Development Status Of China'S Textile And Garment Exhibition Industry

At present, there are some well-known industries in China, such as China International Fashion Fair, Shanghai International Fashion Culture Festival, China (Shenzhen) international brand clothing and apparel fair, Dalian International Fashion Fair, China (Humen) International Fashion Fair, etc., all of which are gradually moving towards new branding.

At the same time, China's textile and garment enterprises actively go abroad, and New York's textile and clothing trade in 2005.

Russia's China Textile and clothing exhibition and Sydney China Textile and garment exhibition were all successful and had a great impact on the local market.

In these professional exhibitions, the Shanghai international garment and textile trade fair and the China International Clothing Fair (CHIC) were opened in March 2006. These two professional exhibitions are typical of the exhibition of textile and clothing specialty with scale effect.

Although CHIC has dominated the position of hegemony, many garment exhibitions have been targeting the Expo for many years. As one of the important activities of Shanghai International Clothing Culture Festival, Shanghai international garment and textile trade fair has been followed.

Professional exhibition provides a stage for textile and garment enterprises to display and exchange.

Take the exhibition of clothing industry as an example, in a relatively concentrated time and space, hundreds of famous clothing brands display their own characteristics and show their personality and charm with dazzling means.

New ideas, new ideas, new styles, new fashion colors and new expressions, form an activation point, with powerful power swirling collision, shaking people's nerves, arousing people's competitive desire. Textile and garment industry exhibition can undoubtedly study the competitiveness of textile and garment exhibition from many aspects based on customer value, greatly promoting the prosperity of regional textile and clothing culture, and promoting the development of textile and garment industry.

At the same time, professional exhibition is becoming an international company with its unique professionalism and targeted features. It is an excellent tool for domestic enterprises to directly face their customers and display their image and products.

At present, the textile and garment industry is in a critical period of structural adjustment, industrial upgrading, and comprehensive competitiveness of the industry. The development of exhibition economy in textile and clothing industry has a profound relationship with the garment industry. How to guide the development of the textile and clothing professional exhibition industry is a very important issue.

With the rapid development of China's textile and garment industry and the growing prosperity of dress culture, various kinds of textile and clothing exhibition are developing gradually, and a new economic form has been formed.

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Successful exhibition has a strong pulling effect, not only can greatly promote the development of this industry, but also can drive related industries, can greatly enhance the social popularity of the region, and produce linkage economic benefits.

Moreover, the development of other related industries will be more conducive to the development of the textile and garment industry, and ultimately form a win-win situation of benign interaction.

In short, China's textile and clothing exhibition has undergone three stages from 70s to 90s, which has undergone fundamental changes in form and content, and its functions of professionalism, trade and service have been strengthened. Especially after China's accession to the world trade organization, the textile and clothing professional exhibition has gradually matured.

But at the same time, there are still some problems. Due to the lack of scientific management and reasonable guidance, the degree of specialization is low, the level of exhibition service and the level of service are low, and the theory of professional exhibition is extremely lacking.

Especially with China's WTO accession, China's economy is gradually integrating with the world economy and will be more closely linked with the international society in terms of politics, economy, culture, science and technology. This makes China's Convention and exhibition economy face new challenges and challenges.