Interview With General Manager Of Hang Liang Textile Co., Ltd.

A few days ago, a city from Jiangyin, Jiangsu province.

The constant bright knitted denim fabric of Textile Co., Ltd., through its unique technical innovation, embodies the characteristics of denim fabrics in the evaluation of China's popular fabrics, that is, the comprehensive use of printing and dyeing technology, breaking through the tradition, showing a strong visual and tactile effect, becoming a visual highlight in the denim fabric.

"In the future, we will continue to focus on the development of environment-friendly sulphur colored knitted denim fabrics.

It's also bright. "

Hung Liang, general manager of Heng Liang textile, said in an interview with reporters.

New benchmark for technology specialization industry

"China's popular fabrics finalists review", namely, China's international fabric design competition, the fabric design competition focuses on the industrial application ability of products, and is divided into two seasons of spring, summer, autumn and winter.

At present, the spring and summer fabric evaluation has ended, and a total of 2000 varieties of fabrics have been collected, and more than 400 pieces of Chinese popular fabrics in the 2013 spring and summer season have been selected, and more than 200 enterprises have been selected.

Constant bright textiles are classified as rayon slender twill fabric, which is a prominent and representative entry company in the "China fashion fabric finalists review".

"We take the fashion fabric evaluation as a test for our fabric design and development capability. The national textile product development center stands at the strategic height for the domestic fabric production enterprises to set up the arena, which is the upgrading of fabric production enterprises."

Hong said that the evaluation of China's popular fabrics has played a great role in promoting product development, technological innovation, design creativity and personnel training.

Since its inception, Heng Liang textile has been committed to the production and marketing of knitting denim and indigo yarn.

Its overall layout is complete, spinning, weaving, dyeing, finishing and other leading technology, equipped with two ROPE DYE production lines, imported knitting circular machines and door width finishing production lines, and a series of world-class knitted cowboy production equipment, knitted cowboy dyeing, weaving and finishing a dragon management and production, become the world's knitted cowboy industry leader, the national key production suppliers and new research and development base.

Relying on the world's first-class production and research team, Heng Liang textile ensures that new products are continuously introduced every quarter. Besides the use of all kinds of fibers, including cotton, cotton, polyester, cotton, ammonia, cotton, polyester, ammonia, Tencel, organic cotton and artificial cotton, the products also have the functions of warmth retention, moisture absorption, sweating, quick drying, heat generation, antibacterial, deodorizing, and radiation resistance. The vitality of the products has been continuously increasing.

In the dyeing process, the constant bright textile can make the flexible use of reducing dyes, direct dyes, reactive dyes, and dyes, and improve the added value of the products. It has become a fashion marker and competing purchasing object of many domestic and foreign clothing brands.

Benign industrial chain innovation action force

If a company wants to operate well, it must have a smooth industrial link.

In the face of this year's overall situation of the textile industry and the prospect of no optimism, Heng Liang textile will see the market, identify the direction and respond positively.

Hong said: "the close cooperation with the upstream and downstream enterprises and the formation of good cooperation in the industrial chain is the magic weapon for us to overcome the competitors including the international industry. Therefore, it is the key to our success to upgrade our raw material suppliers and purchasers to a strategic height."

With the ever-changing denim fabric and the importance of customer demand, Everbright textile will develop new products and new proposals according to different markets and customers each quarter, so that orders will continue to flow.

For many years, Heng Liang textile has been working hard to innovate, and has penetrated into every detail of production, marketing, brand building and promotion.

"Because focus is the only way to succeed, only confidence and determination are not enough, and necessary measures are needed.

To give a simple example, the arrival of the information age brings new opportunities for our small and medium-sized enterprises. Establishing the official website platform, applying for domain names, registering trademarks and importing ISO management are all package projects for improving brand building. We are willing to invest heavily in professional B2B platforms and global search engines.

Strictly control the quality and make products.

Fabric is the foundation of the garment industry. Only when the foundation is laid, can the upstream enterprises become bigger and stronger, and a good foundation depends on the quality control.

The fabric of Heng Liang textile is exported in large quantities. How can we ensure the quality of export fabrics?

Just like a doctor giving an injection to a patient, it is necessary to pass three checks and seven pairs. Strict inspection according to certain standards is the premise for us to guarantee good products.

"My teacher, Mr. Zhang Yibing, once told me that the overall level of Chinese denim fabrics still stays in Europe and the United States. At the end of the 80s, Dezhou's Yuanji, Jiaxing's Kanglong and Shenzhen's Jed have very good software management and hardware facilities. The quality is very good, but they do not know many people.

The high yield cowboy enterprises represented by the eight parties of Changzhou black peony, Kaiping and Haining have been in a state of semi starvation.

If you put a white cover into a workshop of a denim factory, and there will be no dust left in the mask after 15 minutes, he will have hope and he will not worry about the order.

Exclamations, Mr. Zhang's words illustrate a profound truth. If we have good quality, we will be competitive and competitive.

Many cowboy shops in Hutang, Changzhou, have been out of the woods in the fog. Rough manufacturing is no longer suitable for the current situation. Innovation is the hope of the industry.

The new knitted denim fabric will become a new fashion and trend, and the market prospect is very broad.

Bright colors will not only be the color of knitted fabric jeans, but also the future with unlimited development prospects.