Sportswear Brand: Developing Strategy Of "Two Pioneering"

Ten of the beginning of the month is Shishi's professional production. Basketball sportswear - the day after the start of the Spring Festival, the 10 day of the day, an old employee from Jiangxi, Xiao Yang, brought 5 villagers to the company's personnel department. It is reported that the company encourages employees to "recruit new talents with old belts" by strengthening their hardware and software strength and working environment.

"The management of our company came back to the factory in eight at the beginning of the month. The turnover rate of the old employees reached more than 90%, and many old employees also brought new employees." Yesterday, the director of the three Heng Sports Clothing Co., Ltd. briefed reporters that after the Spring Festival, the employees returned to work on time, and the workers were put into intensive production after the Spring Festival.

Reporters learned that in recent years, San Heng sports apparel With the development strategy of "quality stone lion and two pioneering work", the company has shown strong development momentum by virtue of international famous brands, fashion design concepts and strong production capacity, perfect marketing network and preferential marketing policy. As the order is relatively stable, employees are relatively fixed, the company Jiangxi, Anhui and other places, and Sanming, Nanping, Longyan and other places to return to their hometown for the new year's employees, back to the factory early. The company has introduced a paid holiday system. According to regulations, the management and technical staff who return to the factory on time can enjoy basic wages during the Spring Festival holiday.

It is reported that "nano antibacterial technology" developed by the company. Fabric The inspection and expert evaluation of China fashion fabric inspection center met the relevant requirements. The China Textile Information Center and textile product development center issued the "China pop fabric" tag evaluation certificate for the enterprise. At the same time, the enterprise was identified as "China's functional fashion fabric research and development strategic cooperation unit" by the Fujian sub center of the China textile industry association testing center.

"Streamlining operations in enterprises is conducive to management and more conducive to improving production efficiency." Reporters from the company's production workshop equipment and staff work environment is not difficult to see that the enterprise attaches great importance to the production environment of front-line staff, through increased input, the establishment of a spacious production line workshop, the introduction of advanced and efficient equipment in batches; at the same time, the company rationally regulate Fan Yonggong, scientifically arrange the production of employees, push the "no difference" treatment and "barrier free" communication, strengthen the humanistic care and communication of employees, pay wages in time and in full, the enterprise to implement paid vacation system, create good production and living conditions for employees, so that employees feel "home" in the enterprise.