The Real Madrid Contract With Adidas Will Receive 40 Million Sponsorship Each Year.
Confirmed by local time on September 26th, Real Madrid has been world-famous sporting goods company.
Adidas
After signing the contract, the two sides signed a contract of 8 years, and the cooperation lasted until the 2019-2020 season.
According to previous reports, Real Madrid can get 40 million euros sponsorship fee per year from Adidas.
The contract between Real Madrid and Adidas, which ended in 2012, was a long negotiation between the two sides.
Real Madrid hopes to get a 45 million annual sponsorship fee, and eventually the two sides will agree on the amount of 40 million.
This is probably the biggest Jersey sponsorship contract awarded by football clubs.
Barcelona's sponsors are Nike, the contract from 30 to June 30, 2013 June 2008, Nike paid Barcelona 30 million euros annual sponsorship fee, no bonus.
Analysis of the road, Real Madrid and Adidas marriage, is a win-win cooperation.
Adidas's sales of its Jersey at the Bernabeu stadium are unusually hot. Even under the global economic crisis, sales of Real Madrid jerseys also set a sales record.
From 1998 to now, Real Madrid has experienced two generations of "Galactic warships". Beckham, Ronaldo and other phases have created sales miracles, and after C Luo and Kaka joined, Real Madrid sold more than 1 million 500 thousand jerseys, together with Manchester United.
Jersey
The best selling club.
Real Madrid is the most profitable football club in the world. In the 2011-2012 season, Real Madrid's total revenue reached 514 million euros, an increase of 7% over last year, creating a new club history.
At the same time, Real Madrid became the first club in the history of sports to earn more than 500 million euros a year.
After the renewal of the contract with Adidas, Real Madrid will receive 320 million euros in the price of sponsorship fee in the next 8 years.
In addition to extending the contract with Adidas, Real Madrid's sponsors will also change from Bwin to Emirates.
Starting from the 13-14 match, the Emirates logo will appear on the front of the Real Madrid shirt, and the annual fixed sponsorship fee will be as high as 22 million euros.
Reviewed
Real Madrid
Last season's earnings report, 514 million euros set a new record, of which 29% of the revenue came from the game income, 31% of the TV broadcast split, 32% of the market development income, annual membership fees and ticket revenue accounted for 9.5%.
In the 2012-2013 season, the Real Madrid club's revenue will reach 517 million, a record high.
Among them, Adidas's sponsorship fee has also made some contribution.
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