How Does The Small And Medium Garment Enterprises Go Out Of The Predicament Of The Apparel Industry'S Economic Downturn?

Recently, we visited Shengze, Wujiang, which is known as the "Chinese silk capital". Thousands of textile enterprises are gathered in this town. It is one of China's largest textile and textile industrial bases.

As early as 20 years, China's Eastern market has been set up and led by it.

Go out and develop.

Gold nine silver ten should be the peak season for consumption in the clothing and textile industry. However, under the background of global economic downturn, low foreign trade and limited domestic consumption, the domestic textile industry also encountered great difficulties.

In the entire textile industry, the small and medium-sized textile enterprises suffer the most serious losses. Compared with the choice of closing enterprises, more and more small and medium-sized textile enterprises are looking forward to reversing this situation. They are constantly seeking breakthroughs and getting out of the predicament.

Want to see, as a traditional textile industry, how does the textile enterprises here deal with the downturn in the textile industry?

In a few days, we visited dozens of textile enterprises, and learned that besides the China Eastern Silk Market, there is another platform for textile enterprises -- the world textile exhibition and trade platform.

In the mouth of visiting enterprises, the platform provides them with a one-stop market channel to help them build a customer channel network at low cost, so that they can see a dawn.

Since 2012,

Business conditions continued to slump. In July, many enterprises had been struggling because the downstream demand had not improved.

The export volume of domestic textile industry has also declined sharply, and domestic sales are also not optimistic.

"After you finish the quality, you can spell the price and finish the price.

"Such a description truly reflects the current survival situation of small and medium-sized textile enterprises.

Small and medium-sized textile enterprises are mostly at the low end of the industrial chain value, low added value of products, weak communication and management capabilities to suppliers and purchasers in upstream and downstream links, and poor digestion and cost.

The textile platform staff told us that these are what the world textile exhibition platform provides for small and medium-sized textile enterprises.

This year's textile industry will face many challenges and need a long-term adjustment period.

We also know that to pform and upgrade, we must undergo certain pains, seek survival through pformation, respond to market changes, and change coping styles, so as to enhance the core competitiveness of domestic textile enterprises.

The strong cooperation between the world textile exhibition platform and the world garment exhibition trade platform has solved these problems well, facilitated the optimization of the industrial chain, and achieved results. The textile enterprises have formed cooperation with the garment enterprises, together with a number of cooperation with the 100 excellent machine mall, which have effectively solved the problems of inventory, raw materials and sales.

The clothing enterprises and famous designers of the world trade fair show the technical guidance to the textile enterprises that join the world textile exhibition and trade platform, and finally cater to the market demand and avoid the misunderstanding of production.

In Beijing, Guangzhou, Keqiao, Shengze and other mainstream supply centers, the world textile exhibition and trade platform has its own exhibition hall.

All of these are seen in the world textile exhibition and trade platform, and have been well certified by their member enterprises.

No one can predict exactly how long it will last for the current market downturn.

As a small and medium-sized textile enterprise, what we can do is to use more platforms as possible, expand communication with customers, improve products and provide more diversified choices for buyers.

As the pioneer of such an industry, the world textile exhibition and trade platform is not only a gathering platform, but also a navigator. Through the preparation of positioning, effective prediction, grasp the latest market quotation, and let more

Out of the low tide of the textile industry, go out of their own road of invincible.