How To Decorate The Window Of A Clothing Store To Make Your Business More Prosperous

I believe I have clothing Everyone in the store understands the basic function of window display, display window It is an important part of clothing stores, because it can bring in store rate and brand promotion. Can designer Very few. It is obvious to invite professional designers to design, but the fees are high, so shopkeepers who do not want to invest too much money to design can only do it by their own internal staff, or hire cheaper design companies to cooperate. There are few attractive shop windows in China, which are usually just display products, without much marketing effect. In fact, window design has gradually become a new field of decoration design, because many shopkeepers now know that window can actually play a greater role, but there are few talents in this field. We have two common shop windows.

Do a good job in window marketing

The first is independent window: window with independent space. If the space has independent space, it may be suggested to do window with independent space. Independent space is easier to express the effect of needs, which can make the scheme more prominent products and brands, especially the expression of theme. The overall effect will not be affected by other decoration, and it is also convenient to change the effect in the quarter Design , which can fully reflect that if the height of the window is high enough for the platform, it can be more than 200mm and less than 600mm, which can improve the overall grade. The background does not need to be fixed with the partition wall for decoration. It is basically white, which facilitates the creation and replacement of the theme and construction.

The second is semi transparent window: you can see the effect of the store directly from the window, and do some background decoration. This kind of window design is integrated with the in store effect. What needs to be considered is how to integrate the window and the in store effect. It is limited to the design scheme. Because it is constrained by the in store effect, the in store effect must be considered every time it is updated. It is not very convenient for quarterly replacement, but it can directly see the store. If it is necessary to create popularity in the store to attract customers, it can be used for reference.

Most of the time, the shopkeeper only uses the window to display models and other products, and he would like to put all the new models in the shop, because this can let passers-by see the latest products of the shop. If you don't know how to display, your window will become messy.

The shop window is not just used to display products. In fact, the shop window can make people remember the brand more, and the products bring profits, but who will buy your products if the brand promotion is not in place.

The shop window is the most important part to be close to the potential customers, perhaps worn by a model clothes Can attract some customers, but can more people pay attention to it? If your shop window is very ordinary and just used to display products, people passing by may not remember your shop name when they go to the next shop.

Imagine that when you go shopping to buy clothes, will you first look at the name of a store or a window with unique effect? If the shop window can integrate the brand, display its own culture and a certain display design, it will be more attractive. Only the attractive shop window can make a deep impression. The products can not impress your customers. Only the brand culture can make people remember you.

It can be noted that many international famous brands update their shop windows in a very ordinary way. Basically, they update a theme every quarter. The design is very creative and impressive. It is conceivable how much they attach importance to the effect of shop windows.

matters needing attention

These two kinds of shop windows are basically classified and used according to the size and atmosphere of the store, and also according to the design effect and marketing needs of the store. Good design and positioning of the window can attract more potential customers, improve the rate of entering the store and brand Awareness, so the role of window display cannot be ignored. More attention should be paid to the combination of brand and product marketing through window display, so that customers can see the brand culture more intuitively, and window display can achieve the best marketing effect. This experience is for reference only.

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