China Shoe Capital E-Commerce Center Helps Shoe Enterprises Transformation And Development

Recently, from China shoes All electronic commerce center sponsored "third Shoe Expo exhibitors into the shoe business center forum" held in Jinjiang. The forum will discuss how to use e-commerce to expand product sales channels and how to serve Jinjiang shoes and clothing enterprises.

Not long ago, in the town of Chen Dai, Jinjiang. China Shoes Capital The e-commerce center is officially open to the outside world. This is the first modern e-commerce center in Fujian, which integrates e-commerce District, exhibition area, logistics distribution area and supporting service area. It is also the first professional e-commerce market established by Jinjiang. The center will provide one-stop service for the electric business enterprises. By sharing information on the same platform, information sharing will change the situation of shoe enterprises alone.

China Shoes Capital e-commerce center is the first modern e-commerce center in Fujian, which integrates e-commerce, exhibition area, logistics distribution area and supporting service area.

As Fujian Shoemaking industry Cradle, Jinjiang China shoes have a perfect industrial chain, but with the rise of the new business mode of electricity supplier, the region is also in urgent need of a professional electricity supplier park to supplement.

According to Li Haiting, director of the electronic commerce center of China shoe capital, the current supplier to the center not only has local brands, but also many other brands from all over the country. The center adopts the first seamless mode of electricity supplier operation in China, and builds a seamless docking platform between suppliers and e-commerce enterprises. The center has assembled hundreds of well-known domestic companies. Shoe brand Directly set up products, including sports shoes, travel shoes, casual outdoor shoes, leather shoes, children's shoes, women's shoes and other shoes, providing the most direct way for the vast number of e-commerce enterprises to find suppliers. "Our goal is to build a national supply chain." Li Haiting said so.

The electronic commerce center of China shoe capital was founded by the government of Chen Dai town of Jinjiang, and many well-known enterprises participated in the investment. The total investment was 1 billion yuan, and was listed as the key support project of Jinjiang municipal government in 2013. Up to now, the center has completed the construction area of more than 40 thousand square meters, gathered more than 200 suppliers and many electric business enterprises.

The reporter understands that the center provides a one-stop service for the electric business enterprises to integrate procurement, warehousing, distribution, customer service, recruitment, training and financing to solve the contradiction between convenient online transactions and complicated offline businesses, so as to promote the economy of the circulation products and shorten the space of the industrial chain.

Mr. Dai, a leading shoe manufacturer who has been stationed in the center, told reporters that Chen Dai town and its surrounding areas are numerous. Shoe enterprises Shoe enterprises are facing many problems such as homogenization competition, overcapacity and so on. In addition, the rise of electricity providers in recent years has squeezed the living space of enterprises. "After entering the center, these problems have been gradually improved." Mr. Dai said that not only can the electricity supplier find the best source of goods here, get the best service, suppliers can also understand the latest trend and fashion style through the feedback information from the electricity supplier, adjust the product structure and expand the category in time.

After resigning from a well-known e-commerce company in China, Mr. Wu opened his electronic trading company in the electronic commerce center of China shoe capital. He is very satisfied with the network hardware and software of the center. The center is the first optical speed network business building in the province, providing no host office cloud service platform, and also has 4G network signal coverage and mobile wireless network coverage services.

Li Haiting said that with Taobao's Quanzhou channel operating soon, China Shoes Capital e-commerce center will play the Internet. Shoe Fair To serve the advantages of Jinjiang shoe enterprises, to provide more and better services for shoe enterprises.

It is worth mentioning that, whether traditional enterprises do business or new brands, almost all Jinjiang shoe enterprises are worried about talent problems.

Lin Yong, director of Fuzhou Bobo business planning Co., Ltd., said that at present, most of the professional e-commerce talents are concentrated in the first tier cities. For Jinjiang electric business, the talents of electricity suppliers are relatively scattered, and their professional skills are also mixed. "It is not that e-commerce is not good, nor is it not clear about creativity and thinking, but that there is no special talent to operate." Lin Yong said. In view of the entire human resources chain of the e-commerce industry practitioners, e-commerce professionals who have in-depth knowledge of e-commerce and have practical experience are still lacking.

In response, Li Haiting said that a major function of the center is to introduce more professional talents. Recently, the center has formally signed a cooperation agreement with Taobao university to jointly train e-commerce talents. In this regard, the enterprises admitted to the center also approved. "We will select some valuable employees to send them to Taobao University."