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    100 Yuan Eiderdown Can Make 3 Down Coats But Sell 1000 Yuan.

    2012/10/31 14:41:00 26

    Down JacketDuck DownBlended Pile

    The market began to enter the hot season of selling down garments, and the temperature dropped recently.

    From October 20th to 21, the reporter conducted an investigation of the down jacket Market in Qingdao.

    The price of down garments this year is still high. The price of the main raw materials is basically the same as that of last year.

    You may not imagine that the down jacket of the high price down jacket may be only 150 grams, and the amount of cashmere is not the weight of the pile.

    At present, 100 yuan and one jin of eiderdown are good raw materials. At least one catty can make 3 down garments, and the profits can even be doubled.

    The reporter consulted the eiderdown factory with the identity of the incoming trader. In order to reduce the cost, the manufacturer recommends the blended cashmere, which can deceive the consumers and deceive the consumers from the hand feeling.

    On the label of a brand down jacket, there is no information about filling and formaldehyde content.

    In a down jacket shop, the clerk is making down garments, and the down weight of a down jacket is 150 grams.

    The down jacket is custom-made in the store with three different prices of feather down for customers to choose.


     

    The amount of filling has become the "privacy" of many down garments.


    The price of down jacket is 1000 yuan.


    Reporters first came.

    Hongkong Middle Road

    A shopping mall nearby.

    On the two floor of the shopping mall, all kinds of down coats are already stocked with shelves, and many people are buying them.

    "The price of the down jacket this year is not cheap at all. It came up last year."

    Ms. Zhang, who lives near Jiangxi Road, Shinan District, told reporters.

    Reporters visited in the mall and found that the price is down from 200 yuan to 1000 yuan. Many brands of down coats have also been promoted. Reporters found that the price of activities is 20% cheaper than the original price.

    In brand stores, the price of down garments is obviously much higher, most of which are around 1000 yuan.


    Subsequently, the reporter came to a large shopping mall on the road to Ningxia.

    Before the down jacket counter, it was also full of selection.

    clothes

    Citizens.

    In this shopping mall, almost every brand of down coats has a discount, but even after the discount, the price is similar to that of last year.

    In the ten minutes of the shopping mall, 2 consumers bought 2 down coats. The scene was very hot.


    Afterwards, reporters visited the Jimo Road small commodity market.

    Since October 20th is Saturday,

    clothing

    The district has a large number of citizens. Many clothing stores have placed down clothing and other winter clothes at the door. The price is not less than the same period last year, mainly around 500 yuan.

    "This month is the season of down jacket sales, and the temperature will drop even more next month."

    Mr. Sun, a clothing store owner, told reporters.


      

    Custom made one, down to 150 grams.


    The down coats in the shopping mall are popular, and the custom made and refurbished processing of down coats is also a fire.

    At noon on October 20th, the reporter found a special shop in Shinan District to make down garments.

    Just entering the door, two sewing masters were busy driving down the down garments, which were covered with finished down coats and various down coats.

    cloth

    The different standards of feather down are scattered in 3 glass containers.


    "How much do you want to make a down coat?" "what do you want, there are 3 kinds of down, and the price is not the same."

    Shop owner said, the difference is 280 yuan a piece, the ordinary is 380 yuan a piece, the good point is 480 yuan, see feather quality standards.

    "How many eiderdown is there in a down jacket?" "3 two, that is 150 grams."

    The shopkeeper said that all down is weighed on the spot. If customers are worried, they can see the processing at the scene.


    In addition, the market is also specialized in down garment renovation and processing, the reporter contacted such a company.

    "The semi finished garment leather is made by the manufacturer. Buttons and zippers are all made up, and the down feather of your down jacket is put in. Then we are going to make the same style as the picture.

    The processing fee is 60 yuan, excluding leather and feather, and you have to buy your own skin. You can use the down eider of your old down coat, you can also use our down, and our down is 20 yuan one or two. "

    The company owner said.


      

    A lot of down clothing is "privacy".


    In some shopping malls, reporter survey found that some of the down jacket logo information is not comprehensive, it is difficult for consumers to understand how much weight down eiderdown.

    Take a women's light down jacket as an example. The logo has only fabric, lining and stuffing information, and the white feather down is 90%.

    A closer look shows that there is no mention of the weight of the down feather in the down jacket.


    In the down garment production industry, the amount of cashmere and the amount of filling is not an indication. According to the standards of Chinese down garments, the down weight of down garments can not be less than 50%, and the allowance for filling is -5%.

    The amount of cashmere is the percentage of cashmere and cashmere in the down. It is a mandatory requirement for the quality of the down jacket.

    The amount of filling is the weight of all the eiderdown feathers filled with eiderdown. It shows that the thickness of the filling is the weight, and the two are essentially different.

    That is to say, it is impossible to see the down weight of a down jacket simply because of the amount of cashmere.


    According to the new standard of down garments introduced in February 1st this year, the marking requirements for the ingredients and contents of down garments are put forward, that is to say, down garments should be marked with the amount of cashmere and cashmere.

    In the Qingdao market, most of the down clothing has a cashmere volume ranging from 70% to 90%. However, the filling has become a "privacy".

    In the custom made down clothing store, the filling amount is 150 grams.

    However, many down coats in the shopping mall are empty.


    In addition, the content of formaldehyde in feather clothing is also a problem.

    Almost all of the down coats were not identified in the interview.

    Formaldehyde content is generally high in bright colors and printed garments and some wrinkle resistant garments.

    Laoshan District formaldehyde detection company official told reporters, "excessive formaldehyde can cause respiratory tract inflammation and dermatitis, pH value exceeding standard will also cause skin allergy."


    According to the latest regulations, the formaldehyde content of finished products is limited to less than 300mg/kg, the allowable degree of pH value is 4 to 9, and the formaldehyde content is indicated on the label.

    The standard also stipulates that airtight films are not allowed in clothing materials, and fabrics that have direct contact with eiderdown must have properties of anti drilling.


    Behind the scenes


      

    Blended velvet can also produce the same feel as down.


    The worst duck down is 90 yuan.


    The main factor affecting the quality and price changes of the down jacket is the filling, that is, down.

    At present, most of the down garments are stuffed with duck down, including white duck down and gray duck down.

    As early as last year, the price of eiderdown began to rise, and the price of one kilogram of ordinary eiderdown remained at over 100 yuan a year.

    What is the price of duck down this year? In October 21st, the reporter contacted the Hangzhou Industrial Park of Xiaoshan District of Xintang, a company specializing in the production of eiderdown.


    "90% is the best, with a price of 290 yuan a kilogram, and a kilogram of 80% of the cashmere is 250 yuan. The price of 70% of the cashmere is 220 yuan a kilogram, and the price of 60% of the cashmere is a little worse, the price is 185 yuan a kilogram."

    Mr. Chen, the company's boss, said.

    Subsequently, the reporter consulted another company, Hangzhou Lin Bo down products Co., Ltd., and the answers received are basically the same.

    The whole price is basically the same as last year.


    Judging from raw materials, the cost of making down garments has not decreased this year. On the other hand, the cost of labor and factory operation is rising this year.

    "The price of the down garment this year depends on November and December.

    The possibility of falling is very small, and the increase of the cost will only increase the price of the finished product, and it will not be lowered.

    If you want to make down garments, the quality of the eiderdown can not be too bad. The feather and down clothing processed from 90 yuan or a kilogram of eiderdown will be worse.

    Mr. Guo, who is engaged in clothing business, revealed to reporters.


      

    More than 100 yuan eiderdown can do 3 pieces.


    In the process of processing down garments, the eiderdown with 70% and 80% cashmere is welcomed by the manufacturers.

    The price of this eiderdown is 100 yuan per Jin.

    How many down coats can you make in a catty? The answer is at least 3 pieces.

    In order to make down garments for Qingdao, the down weight of a down garment is 150 grams, and only three grams are used for 450 pieces, and less than 1 jin.

    That is to say, the down cost of 3 down coats is only 100 yuan.

    The market price of these 3 down garments can be sold to about 500 yuan each.

    Even if the cost of labor and store rental is removed, profits are still very optimistic.


    Mr. Guo gave an example to reporters.

    If the price per kilogram of eiderdown is up to 10 yuan, the price of the down garment will keep up about 30 yuan.

    And when it comes to the market, when consumers buy down garments, they will find that the price has increased by more than 100 yuan, and profits can even be doubled.

    "The premise is that the down jacket is genuine, and the stuffing is standard eiderdown.

    There are also little eiderdown clothes in the down jacket. They are all duck feathers or other fillers. They are very poor in warmth retention.

    Of course, such a down coat will be very cheap. "


    The owner of the eiderdown company of Xintang Industrial Park in Xiaoshan District admitted to reporters that the eiderdown with too low cashmere was not suitable for down coats. The handle was so bad that the effect was very bad.

    However, in practice, some manufacturers invented the best way to reduce costs.


      

    Mixed velvet trick, low cost.


    In consultation, Hangzhou LiNbO down products Co., Ltd. staff told reporters: "if you want cheap down, there are mixed velvet.

    We can make the match according to the requirements. In general, we can mix the real silk cotton and the down feather, the proportion is 37.

    "How about this mixture, compared with the ordinary duck's down?" "it's about 70% down and down, but the cost is lower."

    "Is there no problem with the feeling? Can consumers distinguish it?" "feel relieved that the feel is the same, and feels like the ordinary duck down."

    In addition, reporters found that there are two kinds of mixed velvet, that is, the mixed feather down of pearl cotton and ppl, and the price is low.


    In addition, there is also the problem of OEM processing in Down garments.

    "Down to wear processing, 500 to 1000 pieces, the unit price is 170 yuan.

    Keep close to fashion, strictly control quality and satisfy customers.

    "Our company, besides its own brand, can also undertake OEM, mainly for adult Down garments. If there is need for processing, OEM processing, you can contact me..."

    "Look at the custom made or sample, map processing!"

    The OEM processing in down garment industry is very common now. As long as the customer provides production requirements or sample pictures, the processing plant can help produce.

    The brand name of the product is entirely provided by the customer, and the brand can be pasted according to the customer's wishes.

    The direct result of such operations is that in the market, fake brand down garments are often used.

    The existence of the foundry market is still the result of different needs. Customers pay a certain processing fee, get the down jacket, and then sell it to the market, making money for each other.


    According to the latest regulations, all kinds of labels on down garments should be complete, including factory names, factory sites, ingredients in fabrics, types of feather and down, amount of cashmere, indicators of filling, washing signs, quality grades, code of execution standards, etc.

    If the mark is missing, the consumer must see clearly.

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