Countermeasures For The Development Of China'S Clothing Exhibition Industry

Comply with rules and play the role of trade associations

We should give full play to the role of associations, strengthen self-discipline and coordination among industries, set up a national exhibition industry management organization as early as possible, and adopt high-tech means such as computer network technology to establish information networks covering the whole country, straighten out relations with customs, taxation and other relevant departments, eliminate price multitrack system, establish an open, fair and fair exhibition environment and competition order, strive to achieve standardization as soon as possible, and gradually integrate with international practices.

In addition, the pformation of government functions does not mean that the market is completely liberalized. On the contrary, the government's macro regulation and control will carry out market-oriented and dynamic evaluation and certification of the quality of exhibition and the qualification of exhibition companies, and gradually change from the examination and approval system to the standard system and registration system, so that the exhibition industry can have "law" to follow, and there are "chapters" to follow.

Improve service level and speed up personnel training

It belongs to the third industry. It is different from the first and second industries. The key is talents, customers and services. The demand for capital is not outstanding.

The improvement of service level is not only reflected in the improvement of software services, such as the establishment of relevant service providers, legal advisory bodies, professional audience checking system, but also improvement of hardware facilities, such as the establishment of post offices, necessary business service departments and special line traffic.

After joining the WTO, more foreign exhibition companies will enter China, which will bring the advanced experience and ideas of international exhibition industry.

With good ideas, we can cultivate our own talents in the exhibition.

And system to improve the level of software and hardware services.

Mice should go to industrialization and branding.

After joining the WTO, with the opening of China's service trade field, the entry of foreign exhibition companies has intensified the competition of China's exhibition market, promoted our exhibition industry to face the market, carried out strategic regrouping across regions and departments, formed the exhibition group, realized capital expansion, increased the scale of enterprise organization and embarked on the road of industrialization.

MICE industry must be established

Consciousness, finding the leading role of exhibition and giving full play to the overall effect of city exhibition industry can accelerate the development of exhibition economy.

Now, economic globalization has become an inevitable trend, and the development of MICE industry is no exception.

In the long run, the development of local convention and exhibition economy must be oriented towards the international market and form a brand.

The Internet can complement each other in physical exhibitions and online exhibitions.

For the Internet, people generally have more joy than worry.

The arrival of the Internet era has brought new opportunities to the exhibition industry. Online exhibitions have become the new landscape and new highlights of the exhibition industry.

As we all know, the construction of venues has large investment, long cycle and great risk. The establishment of virtual pavilions and virtual exhibitions on the Internet can save a lot of time and money, and greatly improve the efficiency of the exhibition.

To promote the meeting in order to show up

The conference is a general term for reporting, seminars, exchanges, seminars and lectures.

Meetings are a direct and effective way for exhibitors to expand their influence on their products and services.

The conference can attract many experts, decision makers and influential personages in the corresponding industries. The conference can introduce product performance, usage and use method, and explore various links such as production, supply, sales and so on. It can also supplement the exhibition under special circumstances that the exhibition can not express.

Because the form of exhibition is relatively simple, it is essential to enrich the content of the exhibits.

Exhibitions and conferences are mutually complementary and complementary activities. Only in this way can the diversified functions of the exhibition be brought into full play.