How To Promote Gift Sales In Clothing Stores
As for the promotion of clothing and the usual discount, gifts have become an important way to attract customers.
But choosing a gift is not something you can do with a small object.
Some clothing stores still have a pair.
Gift promotion
The wrong view, they think, I give you a gift to you is you take advantage of me, I give you what, you take what.
So they have always been very disapproving about the design and planning of promotional gifts.
If it is too casual in the design and planning of gifts, it will easily lead to serious consequences.
Gifts and clothing itself are intrinsically linked. There is a basic principle in the design of gifts, that is, try to send gifts that are related to products, such as buying toothpaste to send small plastic cups, buying a suit and rolling hair brush.
This enables consumers to associate with the brand at any time when they use these gifts.
Clothing stores must consider the characteristics, functions and attributes of the brand, and connotations, so as to find gifts that are related to the product itself and brand appeal.
At the same time, we should pay more attention to the value and practicality of the gifts to customers. Some enterprises worry that a large number of orders will lead to a decline in the quality of products. Some enterprises are worried about whether the orders that have been taken over can be picked up as scheduled.
A person in charge of the company said in an interview with reporters that a large number of orders not only failed to make the main engine factory, but also caused great pressure to the parts and components suppliers.
Only in this way can the gift be given effective and the gift is "reasonable".
Gifts must be easy to take. We know that customers usually have more or less a psychological advantage. In the crowded stores, most customers are always rushing to and fro, so that customers can stop their footsteps.
Some clothing shops also seem to be very tempting to buy us.
clothing
You will get a lot of value, buy a product, you can get a value return gift of 20 yuan, and buy an opportunity! "So customers rushed to the scene to pay for the purchase and prepared for a little extra gain. When the customer bought the product, they asked them to take the shopping ticket and wait there, and the game and the raffle toss the customers. Finally, only a few of the customers got the gift, so that some customers were hodgled, some customers even left in the middle, the host spoke loudly on the stage, and the people left long ago.
This gimmick often gives customers the feeling of being played and has no good impression on the shops.
Couture
For shopping gifts, it is best to reduce unnecessary links, such as taking small tickets to line up, taking small tickets for gift coupons, and then giving gifts.
When we send gifts at the promotional site, due to the increasing environmental requirements for chemicals and sewage and waste disposal in chemical treatment, we have provided room for development for physics, mechanical treatment and finishing. We must firmly remember this military discipline.
Do not shout at all, and even some pessimists think that this hot sales situation is hard to maintain until the end of the year, and the whole industry may show a situation of high opening and low going.
The tongue also cost the store, and it did not leave a good impression on the consumers.
How can it be wronged?
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