Making Clothes Is A Very Promising Thing.

"Women feel that high-end customization is the embodiment of taste, so more and more women who buy advanced tailoring show their ready-made clothes at home, showing the elegance of style and taste."

Since 1997, the Wang Yi type has set up a high level in the expensive shopping mall.

Customized business.

In recent years, he has been delighted by the concept of consumption that has emerged in Ji'nan's women's group.

In fact, a lot of Ji'nan women start from traditional women's suits, to evening dresses, and then to high-end fashion shows. This kind of advanced personal dress customization is changing their lives, and they also reveal a different trend in the process of tailoring.

Making clothes online is not always possible for all styles.

Nowadays, there are more and more customized clothing stores on the Internet.

Reporters searched online for "clothing customization", and the "28470" related products appeared on the homepage of Taobao.

Subsequently, the reporter contacted an online clothing custom shop called the Bund fashion flagship store.

Customer service personnel described the process, the general buyers choose the style and fabric, tell the store size to the store, and then pay to Alipay.

The store will start to customize and accept the receipt of the clothes.

Buyers can provide their own styles, and stores will charge the corresponding production costs.

However, because clothes are tailor-made and do not support refund, dissatisfied stores will provide free alterations and freight charges.

General stores will send samples to buyers before they are ready to wear clothes, usually about 3, which can be adjusted according to the needs of buyers, but this part of the freight is for buyers to undertake.

At the same time, the store recommends that the tailor should be tailored to minimize the size error.

"Moreover, our teachers are old tailors who have worked for many years."

Customer service personnel said.

There are also many young people who send photos to sellers after watching a performance or a picture. "But we will have a choice in this situation, not all styles."

Traditional custom is the mainstream in Ji'nan.

People who always advocate clothing and private customization say, "private custom and charming place is a process that makes people memorize."

The purple jade cheongsam is a small shop selling and making Shanghai style cheongsam. In the theme Hall of the purple jade cheongsam, every customer can choose the finished cheongsam products. If the size is not suitable, it can be customized at the scene, but it has to add 15% of the manual charge.

Sales Manager Zhang Hongwei said cheongsam prices range from hundreds of yuan to 10000 yuan, and cheongsam from 1800 yuan to 3000 yuan is most popular.

The fabric of custom cheongsam can only be selected from nearly 1000 fabrics provided by guild hall, and never processed by incoming materials.

In the interview, a number of Ji'nan clothing private custom leader said that in Ji'nan, the middle price of private clothing customization is the mainstream.

Jade qiqipao, Furong Street 100 years old shop, the boss is called Yu Renqian.

From six or seven years old, he started to give his parents a hand, and now he has been in nearly 50 years.

In the Furong Street shop, the samples of cheongsam made by him are amazing, and they are also the foundation of his life.

"Now more and more people are willing to spend more money on making pure handmade cheongsam.

However, he said, "sewing clothes by stitching thread" is also a hard work.

"If customers are not picky, they are mainly sewing machines.

Sun Mingxing graduated from the Department of fashion design and engineering, Sichuan Normal University.

From the partnership with people to set up a clothing studio, he never gave up: to be a Vicar Lagerfeld (Chanel's chief designer) and a cow.

Zhu Chenglong and his partner, mainly from the Canton run Silk Company to receive customized clothing, now the studio has just moved from the fork road to the ten way Rui Fu Yuan district.

Different from the traditional scrolls, the size of the scissors is different from that of the traditional clothes shop. Sun Mingxing first gives each piece.

To print, that is to cut out the same pattern as the cloth according to the size, and then make it according to the pattern.

Sun Mingxing occasionally asks customers to design styles, but not just according to the style of magazines.

The high-end clothing customization has changed the female temperament of Ji'nan women compared with the mid-range customization. Many women who make up gorgeous and high-end dress are more interested in psychological satisfaction.

"Women feel that high-end customization is the embodiment of taste, so more and more women who buy advanced tailoring show their ready-made clothes at home, showing the elegance of style and taste."

I Thomas, manager of expensive clothing and custom counter of expensive and shopping center, said Wang Yixing.

In addition to customizing the clothes that they usually wear, some women will also customize some representative costumes in their big House, such as the Dragon robe worn by Fan Bingbing at the Cannes Film Festival last year, which is very popular and meaningful.

In the past, "top quality garment making" was one of the most important labels of the new generation's private life. Nowadays many women can enjoy this high-end customization.

He runs I Thomas's advanced clothing custom counter, which takes the high-end route.

Make a set of clothes here at least four thousand or five thousand yuan, the most expensive forty thousand or fifty thousand yuan.

Since the opening of the expensive shopping mall in 1997, Wang Yi has set up a clothing custom counter.

I Thomas's counter is still dominated by men's clothing, mostly made of suits, shirts and trousers.

Women's wear has only been available for nearly three or four years, and from the original lady's suit, the style of evening dress has been gradually increased.

The clothes made in I Thomas usually have two trademarks, one is the brand of clothes, and the other is the fabric brand.

Wang Yi type said, now does not accept processing, and to provide customers with a variety of imported fabrics to choose from.

The cost of tailor making is high. First, all imported fabrics are used. Two, the process is complex.

That is to say, after a week's customization, there will be the process of sample clothes in the middle, try out the sample clothes, and revise them according to the requirements.

The cost will naturally increase.

Making clothes is a very promising thing.

Bao Huaimin, Institute of clothing research, Academy of Fine Arts, University of Jinan, said that Ji'nan's current clothing custom market tends to be in everyday life.

Bao Huaimin said: "women over the age of 40 are not keen on new styles, but prefer classic ones.

They are more fussy about the tailoring of clothes, and they want to fit well. "

Clothing customization in Ji'nan is based on traditional clothes production, adding unique design, will gradually develop to advanced customization.

Bao Huaimin said that at present, the number of high-end private tailored people in the world is between 20 million and 30 million, showing a decreasing trend.

This is because, in recent years, foreign high fashion custom makers have concentrated on aristocrats, celebrities and celebrities. In recent years, such consumer groups have also appeared in the Middle East, Singapore and China.

Liu Yuanda, the head of garment customization enterprise crown and suit Co. Ltd., thinks that from 2000 to now, the domestic high-end clothing custom made market has increased by nearly 10 times.

But the market is not big. In Ji'nan, it was only two years ago that it began to develop.

Liu Yuanda's own company is mainly for the collective launch of high-end customized, the price of two thousand or three thousand yuan.

Liu Yuanda said that in the mainland, people who make suits do not expect to buy 10% of the total number of suits. It is not easy to find a high-end clothing custom shop.

In Europe, Japan, Hongkong, China and other places, five star hotels can carry out manual private customization.

Liu Yuanda said, "although the market of the high-end clothing is small, the processing cost is high, but because of the high technology content, the profit is also very high.

For example, the production of a suit and fabric is the same suit. The processing cost of the assembly line is 100 yuan and the price is 2000 yuan. Even if the custom made suit is five times the processing line, it costs 500 yuan, but the price can be up to 6000 yuan, and the raw material is removed.

The profits are still considerable.