Shenzhen'S Retail Business Is Expanding.
Less than 30 years of development, Shenzhen's retail business is no longer the small stalls of Dongmen ruins, and is no longer a simple department store or supermarket. With the continuous changes of urban life, Shenzhen's retail business has also been upgrading itself.
From pure department stores or supermarkets to later "department stores and supermarkets", and now to the integration of more shopping mall formats, the commercial body takes on many functions of Shenzhen's urban life.
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< p > > a href= "http://www.91se91.com/news/index_c.asp" > retail business < /a > is an important carrier of city life. The change of retail business is also a change of a city.
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< p > > a href= "http://www.91se91.com/news/index_c.asp" > Shenzhen < /a > retail business started at the time when the Shenzhen Special Administrative Region was established, and grew up with Shenzhen city and developed into the front rank of the whole country.
Over the past few decades, retail business has become a window to the city of Shenzhen. There are retail businesses in every glittering picture and every brilliant moment in this city.
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< p > < strong > commercial pattern, moving with the urban pattern < /strong > /p >
More than 20 years ago, the earliest residents of the Shenzhen Special Administrative Region (P) sold simple commodities in Dongmen ruin, and opened up a magnificent history of Shenzhen's retail business.
Since the 90s of last century, with the rapid development of the special zone, Shenzhen's retail business has entered a period of rapid development. Most of the department stores such as Tianhong, Maoming department store, year old treasure department, sun department store, Huarun and other chain stores have started this era.
At that time, because the real urban areas were Luohu and Futian, these commercial bodies were almost concentrated in the two major regions of Luohu and Futian, and the two main business circles of Dongmen and Huaqiang North were formed at this time.
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< p > 1999, Binhai Road opened to become an important fast track connecting Nanshan and Futian and Luohu. Nanshan is no longer far away. Many commercial bodies such as Hai Ya, Tianhong, WAL-MART and so on begin to be in the layout of Nanshan.
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After P, 2000, with the expansion and upgrading of Shenzhen's cities, the business of the whole city has entered a new developing period. Some basic department stores have opened new stores, extending their tentacles to every corner of the city and grabbing new market areas. The new shopping center has also grown vigorously. Starting from CITIC City Square, Jin Guanghua square and the Mixc, a large number of shopping centers have fallen into the cities. Shenzhen's new shopping experience, integrating shopping, dining, entertainment and leisure, has become an important place in the life of citizens.
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After P > 2010, the two major changes in the city of Shenzhen also affected the whole business pattern: in July 1, 2010, the Shenzhen special economic zone extended to the two major districts of Baoan and Longgang, and the business of these two cities came to spring. As an opportunity, many commercial brands quickly arranged Baoan and Longgang, making Baoan and Longgang the most active area of Shenzhen business in the past two years.
In June 2011, the city of Shenzhen was ushering in a major event: the 5 subway lines were fully opened, and Shenzhen officially entered the "subway era". The convenient pportation mode of the subway has completely changed the urban pattern and people's travel mode. The subway line has also become the "shopping line" of Shenzhen people. Many businesses have taken the lead in laying the subway along the line, thus forming many new business circles.
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Less than P, Shenzhen now has a wide range of commercial styles, and most of the citizens can go shopping and leisure. They can also take the subway to the prosperous business areas along the city.
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< p > < strong > the stars of commercial brands are shining all over the country < /strong > /p >
In the 33 years since the establishment of the P, Shenzhen has become one of the most developed cities in China.
With the growth of Shenzhen's retail business in Shenzhen, it has become the most developed city business group in China. Many commercial enterprises and brands have gained popularity in China.
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< p > from the 2012 chain of China's top 100 chain released by China Chain Store Association, we can see the names of many retail businesses in Shenzhen, of which Huarun ranked fourth, and Tianhong and Maopai are among the top 50.
Shenzhen has become the largest city in the top 100 of the national retail chain enterprises. The names of Tianhong, < a href= "http://www.91se91.com/news/index_c.asp" > Huarun Wanjia < /a >, Xin Yijia, Mao ye and Bao Bao are all the names of Shenzhen.
In the shopping center format, Shenzhen the Mixc has entered the top three MALL sales for many years.
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< p > retail enterprises in Shenzhen are expanding rapidly across the country with the help of "Shenzhen made" strong strength and meticulous management, which is known as the "Shenzhen Legion" by the industry.
They not only firmly occupy the Shenzhen market, but also continue to expand outwards and enter many cities in China.
Up to now, Tianhong has set up 56 stores of "Tianhong" brand direct outlets. Apart from Shenzhen, Tianhong has branches in many cities such as Beijing, Xiamen, Nanchang, Jiaxing and Chengdu.
Mao Ye's footprint also spread all over the country. At present, there are 39 stores in Shenzhen, Chengdu, Chongqing and other cities. Besides, there are branches in many cities.
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The expansion of P is not only a chain store. In recent years, the shopping center in Shenzhen has also gone through the pace of replication and expansion. The Mixc has successfully copied in Shenyang, Kunming, Dalian and other places, becoming a commercial landmark; Yitian holiday shopping center in Dalian is also in the process of preparation; in addition, coastal city, Xinghe COCO Park, and Bao en allcity are also carrying out the national replication layout, bringing their successful marketing concept in Shenzhen to the whole country.
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< p > < strong > business mode city life window < /strong > /p >
< p > for today's Shenzhen citizens, the commercial bodies in different corners of the city and different shapes have many functions in their lives. They are not only shopping places, traffic signs, but also places of rendezvous, leisure space, and even the best window for Shenzhen with their relatives and friends.
For them, shopping is not only a simple act to buy things, but also for family gatherings, appointments, friends and relaxation.
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Less than 30 years of development, Shenzhen's retail business is no longer the small stalls of Dongmen ruins, and is no longer a simple department store or supermarket. With the continuous changes of urban life, Shenzhen's retail business has also been upgrading itself.
From pure department stores or supermarkets to later "department stores and supermarkets", and now to the integration of more shopping mall formats, the commercial body takes on many functions of Shenzhen's urban life.
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Less than P, and soon, more forms of business will emerge in Shenzhen.
The happy Coast Shopping Center will soon be integrated into more tourism themes and create a unique business model.
The sea world at Shekou will also try its business at the end of the year to inherit the international style of the sea world. It will give priority to international restaurants and boutiques, and will show another shopping experience.
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