Guanghua Textile Meets Cold Current And Strengthens Technology To Deal With Market Competition

Since the beginning of this year, Wuzhou's "a href=" http://www.91se91.com/news/index_s.asp, Guanghua Textile "/a" Products Co., Ltd. has suffered an unprecedented "cold current" since the beginning of this year, and the number of orders has been reduced and the efficiency has declined. "P"

In the face of adversity, the company relies on equipment upgrading, quality and production management to overcome the impact of the industry downturn.

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< p > < < a href= > http://www.91se91.com/news/index_c.asp > > cotton yarn > /a > prices of raw materials and labor costs are rising, but export quotas are falling.

Ma Li, deputy general manager of Guanghua Textile products company, described the company's business situation this year.

It is reported that the price of the main raw material cotton yarn per ton increased by 35% compared with the same period last year, and the wages of the workers increased by 20%, but the average export price of the products dropped by 10%.

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< p > in addition, the bargaining power of the company has been significantly weakened by the international demand and the impact of cheap textile products in Southeast Asia.

Ma Li said that before the company could bargain with its customers, it was often passive to accept the < a href= "http://www.91se91.com/news/index_cj.asp" > price < /a >.

Affected by this, the export volume of the company in the first ten months of this year was only $3 million 70 thousand, a decrease of 21% over the same period last year.

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< p > as a labor-intensive enterprise, only by improving production technology, reducing costs and producing more quality products can we survive and grow in adversity.

In 2010, Guanghua Textile products company bought a number of advanced equipment such as towel rapier loom and so on by using the opportunity of returning to the city.

After the rapier loom has been put into operation, one worker can operate six machines at the same time, and the cost of labor is reduced by half.

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< p > moreover, the new equipment has the function of automatic detection and control of product quality, such as the breakage of cotton thread and so on, it will automatically shut down, thereby greatly reducing the defective product rate and saving the cost of raw materials.

In addition, the company introduced an active printing machine in July this year. Its operator only needs 1/3 of the traditional equipment, and the printing effect is better, so that the product is more competitive.

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< p > with the application of new equipment, Guanghua Textile products company expanded its products to aprons and other kitchen utensils and microfiber products, and changed the single product structure based on the production of daily towels.

In addition, the company improved the production management process in the first half of this year to ensure that products meet the relevant specifications and requirements, consolidate traditional markets such as Europe and the United States, penetrate products into emerging markets such as Russia, and expand product sales.

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According to P, the export volume of the company has increased from less than US $300 thousand in June to US $about 400000 in November, and exports are expected to exceed US $5 million this year.

Ma Li said that the next step will be to accelerate the development and application of new technologies, new products and new processes, reduce production costs, broaden product categories, and actively explore the domestic market, so as to reduce operational risks and increase production efficiency.

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