Shenzhen Clothing Trade Fair Upstream And Downstream Docking Play Industrial Upgrading

< p > < strong > Shenzhen has won the title of "fashion brand creative capital" /strong < /p >

< p > from July 11th to 13th, the thirteenth China (Shenzhen) a target= "_blank" href= "_blank" was organized by the Shenzhen economic and trade and Information Committee, Shenzhen Longhua New Area Management Committee, Shenzhen a target= "_blank" href= "http://www.91se91.com/" > clothing /a Industry Association.

China's < a target= "_blank" href= "http://www.91se91.com/" > textile > /a > Industrial Union president, Wang Tiankai, director of China textile brand strategy promotion committee, Xu Kunyuan, honorary president of China Textile Industry Federation, Zhang Li, vice chairman of China Textile Industry Federation, Liu Jun, deputy director of Shenzhen Municipal People's Congress Standing Committee, and Wu Yihuan, vice mayor of Shenzhen, attended the opening ceremony of the trade fair and visited the exhibition.

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< p > < strong > Shenzhen clothing highlights creativity and innovation < /strong > /p >

At the opening ceremony of the P trade fair, the China Textile Brand Strategy Promotion Committee and the Shenzhen municipal government held a "a href=" http://www.91se91.com/news/index_c.asp "China Textile < /a > regional brand pilot - Shenzhen fashion brand creative capital" signing and awarding instrument. Shenzhen was awarded the title of "fashion brand creative capital" by the China textile brand strategy promotion committee.

12 brands such as Mass Phil, Yin Er, Nals, Carlo Dun ton, Ma Tiannu, Euro bran, Liang Zi, AI Tai AI, and VIN snow have won the "Shenzhen innovation clothing brand award".

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< p > Wang Tiankai pointed out that Shenzhen has successfully held the "Shenzhen international brand costumes fair" for 13 years in a row. It has a high reputation and influence at home and abroad, and has established a good reputation in the industry. It has played an active role in promoting the innovation and development of China's garment industry. It has become a window and an important platform for the exhibition, communication and cooperation of China's textile a href= http://www.91se91.com, and also an indispensable stage for Shenzhen to create fashion and creativity.

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< p > Shen Yongfang, President of Shenzhen garment industry association, said that Shenzhen's clothing market share is over 60%, and its quality and cultural background are profound. In recent years, it has a very strong strength through continuous pformation and upgrading and strategic adjustment.

Nowadays, Shenzhen clothing is a model of China's clothing industry, and there is always a place for Shenzhen women's clothing in high-end shopping malls.

Moreover, many brands have strong potential for development. Many entrepreneurs are making clothes with passion and life. The 12 brands have won the "Shenzhen innovation clothing brand award".

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< p > Shen Yongfang introduced the thirteenth Shenzhen "a href=" http://www.91se91.com "clothing trade fair > /a" static exhibition area of more than 70 thousand square meters, more than 3300 booths, nearly 1000 domestic and foreign brand enterprises participating.

The trade fair presents new characteristics, highlighting the three themes of independent innovation, multiple cooperation and brand promotion, and improves the level of internationalization, specialization, marketization and fashion of the exhibition. It also provides a deep thinking space for the pformation and upgrading of the industry with a new attitude of cross-border, sharing and pluralism.

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< p > < strong > Fashion Show explode fashion trend < /strong > < /p >

< p > highlighting the innovative form and internationalization is the distinctive feature of this fashion fair. This year's special fashion show, Ma Tiannu, Ricci, titi, Wan Zefeng, Jane, because, lien, runwei, Dongchang, snowbound, Junan denim and other brands, and international a target= "_blank" href= "http://www.91se91.com/". Designer "/a" has launched a fashion release, featuring the colorful melody and charm of original design power.

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< p > this trade fair has a remarkable exhibition hall, "Longhua big wave fashion innovation Pavilion", covering an area of 10 thousand square meters and a total of nearly 500 booths. There are more than 30 well-known brands exhibiting, and many famous brands from Shenzhen garment industry gathering base show the brand new image of big wave fashion and creative city. This is also a major tour of Shenzhen's clothing pformation and upgrading.

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< p > the series of supporting activities such as the opening and closing ceremonies of the Shenzhen trade fair, the evening party, the Chinese and foreign famous teachers' fine show, etc., from different sides, showing off the colorful modern dress culture, creative concept and fashion trend, presenting a gorgeous feast for the audience.

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< p > multi Cooperation International Exhibition Group dress up appearance < /p >

< p > this year, the organizing committee has increased the invitation of famous international brands and designers, and set up "international exhibition area" and "international designer investment cooperation zone".

IBIC, an international brand investment management company based in New York, invited the design director of the former Baozi and a number of well-known international brand designers and enterprises to enhance their interaction with Chinese brands to further promote the exchange and cooperation between domestic brands and international brands.

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This year's International Pavilion, the heavyweight brand includes americanretro with 500 boutiques in Europe, darling, vicomte.a and fever in 50 different countries, the children's clothing brand rachelriley of the best fashion retailing awards in the UK, and gaowei+xinzhan, feverakhesa-pistache, etc., and more than 20 Korean fashion brands, which also showcased the latest international fashion trend and top P designers' gifted creativity.

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< p > this trade fair also set up the "tide card and designer exhibition area" for the first time. It is committed to promoting and displaying the two groups of young fashion trend brands and designer brands, and building a platform for fashion, communication and commerce to promote the trend culture, original strength and promote the business of new designers and brands.

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< p > < strong > upstream and downstream docking industrial upgrading, strong voice < /strong > /p >

< p > < < a href= > http://www.91se91.com > > garment industry > /a > resource integration. The linkage between upstream and downstream industry chain is essential.

This year's trade fair is based on the industrial chain, integrating the upstream and downstream resources, and developing the three industries together to achieve zero distance industrial chain.

The 2013 Shenzhen international textile fabrics and Accessories Expo, which was held at the same time as the fair, expanded to 6, 7 and 8 exhibition pavilions, covering an area of 22 thousand and 500 square meters, an increase of more than 30% over the previous scale. More than 500 exhibitors at home and abroad gathered together to showcase all kinds of fabrics and accessories.

This year, the deep sewing Association once again organized the 2013 Shenzhen clothing equipment exhibition with the organizing committee to show the latest products and the frontier technology of the industry, playing the strongest voice of industrial upgrading.

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< p > besides, 15 well-known enterprises in Henggang fashion glasses base have also appeared in the "a href=" http://www.91se91.com "> Shenzhen trade fair" /a ".

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< p > < strong > wisdom, confrontation, speculation, industry development direction < /strong > /p >

< p > the development of high-end smart thinking industry is a major feature of the Shenzhen trade fair.

During the period, the Chinese Department Store Association and the Shenzhen garment industry association held the "2013 China clothing and commercial channels Cooperation Development Summit Forum", focusing on the exchanges between the department stores and the apparel industry, focusing on the hot topics of common concern of the shopping malls and brands, and launching a new thinking on the future harmonious and win-win development, achieving a good interaction between the department store and the brand.

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The top 100 distributors of China's top 100 clothing distributors award ceremony and channel development summit were selected as the "P 2013" awards to recognize their outstanding contributions to the development of China's garment industry.

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In addition to the P, WGSN, the world's leading fashion forecasting and trend analysis agency, has hosted the third fashion trend Symposium during the current trade fair.

China's a href= "http://www.91se91.com" > clothing industry < /a > e-commerce development forum, financial innovation and Development Summit Forum also held on schedule.

These forums will be organized as an important platform for dialogue and exchanges between China's apparel industry, clothing independent brands and shopping malls, franchisees, agents and designers at home and abroad. It is also a display platform for international recognition of Chinese clothing innovation power, and gradually establish a model of fashion application and innovation, and promote the rapid growth and development of the apparel industry in China and in Asia and even in the international market.

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