Clothing Shop Must Pay Attention To The Color Matching Of Clothing Display

Reasonable clothing and clothing display clothing can play an important role in displaying clothing, stimulating sales, convenient shopping, saving space and beautifying the shopping environment.

What I share with you today is the clothing display.

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Grasp the color balance of the clothing store.

An enclosed clothing store usually has four walls, that is, four clothing display surfaces.

In practical applications, the front wall is usually a door and a window. In fact, there are three clothing display fronts -- the front and the sides.

The planning of these three clothing surfaces should not only consider the balance of color and lightness, but also consider the color coordination of three clothing display surfaces.

For example, the low color and low brightness on the left side of the clothing store will create a sense of imbalances in the clothing store, as if the entire clothing store is tilting to the left.

The overall layout of clothing display area of clothing stores usually needs to be planned from the characteristics of color.

Such as according to the principle of color lightness.

Put the bright clothing series in the front of the clothing store.

The low brightness series is placed in the back of the clothing store, which can increase the sense of space in the clothing store.

For clothing stores with warm and warm colors and neutral colors at the same time.

In general, the cool and warm colors are separated and placed on the left and right sides respectively. In the face of the customer's clothing display, neutral colors or weaker contrast colors are available.

Manufacture

The rhythm of color.

A rhythmic clothing store can make people feel Volvo and change.

The change of rhythm is not only reflected in modeling, but also different colors can produce rhythm.

The rhythmic sense of coloring can break the steady and dull situation in clothing stores, and make the whole clothing store full of vitality.

The production of children's clothing display rhythm can usually be achieved by changing the collocation of colors.

Analysis of clothing store clothing classification characteristics.

According to their brand characteristics, sales methods and consumer groups, each clothing brand has a specific classification method for clothing in clothing stores, evaluates their channel development effectiveness, and points out the direction of adjustment and improvement for them.

In addition, in the case of serious cross regional channels and severe conflicts, channel managers must provide a basic management system as a whole. In the process of coordination, restraint and reward and punishment, clothing classification of clothing stores usually includes several methods, such as series, category, object, material, purpose, price and size.

Different classification methods adopt different methods in color planning. Therefore, before making color planning, we must make clear the classification method of the brand, and then we can carry out different color planning according to its characteristics.

If the clothing store can correctly use the clothing configuration and clothing and clothing display technology, sales can be increased by more than 10% on the original basis.

I believe this is not a little attraction for businesses.

Change your strategy quickly and upgrade the clothing store.

Taste it.