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Facing The Change Of People'S Lifestyle And The Adjustment Of The Clothing Market, Chic2014 Changes And Remains Unchanged.
At the beginning of P, the head of a well-known a target= "_blank" href= "http://www.91se91.com/" > clothing /a > brand in micro-blog felt that the era of "making money with eyes closed" ended. The macroeconomic environment changes too fast, exports fall, cost increase, inventory pressure...... The Chinese garment industry is still heading for a great change. < /p >
< p > the new business models and technologies based on the Internet have sprung up. Cloud computing, Internet of things and e-commerce are more and more enterprises invested in brand operation and have a profound impact. In such a big data era, traditional commerce has a huge collision with the new operation mode. It not only changes the brand growth path, but also changes people's consumption and lifestyle. The market is no longer a one-way commerce, but also presents a new demand of diversity, individuality and interaction. < /p >
< p > at this point, the rapid market reaction has become the key to the development of the industry and the foothold of the enterprise. It can be said that no brand of the time is so close to the market that it needs a window more than any time to absorb new information and resources. < /p >
At the moment, the more than 20 year history of China's international apparel a target= _blank href= http://www.91se91.com/ is going to optimize the traditional curatorial models in the changing market, and continuously and extensively gather the resources needed for the development of clothing brand, and build an international resource sharing platform for market development, innovation and development, and the trend of P. < /p >
< p > facing the change of people's lifestyle and the adjustment of the clothing market, chic2014 has changed and remains unchanged. < /p >
< p > with the gradual fall of the planning, the twenty-second China International Clothing and Accessories Fair (chic2014) Co sponsored by China Apparel Association, China World Trade Center Company Ltd and China Council for the promotion of international trade < a target= "_blank" href= "http://www.91se91.com/" > textile < /a > Industry Branch opened the preparatory stage. < /p >
< p > facing the rapid change of market structure, the adjustment of business mode and the change of people's life style. As the most influential and influential clothing brand exhibition in Asia, chic2014 will be held in Beijing from 26 to 29 March 2014. Not only do we create sophisticated technology experience zones, such as 3D printing and other cutting-edge technologies, hold close to the market trend, release show and forum salon, but also through a series of business activities planning and brand display in the theme exhibition area, reflecting the exhibition "changing with the market", and new business opportunities are also hidden in it. < /p >
< p > life style is changing, and the concept of "force" is unchanged. < /p >
< p > following the men's wear advanced customization section of men's wear District in 2013, for the dress market with more business opportunities, chic2014 women's clothing area focuses on making the dress plate, and promotes the concept of "more formal dress" and "more formal dress". < /p >
< p > in modern society, the change of people's lifestyle is a major factor affecting clothing culture, and it is also the driving force for market demand segmentation and brand operation mode adjustment. < /p >
< p > with the improvement of living standards and frequent participation in social activities, people have higher pursuit of clothing consumption. Social evening banquet should be matched with gorgeous evening dress, high and new places, and the corresponding custom clothes should be matched with the environment. Leisure and comfortable clothing should be chosen when traveling and leisure, and functional sports equipment should be favored when they are close to nature and indulge in outdoor activities. This is an interpretation of quality life. < /p >
The clothing market at P is changing from "consumer design" to "consumer lifestyle design". In this regard, branding is well aware of the importance of this change, and so is chic2014. < /p >
< p > face the market changes. Based on the exhibition of men's wear, women's wear, casual wear, < a target= "_blank" href= "http://www.91se91.com/" > leather "/a" / fur, feather and down, children's wear and overseas brand, we integrate the brand with different lifestyles, business models and style, and further segment the market to create the highlight of the exhibition area. < /p >
< p > following the men's wear advanced customization section launched in 2013 in men's wear area, the chic2014 women's wear area focuses on making the dress plate, and promotes the concept of "more formal dress". It also meets the needs of consumers for individuality, quality and noble service. It also brings more quality dress brand, dress a target= "_blank" href= "http://www.91se91.com/" > designer /a and dress culture to the stage, and also makes the dress no longer a special clothing demand of small consumers. At the same time, internationally renowned brand design and exquisite workmanship display will also become the highlight of the exhibition area. < /p >
< p > and with the crowd of 80 and 90 becoming the main force of clothing consumption, the Expo will gather the current fashion elements and show the fashionable attitude, avant-garde spirit and adventurous lifestyle of young consumers. To this end, the chic2014 casual wear area has opened up a trend brand and outdoor sports exhibition area, providing a promotional display for the brand, and providing a platform for businesses to visually contact and find such brands. < /p >
In addition, after the "post-80s" group, which has the ability to consume, has entered the birth tide, the high consumption investment is the common feature of this generation mother. Baby children's clothing is becoming the "model" of the adverse growth of the clothing market. People's care for their children has led to the rapid development of the children's wear market, which has also made the chic2014 children's clothing area more and more concerned. The exhibition area attaches great importance to the products of environmental protection and safety, and extensively invites infant brand and animation brand to participate in, increasing the number of children's products brand, and creating the concept of children's life hall. < /p >
The changes of P > chic2014 are all different, and this kind of "changing with the market" is the embodiment of the Expo close to the brand and industry, and the concept of detailed service is carried out in the "power line". < /p >
< p > the market structure is changing, and the service is unchanged. < /p >
< p > under the new brand evergreen service plan, we will pour more business resources into the growth brand, promote its promotion and give more opportunities for display. A number of brands such as MJ style, cache cache (France), Minette, and coopool (coopool) are planning to form a fast fashion brand area in chic women's clothing area. < /p >
China's garment industry, which has experienced a rapid growth period, has long relied on high-speed, large-scale, low-cost and other resource endowments to occupy the market. The era of P industry has entered a spanitional period of spanformation and upgrading. It has also been described as a process of "climbing ahead". < /p >
< p > how to break through and explore potential business opportunities from the fierce market competition is a common problem of brand enterprises and chic. < /p >
< p > for this reason, chic2014 goes deep into the industrial cluster, under the new brand evergreen service plan, to pour more business resources into the growth brand, promote its promotion and give more opportunities for display. In addition, with the fast fashion becoming popular, a large number of domestic fast fashion brands have been born outside Zara, h&m and other international brands. As a result, MJ style, cache cache (France), Minette, and coopool (coopool) and other brands planned to form a fast fashion brand area in the chic women's clothing area. This is a window for thousands of shops and commercial channels with homogeneous quality. It has found a window for discovering the most dynamic and potential brands in the market. < /p >
It is chic's answer to "how to break through the brand" to focus on the growth brand and gather resources for P development. < /p >
P, not only that, but with the improvement of logistics distribution and convenient online shopping experience, e-commerce has greatly changed the brand operation mode and the clothing consumption habits of people, especially young people, in expanding brand sales ability. Conform to the trend, chic2014 site introduces excellent domestic e-commerce platform resources and growth brand wide docking, for its access to "electric shock" experience, provide a variety of options to develop business routes. < /p >
Less than P, behind the changes in the business structure, it relies on a dynamic Chinese consumer market. This is an attractive force for overseas brands wishing to enter China. Following Turkey, Britain will become a special partner of chic2014, and the Canadian fur Association, Copenhagen fur, International Fur Association (iftf), Germany, France, Italy and many other international organizations and exhibition groups will also bring international advanced technology and fashion trends. < /p >
< p > perfect industrial chain and strong consumer market are the driving force for foreign businessmen to nugget China. At this point, chic is not only the only way for domestic brands to grow and develop, but also an important way for overseas brands to enter the Chinese market. < /p >
< p > activity form is changing, "link" value remains unchanged < /p >
< p > to cater to the changes and needs of the market, chic2014 selected topics launched a series of "loudspeaker" activities, upgrading the past business forum to serialized, short and concise salon, forum mode. < /p >
Less than P, the fast changing and multi-cultural clothing market has a profound impact on the activities of chic2014. < /p >
< p > fast-paced lifestyles make the professional audience who pay more attention to the efficiency more interested in precise and diversified market topic discussions. Therefore, to cater to the changes and needs of the market, chic2014 selected the topic to launch a series of "loudspeaker" activities, upgrading the previous business forum to a series of short, concise and Sharon forum mode. Through organizing a series of activities, chic combed and expanded the trend of fashion, cutting-edge technology, industrial chain matching, and so on, to "cross link" all kinds of resources for brand development. < /p >
Besides P, another brand activity of Expo chic shows has also changed. In the past, we abandoned the traditional fashion show "emphasizing vision and light commerce", and placed the needs of participating in the in-depth exchanges between brands and business audiences in the first place. We used the convenient venues and layout of the environment to give full play to the interaction on the spot, and perfect the combination of brand Tat show and commerce. < /p >
< p > at this moment, "force" has been opened. Backed by the changing Chinese market, chic2014, a professional operation team, converged various resources to meet the personalized and diversified needs of brand development, which is the true embodiment of the new value of chic2014. < /p >
< p > the new business models and technologies based on the Internet have sprung up. Cloud computing, Internet of things and e-commerce are more and more enterprises invested in brand operation and have a profound impact. In such a big data era, traditional commerce has a huge collision with the new operation mode. It not only changes the brand growth path, but also changes people's consumption and lifestyle. The market is no longer a one-way commerce, but also presents a new demand of diversity, individuality and interaction. < /p >
< p > at this point, the rapid market reaction has become the key to the development of the industry and the foothold of the enterprise. It can be said that no brand of the time is so close to the market that it needs a window more than any time to absorb new information and resources. < /p >
At the moment, the more than 20 year history of China's international apparel a target= _blank href= http://www.91se91.com/ is going to optimize the traditional curatorial models in the changing market, and continuously and extensively gather the resources needed for the development of clothing brand, and build an international resource sharing platform for market development, innovation and development, and the trend of P. < /p >
< p > facing the change of people's lifestyle and the adjustment of the clothing market, chic2014 has changed and remains unchanged. < /p >
< p > with the gradual fall of the planning, the twenty-second China International Clothing and Accessories Fair (chic2014) Co sponsored by China Apparel Association, China World Trade Center Company Ltd and China Council for the promotion of international trade < a target= "_blank" href= "http://www.91se91.com/" > textile < /a > Industry Branch opened the preparatory stage. < /p >
< p > facing the rapid change of market structure, the adjustment of business mode and the change of people's life style. As the most influential and influential clothing brand exhibition in Asia, chic2014 will be held in Beijing from 26 to 29 March 2014. Not only do we create sophisticated technology experience zones, such as 3D printing and other cutting-edge technologies, hold close to the market trend, release show and forum salon, but also through a series of business activities planning and brand display in the theme exhibition area, reflecting the exhibition "changing with the market", and new business opportunities are also hidden in it. < /p >
< p > life style is changing, and the concept of "force" is unchanged. < /p >
< p > following the men's wear advanced customization section of men's wear District in 2013, for the dress market with more business opportunities, chic2014 women's clothing area focuses on making the dress plate, and promotes the concept of "more formal dress" and "more formal dress". < /p >
< p > in modern society, the change of people's lifestyle is a major factor affecting clothing culture, and it is also the driving force for market demand segmentation and brand operation mode adjustment. < /p >
< p > with the improvement of living standards and frequent participation in social activities, people have higher pursuit of clothing consumption. Social evening banquet should be matched with gorgeous evening dress, high and new places, and the corresponding custom clothes should be matched with the environment. Leisure and comfortable clothing should be chosen when traveling and leisure, and functional sports equipment should be favored when they are close to nature and indulge in outdoor activities. This is an interpretation of quality life. < /p >
The clothing market at P is changing from "consumer design" to "consumer lifestyle design". In this regard, branding is well aware of the importance of this change, and so is chic2014. < /p >
< p > face the market changes. Based on the exhibition of men's wear, women's wear, casual wear, < a target= "_blank" href= "http://www.91se91.com/" > leather "/a" / fur, feather and down, children's wear and overseas brand, we integrate the brand with different lifestyles, business models and style, and further segment the market to create the highlight of the exhibition area. < /p >
< p > following the men's wear advanced customization section launched in 2013 in men's wear area, the chic2014 women's wear area focuses on making the dress plate, and promotes the concept of "more formal dress". It also meets the needs of consumers for individuality, quality and noble service. It also brings more quality dress brand, dress a target= "_blank" href= "http://www.91se91.com/" > designer /a and dress culture to the stage, and also makes the dress no longer a special clothing demand of small consumers. At the same time, internationally renowned brand design and exquisite workmanship display will also become the highlight of the exhibition area. < /p >
< p > and with the crowd of 80 and 90 becoming the main force of clothing consumption, the Expo will gather the current fashion elements and show the fashionable attitude, avant-garde spirit and adventurous lifestyle of young consumers. To this end, the chic2014 casual wear area has opened up a trend brand and outdoor sports exhibition area, providing a promotional display for the brand, and providing a platform for businesses to visually contact and find such brands. < /p >
In addition, after the "post-80s" group, which has the ability to consume, has entered the birth tide, the high consumption investment is the common feature of this generation mother. Baby children's clothing is becoming the "model" of the adverse growth of the clothing market. People's care for their children has led to the rapid development of the children's wear market, which has also made the chic2014 children's clothing area more and more concerned. The exhibition area attaches great importance to the products of environmental protection and safety, and extensively invites infant brand and animation brand to participate in, increasing the number of children's products brand, and creating the concept of children's life hall. < /p >
The changes of P > chic2014 are all different, and this kind of "changing with the market" is the embodiment of the Expo close to the brand and industry, and the concept of detailed service is carried out in the "power line". < /p >
< p > the market structure is changing, and the service is unchanged. < /p >
< p > under the new brand evergreen service plan, we will pour more business resources into the growth brand, promote its promotion and give more opportunities for display. A number of brands such as MJ style, cache cache (France), Minette, and coopool (coopool) are planning to form a fast fashion brand area in chic women's clothing area. < /p >
China's garment industry, which has experienced a rapid growth period, has long relied on high-speed, large-scale, low-cost and other resource endowments to occupy the market. The era of P industry has entered a spanitional period of spanformation and upgrading. It has also been described as a process of "climbing ahead". < /p >
< p > how to break through and explore potential business opportunities from the fierce market competition is a common problem of brand enterprises and chic. < /p >
< p > for this reason, chic2014 goes deep into the industrial cluster, under the new brand evergreen service plan, to pour more business resources into the growth brand, promote its promotion and give more opportunities for display. In addition, with the fast fashion becoming popular, a large number of domestic fast fashion brands have been born outside Zara, h&m and other international brands. As a result, MJ style, cache cache (France), Minette, and coopool (coopool) and other brands planned to form a fast fashion brand area in the chic women's clothing area. This is a window for thousands of shops and commercial channels with homogeneous quality. It has found a window for discovering the most dynamic and potential brands in the market. < /p >
It is chic's answer to "how to break through the brand" to focus on the growth brand and gather resources for P development. < /p >
P, not only that, but with the improvement of logistics distribution and convenient online shopping experience, e-commerce has greatly changed the brand operation mode and the clothing consumption habits of people, especially young people, in expanding brand sales ability. Conform to the trend, chic2014 site introduces excellent domestic e-commerce platform resources and growth brand wide docking, for its access to "electric shock" experience, provide a variety of options to develop business routes. < /p >
Less than P, behind the changes in the business structure, it relies on a dynamic Chinese consumer market. This is an attractive force for overseas brands wishing to enter China. Following Turkey, Britain will become a special partner of chic2014, and the Canadian fur Association, Copenhagen fur, International Fur Association (iftf), Germany, France, Italy and many other international organizations and exhibition groups will also bring international advanced technology and fashion trends. < /p >
< p > perfect industrial chain and strong consumer market are the driving force for foreign businessmen to nugget China. At this point, chic is not only the only way for domestic brands to grow and develop, but also an important way for overseas brands to enter the Chinese market. < /p >
< p > activity form is changing, "link" value remains unchanged < /p >
< p > to cater to the changes and needs of the market, chic2014 selected topics launched a series of "loudspeaker" activities, upgrading the past business forum to serialized, short and concise salon, forum mode. < /p >
Less than P, the fast changing and multi-cultural clothing market has a profound impact on the activities of chic2014. < /p >
< p > fast-paced lifestyles make the professional audience who pay more attention to the efficiency more interested in precise and diversified market topic discussions. Therefore, to cater to the changes and needs of the market, chic2014 selected the topic to launch a series of "loudspeaker" activities, upgrading the previous business forum to a series of short, concise and Sharon forum mode. Through organizing a series of activities, chic combed and expanded the trend of fashion, cutting-edge technology, industrial chain matching, and so on, to "cross link" all kinds of resources for brand development. < /p >
Besides P, another brand activity of Expo chic shows has also changed. In the past, we abandoned the traditional fashion show "emphasizing vision and light commerce", and placed the needs of participating in the in-depth exchanges between brands and business audiences in the first place. We used the convenient venues and layout of the environment to give full play to the interaction on the spot, and perfect the combination of brand Tat show and commerce. < /p >
< p > at this moment, "force" has been opened. Backed by the changing Chinese market, chic2014, a professional operation team, converged various resources to meet the personalized and diversified needs of brand development, which is the true embodiment of the new value of chic2014. < /p >
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