How To Distribute Coupons For Fashion Marketing Skills
There are many clothing stores doing it.
Clothing sales promotion activities
Sometimes, some coupons will be issued. Customers can buy some special goods or services at reduced prices with coupons.
Shopkeepers want to attract customers who haven't patronized clothing stores before making profits, or they are not in their own business circles and customers who do not know the clothing stores.
But these clothing stores offer these coupons to the cashier or the front door.
Do you know what the result will be?
The first type of customers in the clothing store, do not know your clothing store new coupons, after buying things, only in the cashier to see, just do not use white, account for a good advantage.
This is a typical fool practice of giving away profits from customers.
Second types of customers do not know that there is a clothing experience coupon until payment is made. After payment is found, they do not use it. They will ask the cashier to do the refund processing, and then buy it again with clothing experience coupons.
This will inevitably affect the purchase and return.
Clothing store
The normal order of collecting money and reducing the speed of collection.
If you want to avoid this situation, cashiers should remind customers of their products to participate in the experience shopping activities, and take the initiative to provide customers with clothing experience coupons.
But you will feel funny when you do this. You can earn money by selling a discount sale to your customers.
Isn't that silly?
The third type of customers are regular customers of clothing stores. They regularly visit and see coupons for clothing.
According to the use of coupons, two new customers, enjoy the discount of new customers, and experience the service of a clothing store.
Of course, there is a special case: some enterprises use the coupons as promotional leaflets to distribute the clothing experience. The purpose is to avoid the bad impression of customers with low discounts, to distribute them in front of the door by taking coupons or coupons, so that customers who enter the door know that there are promotional activities for clothing so as to attract customers into the store.
In this way, these customers may choose to purchase goods on the lookout for discount coupon information, and the coupons at this time are more like DM leaflets for clothing stores.
Supermarkets put DM in front of clothing stores to guide consumption. What is the role of coupons for these clothing stores? Experience vouchers are DM for publicity.
Fashion experience coupon
The aim is to attract more new customers.
Where is the largest number of new customers? Of course, the farther away from the clothing store, the more new customers are likely to be.
Even if you can find a customer who is in line with your business location, you can choose to distribute it near the clothing store of your competitors who are close to your business location. You can dig other people's walls, resist competitors and upgrade your clothing stores.
Why not? In addition to special situations, clothing experience coupons are cost effective for enterprises.
Issuing coupons in front of clothing stores is undoubtedly giving customers money.
If your product is not of quality, why not let the new customers get a little more light and enjoy the price discount? Let the profits attract new customers, and come to a bunch of old customers.
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