Chinese Tourists Are Called "Walking Wallets" Internationally.
Nowadays, in the eyes of American businessmen, Chinese tourists are the most popular. They have come to the United States to give generously consumption with their bulging wallet. According to the latest official figures of tourism industry in the United States, nearly 1 million 100 thousand of Chinese tourists visited the United States last year, and the growth rate ranked first among the ten largest source countries. The average consumption of Chinese tourists in the United States reached 7000 dollars, ranking the first among all overseas tourists, spending 2500 dollars more than the second ranking Japanese tourists.
It's called "walking wallets".
Chinese tourists are traveling to the United States. Apart from sightseeing, they are more interested in shopping. According to the survey, more than half of the respondents said that the main purpose of shopping in the United States is shopping. Among them, New York, Losangeles and Garth are the most popular shopping cities in China. Ernst, director of the Losangeles Tourism Bureau, said: "Chinese tourists do not like to lie on the beach and bask in the sun. They like to buy things."
Statistics show that in 2012, Chinese tourists spent only 2932 dollars per capita in California, which was more than 500 dollars higher than second Brazil tourists, nearly 1000 dollars higher than Japanese tourists, while the average global tourists' consumption in the United States was only 1883 dollars.
During the Spring Festival this year, the US media concentrated on the shopping of Chinese tourists in the mall. In the Spring Festival of 2010, more than 1000 Chinese customers spent $30 million on shopping malls such as Messi's department store, the largest chain store in the United States, making American businesses happy.
According to the introduction, Chinese tourists are keen on buying famous brands. clothing , shoes There are also some Chinese tourists visiting the real estate market. The shopping guide of Armani flagship store on Fifth Avenue said that the consumption of Chinese tourists has increased rapidly in recent years, and it is estimated to account for 1/3 of total sales.
Roger Doug, President of the American Tourism Association, said Chinese tourists were "walking wallets" and everyone ended up pulling back the luggage loaded with American goods back to China. The US media concluded that Chinese tourists live in poor hotels to eat cheap meals and save money for luxuries.
The middle class loves luxury.
Chinese tourists to the United States are increasing year by year. On the one hand, there are more and more rich people in China. On the other hand, the commodities in the US market are more in line with the consumption demand of this part of the Chinese people.
According to statistics, the annual income of Chinese tourists who travel to the United States is between 50 thousand and 80 thousand dollars. This part of the middle class has a certain demand for luxury goods, and the demand for general merchandise is relatively high. Wang Liji, director of the China Outbound Tourism Research Institute in Germany, said: "luxury goods in other cities around the world are 20% to 30% cheaper than in China. If you plan to spend 10 thousand dollars on shopping and air tickets only need 1000 dollars, then it's more cost-effective for Chinese tourists to fly abroad.
Mrs. Zhang bought a lot of products for children in the United States from 6 months to 5 years old. She explained that "children's articles in mainland China are very expensive. A little better is hundreds of dollars. The equivalent of US $60 is a very common product. In the United States, I learned to buy from a discount shop, and the quality of 5 to 10 dollars is very good.
The appreciation of the renminbi has also made Chinese people more generous in shopping overseas. In addition, the increase in Chinese tourists is also related to the relaxation of relevant policies in the United States. A few years ago, Chinese tour groups would be subject to many restrictions in the United States. Since the Obama administration launched the national strategy to promote tourism development, the United States has streamlined its visa application procedures, bringing a large number of Chinese tourists to the United States.
Bringing new vitality to the US economy
The strong purchasing power of Chinese tourists has a stimulating effect on the depressed US economy. The American Tourist Association survey shows that in recent years, the US economy is in recession, and most middle class are in straitened circumstances. Leisure tourism has become a luxury. But Chinese tourists to the United States compare favorably with the middle class families in the United States. At the same time, the consumption power of Chinese tourists is also very strong.
The Gulf tourism industry generally believes that the entry of Chinese tourists will become a profit growth point for local tourism companies. It is also expected that the United States will further relax visa restrictions so that more Chinese citizens will have the opportunity to travel to the United States and promote the economic development of the United States.
Experts pointed out that the rapid development of tourism in the United States, including China, has brought more customers and profits to the tourism industry in the United States, because people in developing countries want to visit the developed countries, especially those in the United States. Data show that from the beginning of this century, the proportion of international tourists in the US consumer market has declined, while Chinese tourists in the United States are on the rise.
American businesses are also trying to seize the huge business opportunity of Chinese tourists. It is reported that many hotels have added congee and Chinese menu to breakfast, and have added staff who can speak Chinese at the front desk. Some hotels also require employees to learn Chinese.
Pierre Gelva, a Chinese tourism expert, predicts that by 2020, Chinese tourists will create 1 million 300 thousand new jobs for the United States. He said: "tourism in the 50 states of the United States needs to be more fully prepared to welcome Chinese tourists, thanks to the purchasing power of Chinese tourists, because Chinese tourists will be particularly important for the economic recovery of the United States."
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