Sweater Design Is Facing A Game Of Fashion And Quantity.
In the domestic market, due to the development of sweater manufacturing technology and the improvement of national consumption ability, sweaters are becoming more fashionable and more popular. Therefore, the sweater is in the clothing The proportion will be bigger and bigger, and the market competition will become more and more intense.
Designer Innovative thinking is needed.
Sweater designer with others Fashion Designer Similarly, some basic skills and quality requirements are required, such as painting foundation, modeling ability, imagination, mastery of style and color, clothing material, understanding of clothing structure, computer application, marketing and even consumption psychology. Designers have a solid foundation through professional learning and work practice. Compared with the higher level design field, there are still some gaps between domestic sweater designers and international sweater designers.
First of all, it is the gap between the fashion concept and the understanding and application of fashion. Secondly, designers are not enough to trace the upstream yarn of sweater design, focusing on style and technology, and do not pay much attention to the innovation and application of yarn. Moreover, there is not enough understanding of fashion design theory and clothing history. Often, these are the sources of broadening people's horizons, broadening their design ideas and inspiring design inspiration. The lack of knowledge will directly lead to the exhaustion of innovation.
At present, the phenomenon of enterprise product pursuit is more serious. The pursuit of products has become a trend. Clothing company One of the scenic spots in China is that big domestic companies pursue big international brands, and companies chase companies that sell better.
For an enterprise, profit is the most important. Making brand needs a certain period of exploration. There is no fixed number of profits and losses. Many enterprises do not want to take risks and have no courage to break through innovation. Therefore, the designer of the sweater should have some innovative ability and break through the conventional practice on the basis of solid theory and practice, dare to break the traditional concept of sweater design, and create works with personality and market recognition.
On the basis of innovation, improving the quality of products, a good sweater designer should first have a sense of clothing, have a high sensitivity to products, and know how to improve the quality of products. Furthermore, there must be clear thinking to enable consumers to quickly understand the designer's concept.
2013 the style of the design is full of looks.
In the autumn and winter, the unique middle pin distance and thick needle distance appear; the continuous repeating patterns create a retro style, showing us the old customs of 60s and 70s twentieth Century; the enduring island of Phil island is full of bottom design or local ornament, low key and elegant; V and herringbone patterns are popular in the semi finished products and sports style of woven effect.
In the second half of 2013. Fashion trend of sweater There are so many changes, especially in the pattern.
For example, familiar squares and Scotland lattices are the main patterns of modern classic knitted fabrics. The story continues to be classic, and there is no lack of innovation. Different sizes of canine and thousand bird pattern are arranged in a new way, which is a new interpretation of the traditional theme; the mosaic of animal theme patterns, combined with bold two-color design, deduces the beauty of Mashup and wildness; the fashionable decorative pattern is another strong trend; Eastern European crafts combine with the French Baroque interior decoration elements, and collide with other aesthetic feeling; the classic stripes change into bold carpet like, unstructured knitted jackets appear in the wrapped or waist style, and the atmosphere is elegant and elegant. Apart from the contour modeling and the yarn itself, the design is enough to make the sweater in the second half of 2013 full of attention.
2014, three-dimensional texture becomes a trend.
For 2014, the most noticeable sweater is three-dimensional texture. First of all, the texture of the yarn itself is an important concern. yarn And soft Ma Haimao, lustrous fur and thick plush yarn are the best choice for creating a detailed texture.
In addition, texture with texture is also a major trend in fabrics and flower tissues. Traditional retro knitted, decadent punk style mesh knitted, unique modern rope pattern, vivid knitted fabric or knitted fabric, for plain knitted shirt changes. The roughness of the enlarged honeycomb pattern adds interest to sweaters. The fluffy Ma Haimao is used in the twisted structure to bring a very comfortable touch experience.
In addition, the core products are fashionable sweaters and functional fashion sweaters, which change the traditional sweater's single function and change the original features of functional clothing. For example, an anti radiation sweater in the patent application of China Fashion Sweater R & D base.
Radiation protection Cardigan The shirt body is woollen yarn and conductive yarn feeding at the same time, forming a single face knitted structure knitted into the same coil sleeve connection, and the rib neckline, cuff and lower part of the shirt body are provided with rib. The front face of the same coil is always formed by wool yarn, and the reverse side of the same coil is formed by conductive yarn at the end, and the front coil always covers the reverse side coil, so that the outer surface of the front coil is never exposed.
The above technical scheme is an integral structure, which makes the woolen sweater not only retain its original function and function, but also has the function of silver fiber, and the silver fiber is a natural material beneficial to the human body. It can not only effectively obstruct the harmful electromagnetic radiation and harmful gas body, but also avoid the peculiar smell caused by bacteria attachment, and it can wear warm in winter and cool in summer. Therefore, it can meet the needs of eliminating electromagnetic radiation for men, women and children in daily wear. The utility model has the advantages of novel structure, strong practicability and better wearability and warmth retention. Driven by this trend, Sweater designer Brand should make greater efforts in product differentiation, technology and fashion, and create professional brand.
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