How Do Private Enterprises Adapt To The Current Economic Situation?

Li Yining yesterday's witty remarks on how to adapt to the current economic situation of private enterprises, economic interpretation of "new turtle and rabbit race". Yesterday, famous economist Li Yining was giving a report.

Professor Li Yining, a famous economist, pointed out at a standing committee of the ten National Federation of industry and Commerce yesterday that China's private enterprises are facing such economic trends as macroeconomic regulation and control, exchange rate adjustment, labor supply and new development opportunities.

Developing private enterprises should change and update their management concepts. They must know how to create markets, establish a win-win and win-win concept, and face the changing market calmly.

Li Yining, the Standing Committee of the CPPCC National Committee, deputy director of the Economic Committee of the CPPCC National Committee, honorary president of Peking University Guanghua School of Management, Dean of the Private Economics Research Institute of Peking University, 1, the new situation of the private economy. Two people met a big tiger in the forest. A hurriedly removed a pair of sneakers from behind.

B is dying. He said, "why do you want to change shoes?"

A said, "I just need to run faster than you."

B then took off his shoes and climbed up a big tree. Finally, A was overtaken by the tiger.

At present, private enterprises in China are facing new economic trends such as macroeconomic regulation and control, exchange rate adjustment, labor supply and development opportunities.

International storms are always hard to avoid, but no matter what changes occur in the external environment, private enterprises must strengthen their independent innovation and have their own intellectual property rights.

Only by refining excellent skills can we remain invincible in competition.

[advice] private enterprises should pay attention to the following four points: control their investment scale, have no market or market uncertainty; do not invest in the market or uncertain market; in the course of economic operation, we should pay attention to solving the problem of financing and avoid breaking the capital chain; we should promptly adjust the product mix, including mergers and acquisitions, relocation or reconstruction; and pay attention to resource conservation, which not only reduces costs, improves enterprise competitiveness, but also enables sustainable development.

2 changed the concept of management and management. [story] there was a place in the zoo that closed a group of kangaroos and circled them with wire mesh. On the second morning, when the administrator saw it, he found a kangaroo running away, and the kangaroo could jump so high.

After raising the barbed wire, I thought I could not run away, and then third days in the morning, the kangaroo ran again and then stepped up.

In the evening, when the iron ring was closed, the kangaroos inside laughed, "what is the use of raising the door without raising the door?"

[opinion] private enterprises must change their management concepts: without the renewal of ideas, it is difficult to have great development.

Without the renewal of management ideas, there can be no further reform and development.

Private enterprises, like other enterprises, are faced with the problem of changing the concept of management and management in time.

Advice: to understand that the market is dynamic rather than static, the market can be created, not fixed.

There are basically six situations in creating a market: first, developing a new product is equivalent to creating a new market; two, giving a product a new function, equals to developing a new product and creating a new market; three, the consumer's needs have changed, and in order to adapt to this change, demand creates supply and creates the market; four, with the development of new products, a series of services are springing up, and the market expands; five, a marketing method may take place, and a market revolution may take place, thus creating a market; six, seize opportunities in changing markets.

Topic 3 how can a private enterprise achieve a win-win situation? [story] tortoise and rabbit race, the first match, the rabbit loses, and requires second matches.

The second turtle and rabbit race, the rabbit learn from experience, no longer sleep, and run to the finish.

The rabbit won, and the tortoise was not convinced. He asked for third matches. He said that the first two were your designated routes, and this time I had to run the route.

As a result, the rabbit ran to the front and reached the finish line. A river blocked the road, and the rabbit couldn't get through. The turtle slowly climbed to the finish line, and the third turtle won.

So the two went on to compete fourth times.

The turtle said, "why do we compete?"

Let's cooperate.

So the rabbits on land carried the tortoise. When they crossed the river, the tortoise carried the rabbit to swim, and the two arrived at the finish line at the same time.

[viewpoint] enterprises should establish the concept of win win and win win.

Win win and win win are not only the goals of enterprises, but also the principles that enterprises should follow in handling various relations.

Four times the race between the tortoise and the rabbit has brought important enlightenment.

The inspiration of the first race: when you are at a disadvantage, don't be discouraged, do not relax, persist in the end, wait for the opponent to make mistakes; the revelation of the second race is that we should be good at converting the potential advantages into the advantages of reality. For entrepreneurs, we should not only take an optimistic view of the potential advantages, but also focus on pformation and not use anything; the revelation of the third race: if the previous strategy is not used, we should promptly adjust strategies and change strategies; the revelation of the fourth race is that cooperation, complementary advantages and win-win are based on mutual trust.