The Pformation And Upgrading Of Dongguan'S Garment Industry Is Already Imminent.

< p > > a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > industry is one of the pillar industries of Dongguan's manufacturing industry. The pformation and upgrading of the garment industry is already imminent.

As early as 2011, Dongguan set up special funds to guide and reward enterprise pformation and upgrading.

In view of the fact that most of the processing trade enterprises in the clothing industry come from Hong Kong and Taiwan, the Dongguan municipal government combines Hong Kong and Taiwan productivity guidance institutions to provide enterprises with a maximum subsidy of 300 thousand yuan for professional counselling services.

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< p > a few days ago, the scene of the pformation and upgrading of the processing trade garment industry was held in Jingyuan industrial city, Changping.

Jingyuan woolen garments Co., Ltd. is a garment manufacturer under the Jingyuan group of Hongkong. According to Huang Xinghua, executive director of Jingyuan group and President of Jingyuan woolen garments Co., Ltd., last year, the import and export volume of Jingyuan wool fabric reached 210 million US dollars, an increase of 24.3%; in the 1-5 months of this year, the company's import and export volume was nearly 100 million US dollars, an increase of 20.2%.

The pformation path can be summed up as "smile curve" extending from both ends to the middle, that is, insisting from the past purely processing and manufacturing, and gradually changing to high-end R & D design, advanced manufacturing and brand marketing in one direction.

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Pan Xianming, general manager of the Hongkong Productivity Council's inland business, told reporters that the appreciation of the renminbi, the shortage of labor and the rising cost are forcing the pformation and upgrading of enterprises as soon as possible. P

There are many different modules in pformation and upgrading, such as human capital, productivity or production management process.

"It is impossible for an enterprise to do everything at once. It should be based on its own advantages and choose the development that can influence its competitiveness most."

He suggested that while making full use of government support policies, the majority of clothing and trade enterprises must also fully examine the status quo of their enterprises and formulate reasonable strategies for pformation and upgrading under the guidance of professional organizations.

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< p > according to Ye Kunhong, director of Industry Development Department of Dongguan foreign trade and Economic Cooperation Bureau, there are 1196 foreign-funded enterprises in Dongguan. At present, many garment enterprises have tried to build their own brands on the basis of OEM, and set up their own sales team to develop the domestic market.

In 2012, the export volume of garment industry in the city was 7 billion 320 million US dollars, an increase of 17% over the same period last year. The export volume of this year was 2 billion 370 million US dollars in 1-5 months, an increase of 6.6% over the same period last year.

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He Yu, vice mayor of Dongguan, said in his speech that at present, Dongguan enterprises have improved in terms of competitiveness, product quality and quality, but the real turning point of pformation and upgrading has not yet appeared.

The clothing industry is the most typical and traditional industry in Dongguan. To hold the spot meeting is to set up benchmarking and promote typical experience.

He suggested that clothing enterprises should make good use of various government support platforms and mechanisms to accelerate pformation and upgrading.

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"P >" according to the understanding, Dongguan has built a "Gabor", "Taiwan fair" and other domestic market docking platforms for helping enterprises to create a brand expansion domestic market.

At the same time, there are 5000 square meters of product ordering centers on the third floor of the MAC store, which helps businesses find businesses and market, as a platform for SMEs to create brands and expand domestic sales.

The platform is jointly built by Guangdong Dongguan government and Taiwan funded enterprise pformation and upgrading platform, "Big Mac", to help processing trade enterprises to upgrade.

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