Harbin Haining Leather City Project Break Ground

< p > < strong > Southern fashion is in the Northeast consumption hinterland < /strong > < /p >

< p > Haining, Harbin, < a target= "_blank" href= "http://www.91se91.com/" > leather < /a > City is located in Harbin Daoli District, airport road and three ring road intersection.

The project covers an area of 200 mu, with a total construction area of 310 thousand square meters, with a total investment of more than 1 billion yuan. It is expected to open in the second half of 2014.

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< p > the chairman of Haining leather city of China has told reporters that Harbin is a political, economic, cultural and pportation center in the north of the northeast. Its location is superior, its leather consumption culture is deep and its market potential is huge.

The site is located in the hassie Daoli massif. It is mainly optimistic about the future implementation of the regional reconstruction project of hassif Qunli. The urban grade, function and core competitiveness of the area will be upgraded completely.

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< p > Haining, Harbin, < a href= "http://www.91se91.com/news/index_c.asp" > Leather City < /a > will combine the successful experience of Haining Leather City in China since 2008, and introduce the famous brands of fur, a target= "_blank" href= "http:// www.91se91.com/" > clothing, leather clothing and leather goods bags at home and abroad, implement the strategy of wholesale and retail, creative research and development and fashion publishing, and create a new leather product distributing center for Northeast Asia, which integrates shopping and leisure, cultural tourism, creative research and development, and the trend of fashion. It has become a new landmark to reflect Harbin's regional cultural characteristics and city image.

And will further build into Heilongjiang's most influential modern service industry gathering area and the most characteristic tourist shopping city.

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< p > in architectural design, it will make innovations in the aspects of design, material and layout, and strive to create a fashionable, luxurious, atmosphere professional shopping malls atmosphere, and create a professional market which is different from the past.

At the same time, the project will also start the declaration of the national 4A level tourist attractions, making good use of Harbin's rich tourism resources and gaining market visibility.

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< p > it is learnt that the leather city of Haining, Harbin, is a key item introduced by Lin Duo, Secretary of Harbin municipal Party committee.

At present, the project has been listed as a key investment attraction project in Heilongjiang and Harbin.

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P said that Harbin has not only a large consumer of leather and fur, but also a close business relationship with Russia, and is the best bridgehead to enter the Russian market.

Haining China Leather City is located in Harbin. It not only brings the most fashionable and practical leather products to Harbin residents, but also helps Harbin open the door to enter the Russian market, with the help of Harbin's unique geographical advantages, for the "a href=" http://www.91se91.com/news/ "leather enterprise" /a.

At the same time, Harbin is also a very western and atmosphere city. It combines the Chinese and Western culture, and the public is less than a target= "_blank" href= "http://www.91se91.com/". "Dress less than /a" leads the trend. In winter, it often meets Harbin guests in Haining leather city. Their love for fur makes Haining leather city determined to build the market to Harbin.

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< p > Lin Duo said that Haining leather city decided to invest in Harbin to establish a chain market. This is not only a correct choice of the fur market in Harbin, but also a confidence in the future development of Harbin.

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< p > < strong > the best combination of business innovation and traditional industries < /strong > < /p >

< p > Haining China Leather City was established in 1994. It is a state-owned holding company. It is the largest and most influential leather professional market in China. China's leather industry leading market, China's a href= "http://www.91se91.com" > leather clothing /a, fur clothing, fur clothing, leather goods bags, fur, leather, a target= "_blank" href= "http://www.91se91.com/" > shoes "/a" category distribution center, is also the release center of leather price information, market situation and fashion trend.

Haining China Leather City has gathered the first-class leather, fur, bags, footwear and other brands at home and abroad.

Listed in Shenzhen Stock Exchange in January 26, 2010, its market value was about 20000000000 Yuan.

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< p > according to the introduction, since 2008, Haining China Leather City has actively opened up the chain market. Jiangsu, Shuyang, Haining Leather City, Liaoning Tong Er Bao Haining Leather City, Henan Xinxiang Haining leather city and Sichuan Sichuan Leather City four major extension markets have been completed.

The Wuhan Haining leather city authorized by brand cooperation has also started operation.

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< p > reporter has learned that the national chain strategy of "Haining a href=" http://www.91se91.com "China Leather City" /a not only promotes the market of leather domestic demand, but also accelerates the pformation of business mode innovation and leather industry.

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< p > Chagarin, deputy general manager of China Leather City, Haining, told reporters that the market of Haining China Leather City in the process of outward expansion is divided into the market of producing type and the market of selling land. The market of Haining headquarters and Tong Er Bao belong to the typical market of origin type. The market of Jiangsu Shuyang, Henan Xinxiang, Sichuan Chengdu and Beijing (to be built) belongs to the market of selling land, and the market is also a selling market. However, because it is located in the northeast, it is relatively close to Tong Er Bao and "Beijing" and so on. At the same time, the locals are especially familiar with leather products, especially fur, so they can also be called "producing area". This is a unique Chinese market in the leather market, and further strengthens the advantages of the market itself.

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Less than P, it is worth noting that the "Haining leather city" network, including China Leather City and chain stores in Haining, has become an important platform for the development of major leather industry clusters in Liaoning, Zhejiang and Guangdong.

Take Haining, the largest leather industry production base in China, for example, in 2012, the sales revenue of the large external expansion market for local enterprises was estimated to exceed 5 billion yuan.

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Zheng Yongjun, the famous market expert and vice president of School of Business Administration of Zhejiang Gongshang University, said that Haining China Leather City not only realized the deep integration with the local industry, but also promoted the interaction mode between this business innovation and traditional industries to the whole country through brand chain. This practice is also unique in Zhejiang, a well-known market in many provinces.

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< p > it is reported that the leather city of Haining, Beijing has been officially established, and the chain projects of Hohhot, Xi'an and other central cities have also been put on the agenda.

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< p > < strong > performance will continue to grow at a high level < /strong > < /p >

< p > Harbin Haining leather city project, Changjiang Securities Research Report believes that with the gradual extension of Haining skin expansion project, the experience of opening the market in different places will become mature.

The steady progress of the Harbin project is not only in line with market expectations, but is also expected to benefit from good local consumption conditions and consumption habits, and is expected to enjoy financial incentives and support funds from local governments.

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< p > Changjiang Securities said that sustained expansion is the key to drive the company's performance.

With the smooth progress of the related projects in Haining, according to the company's current reserves and the volume calculation of the gradual investment projects, it is estimated that the composite growth rate of the company's performance will exceed 30% in the 2013-2015 years.

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< p > CIC securities research and development report clearly stressed that Haining leather city is "a scarce variety in the retail sector, an excellent investment target".

CIC believes that due to the large number of chain projects and the many rental markets in each chain market, it is not necessary to worry that at least 5 years, "a href=" http://www.91se91.com "Haining city" /a will encounter "ceiling".

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< p > reporters also noted that in view of the "electronic commerce shock theory", CIC securities and Haitong Securities Research and development reported that Haining leather city was "subject to the small impact of the electricity supplier" - leather clothing is non standardized (subject to different skin), the unit price is high (more than 1500 yuan), the customers' physical examination requirements are high (wear only known) products, and Haining leather city can make the real products cheap and the style is rich, so the retail sector's "pale tiger" business operators have limited impact on the company.

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