of the article.

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(1) The target keywords should be placed completely in front of the title. It doesn't matter if there are some grammar problems. The engine doesn't check your grammar knowledge.

(2) The title should be concise. Long titles will dilute keyword density. As long as it doesn't look so strange, the title can be keyword or keyword combination or keyword+several suffix words.

(3) The keywords should appear completely once within 100 words at the beginning of the article, and no more than twice. And decompose the key words to appear 1-2 times naturally. This is safer. If the hot key appears in the title for more than 3 times, it is in danger of being blocked by the engine.

12. Examples of ways to increase traffic by republishing articles: If you find an article on a relevant website, "Women's clothes for beggars: fashionable dress in the Ming and Qing dynasties", you are going to publish it on the website.

(1) Copy the article title to search Baidu

(2) Click "More Related Search" under the page to analyze related keywords, that is, to see what keywords people use to search for such articles.

(3) According to the popularity of this keyword, consider the weight of this website to select keywords. It's better not to choose the keywords at the front (choose the keywords suitable for your website content according to your website's ranking and traffic). Here, you can consider using "non mainstream women's clothing", etc.

4. The title of the above articles can be "non mainstream" Women's wear Beggar clothes "," Beggar clothes non mainstream women's clothing ", etc.

5. The key words should appear completely at the beginning of the article. The best way is to type a few words and make the beginning of the article. For example, non mainstream women's clothes have now appeared in the streets of major cities. As one of these clothes, beggar clothes are fashionable clothes in the Ming and Qing dynasties! The following is followed by the original text. Note that the first sentence of the article here is the key word. There is no need to write "non mainstream women's clothing..." In this way, "high-quality" articles published for engine habits will be published. Because the key links such as keyword selection, optimization of the title and the beginning of the article are grasped, the keyword matching degree is greatly improved. As long as the selected keywords are reasonable, there is no reason not to flow.

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