30% Wholesalers Touch The Net Is Expected To Become 8 Touches This Year.
As the elder statesman of Chaotianmen clothing Wholesaler, Wang Yong gave up 25 years of wholesale business and turned to e-commerce, which attracted the attention of a large number of Chaotianmen wholesalers.
30% wholesalers touch the net
According to the statistics of Chongqing garment and Apparel Association, about 350 of the members of the Chongqing Chongqing clothing association have touched the net and about 20 have done well.
Cheng Qifei is one of them. Cheng Qifei started to get electric shock last year, but he didn't choose to launch the second brand.
"In order not to impact the offline transactions, our products on Taobao are completely different from the traditional wholesale styles." Cheng Qifei said that online Sanger has improved the traditional cheongsam, which looks more fashionable and intelligent, and sales are soaring.
"At the end of last year, our sales accounted for 30% of the traditional wholesale, and this year, we estimate that we will make up 50% of the total sales. The company has only more than 30 workers on the line." Cheng Qifei said.
Ren Xiaogang, Secretary General of Chongqing clothing association, said that the biggest advantage of the electricity supplier is the price and door-to-door, and the price advantage of wholesalers has disappeared under the strong impact of the electricity supplier. Some enterprises' wholesale business has fallen by three or four. The traditional wholesale business has been hit by the electricity supplier, which is self-evident fact.
It can be said that the impact of electric business is everywhere. However, Yu faction clothing wholesalers did not wait to die. Under the impact of the electricity supplier, more than 300 wholesalers from Chongqing sent to help themselves, with little success.
It was the first time that they had been able to help themselves to resist the Internet business. The result was basically a failure. The wholesalers only dealt with the inventory.
8 is expected to touch the net this year.
Summer is the off-season of traditional wholesale, and some clothing enterprises without electric shock have closed their business in the off-season.
According to past years, Cheng Qifei, Wang Yong and other brotherhood invited to visit the whole country and even the world, but this year, they are not idle.
"After you do business, you find that clothing is not off season." Cheng Qifei said, now, his factory workers are busy daily production, delivery, can not stop.
"Almost every day, two or three peers come to the company to discuss e-commerce." As the vice president of Chongqing fashion clothing association, Cheng Qifei said that the arrival of the era of electronic commerce is irresistible. It is estimated that 80% of Chongqing clothing wholesalers will be shocked by the end of this year.
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