ALLUDE Cashmere Dress

　　 Sweater Because of the low threshold, coupled with the increasing competition in the past few years, the similarity of styles and the lack of marketing strategy, the market space is becoming more and more crowded. Enterprises are trying to break through and get out of the predicament. Some of the entrepreneurs in China's sweater industry have begun to expand their fields to other areas besides clothing, and some have stayed in the field. clothing Industry, take the road of clothing serialization.

However, few enterprises find breakout places in sweater field. It's not the bosses who don't want to, but there are many choices that they have to do, choose the high-end clothes, and the styles are relatively stable. The noble style that has been done for many years can not be changed, and the footsteps of fashion are more and more dominated by the market with the advent of the information age. When choosing clothes for young people, though the styles are closely following fashion, they are forced to not go on the price. A fashionable and expensive market is a big gap in the sweater market.

ALLUDE cashmere dress fills the gap. ALLUDE hopes that this new cashmere series will enable all women to feel free and safe under any circumstances, and of course sexy. "Soft temptation and hard temptation" is its advertising language, and its style declaration.

　　 ALLUDE This is from the German cashmere brand. It breaks through the design routines of black round neckband or cream tonal double piece in cashmere dress, boldly taking eroticism as the subject, with soft texture, fashionable tone, exquisite weaving and sexy neckline design, showing the beautiful lines of women and the beautiful temptation of women, which is indeed refreshing.

Design is the soul of clothing. Andrea Karl, the designer of ALLUDE, has been named "the most powerful fashion woman in Germany" by the South German daily. She built ALLUDE into Germany's most famous brand of the "Mi Mi" clothing. At first, she specializes in knitted apparel. She has expanded her field, and ALLUDE has launched two types of women's sweaters, vests, two piece suits and jackets to the market every year. In 2000, Ms. Andrea Karl made persistent efforts to introduce men's clothing to the ALLUDE brand. In 2004, the children's fabric was introduced again, and ALLUDE sales amounted to 85 million euros this year.

At present, the company's main producer is in Europe, mainly in Italy, Portugal, followed by Asia, with clothing exhibition hall in Munich, Dusseldorf, salsar, Amsterdam, Vienna, Paris, New York and London respectively.

The introduction of ALLUDE cashmere dress to China is Mr. Lai Yan long, who once represented the name of a flourishing fashion shop. He founded the Theme fashion kingdom in Hongkong. At the peak stage, he only had more than 60 boutiques in Hongkong. The reason why he brought the cashmere brand to China is his business and unique vision. He once said: "China's market is good, good brand, good management, quasi line, everywhere business opportunities." The blank market of cashmere market has his business experience. "I have been studying the gap in the market, never doing vicious competition in cutting throat business, and rushing into the sky is the way to win the modern market."

On CHIC, ALLUDE's cashmere clothing blended cashmere with fine cotton, natural hemp and high quality fibers, creating light and soft fabrics, caring for the skin's feelings and making the most sexy fashion charm permeate in the sun.