Selling "Fabric Pattern" -- A New Pattern For College Students To Start A Business

Traditional industry is not easy to start business.

Xiao Yu lives in Hua she street. He is 31 years old.

After graduating from university in 2005, he came to China's Textile City alone.

At that time, he was in a family.

Products trading company works.

Since the rise of corporatization was not long before, Xiao Yu soon got to know a lot.

Customer.

In the course of work, a smooth journey and rapid growth.

Seeing a steady business source, Xiao Yu began to think about starting his own business.

Two years later, he rented the sales department in China's Textile City and sold various kinds of fashion fabrics.

However, as the international financial crisis intensified in 2008, the business of Xiao Yu could not run.

Worst of all, one of his Shanghai customers ordered 200 thousand yuan of fabric from him, and after paying 30% of the deposit, he even disappeared.

"Later, I went to Shanghai many times, hoping to find each other, but he didn't know where he lived."

Xiao Yu said that since the $about 200000 fabric was cheated, his business was on the rocks and there was a problem with capital turnover.

Facing the huge expenditure of materials such as rent, grey cloth and so on, he had to pfer the sales department to others, and then went to work in the factory.

Reporters learned that over the past two years, many young people have come to China to start their own business. Some young people have opened their own market or processing factories, and have entered the field of textile weaving and trade.

However, in real life, small businesses such as Xiao Yu failed.

Xiao Zhao is also engaged in the trade of knitted fabrics in a market of China Textile City. His sales department has been open for two years, but business is slow.

He told reporters that the annual rent of the retail department was seventy thousand or eighty thousand yuan, and if it were not for family support, it would not be enough for the individual to afford such investment.

Insiders pointed out that with the increase of all kinds of costs and the intensification of competition, the chances of success in the traditional mode are getting lower and lower.

So many entrepreneurs turn their attention to the creative industry.

Creative entrepreneurship thrive

Chen Jinfen is the boss of "center plate making". She is only 24 this year. She sold a house in a real estate company 1 years ago, but now she has 4 employees, and is a real boss.

"The reason why we can set up a studio in just a year is due to the" zero cost "support policy of the creative base.

Chen Jinfen said he would be a boss.

Last June, the classmate of costume said to her that there is a zero cost studio in China Textile City, and they can go together to start their own business.

But then the student went to work in the enterprise, so she started working alone.

In a short span of a year, her studio has hatched into a design studio, operating area from the original 30 square meters to 80 square meters, after the cost of employees, the monthly income also has seven thousand or eight thousand yuan, higher than the income of students working in the enterprise is about half.

The Jiangshan design, which is adjacent to Chen Jinfen's "circular center plate making", is also a promising studio in the creative industry base of China Textile City.

Wang Chao, master of Jiangshan design studio, is 26 years old and graduated from the industrial design department of Jiangxi University of Science and Technology.

After graduating from University, he worked in many companies such as Shenzhen and Shaoxing, and came to China Textile City to start a business in February this year.

Less than 1 years later, Wang Chao's entrepreneurial team also quietly expanded.

"Now, the studio has 3 employees, and the monthly income can reach about 5000 yuan."

Wang Chao said that his studio is mainly based on product display, and at the same time carries out creative service such as flower pattern design, so as to help manufacturers improve their display effects.

Nowadays, many foreign trade companies in Textile City have become customers.

At present, there are 13 college students' zero cost studios in the creative base of light textile city, and the overall cultivation situation is optimistic. Some entrepreneurs have registered their own companies and successfully hatched.

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Creative industries have better entrepreneurial environment.

"Unlike today 20 years ago, it is more difficult to start a business in China Textile City today, but now many aspects have changed."

A senior businessman Wang told reporters that in the 90s of last century, he graduated from university and went to China Textile City to start his own business.

But compared with their own entrepreneurial environment, it is much more difficult to do fabric business now.

First of all, the market environment has changed radically.

Mr. Wang said that in the past, he had only a few thousand yuan in the Housing Department of China Textile City, which was not a burden at all, but the most difficult thing was that he could not find a good source of goods.

In the past, customers bought fabrics like robbing, throwing away a bag of money, and rushed away the fabric, regardless of the quality.

Today, however, the operating cost of China's light textile city is larger than that of the past. For example, only one retail department has a low annual rent of sixty thousand or seventy thousand yuan and a high price of several hundred thousand yuan, let alone raw materials and processing costs.

Competition is also fierce. Selling fabrics should not only have good quality, but also have good ideas.

For an entrepreneur, these huge investments are beyond expectations.

In addition, the pressure of funds is increasing.

Mr. Cao, who had opened a fabric business in an Chang, told reporters that most of the fabric businesses are in arrears.

However, young people have just come out of the school gate, where there are so many funds to raise money, they can only borrow or lend money, but the risks are great.

Young people may lose their business once they fail.

"Compared to directly engaged in textile trade, the creative industry is undoubtedly more suitable for college students to start their own businesses."

Wang Xiaodong, deputy director of the creative and entrepreneurial service center of China Textile City, thinks that compared with textile trade, creative industries eat by technology and investment risk is relatively low.

In addition, the creative industry of China Textile City is in the initial stage. The creative industry has a wide market demand. The competition in the creative industry is not as fierce as the fabric market, and the young people are also easy to survive.

In addition, the Shaoxing county government is committed to supporting the development of creative industries in China's Textile City, and for young people, the environment for entrepreneurship is better.

As early as 2009, the creative industry service center of China Textile City was in costume.

On the five floor of the market, a college student "zero cost creative studio" has been set up to help some graduates from colleges and universities who have professional knowledge of clothing, fabrics, flower designs, and so on, but lack of entrepreneurial experience and funds to realize their ideals.

For university graduates who come to start their business, the government provides office facilities such as offices and computers free of charge, and grants 6 months' probation period for university students.

Shaoxing county encourages

Creative industry development

It is not easy for young people to start their own businesses, and they also need careful care from all walks of life.

Fortunately, Shaoxing county is a promising place for young people to start their own business. The county has launched a number of preferential measures such as "zero start creative studio", "zero mortgage" business loan for university student village officials, and the implementation of "zero cost entrepreneurship plan" and so on, so as to encourage young people to create jobs and promote employment.

Yu Lijun, general manager of Shaoxing Youyi Textile Co., Ltd. is a young fabric company manager.

After graduating from economics and management in Shanxi Agricultural University in 2006, he went to work in a factory.

Two years ago, he and his wife started their own business at the North Textile Center of China Textile City.

As a young cloth boss, Yu Lijun is grateful for the North Trade Centre.

In June 2010, the Keqiao Economic Development Zone launched the zero cost entrepreneurship plan for university students. The Ke Bei Trade Center launched 5000 square meters of shops, which were provided free of charge to university students and free of charge for office facilities and housing for college students.

It was Yu Lijun who settled in the North Trade Center.

"Everything is difficult at the beginning. The first year's rent free policy is a good start for starting a business."

He told reporters that because the first year the company has just started, involving all aspects of things, business pressure is not small.

It is the first year that rent is free, which relieves the pressure of starting business.

Chen Jinfen, also known as the "center plate making", said that the zero cost studio of the creative industry base of China Light Textile City has created a pioneering environment without worries for her.

If there is no zero cost studio, she says, maybe she is still selling real estate in real estate companies.

Fang Tieyong is a frequent visitor to China's Textile City "all over the world". Every year, he participations with the exhibitors organized by China Textile and urban construction management committee to Shenzhen, Qingdao and Wenzhou.

In the first two days, he just got the financial subsidy of "the whole world" activity last year.

Fang Tieyong said that participating in the "global campaign" not only brought considerable orders to the company, but also gave subsidies to the government, which is a commendable support for its young company.

"Computers, workshops, venues and so on are just the first step. We hope that the future will be more systematic in guiding college students to start businesses."

Wang Xiaodong, deputy director of the creative industry service center of China Textile City, told reporters that as the only "zero cost entrepreneurial base" in the county, the creative industry base of China Textile City is also interested in helping students develop their businesses in depth.

Wang Xiaodong said that the center is still holding activities such as the draft fair, to help the entrepreneurs of the base expand their sales.

In the future, the center also plans to introduce experts, teachers and even teams from colleges and universities, and provide systematic training and guidance to entrepreneurs in these bases, such as marketing, technical guidance, brand planning, and so on, so as to enhance the possibility of young entrepreneurs' success in business.