Shishi Shoes: "New Shoes" Out Of The "New Road"

Five annual output value increased by four times, more than 20 scale shoe enterprises more than 20, the introduction of advanced technology in Germany and Germany, brand management and competitiveness enhancement. The industrial park of Shishi's planning and construction land 2900 Mu has already begun to take shape. At present, there are 55 footwear enterprises entering the Park.

The construction and development of the park will promote the scale and grade of the footwear industry in our city and enhance the competitiveness of the domestic and foreign markets.

Today, our city has formed a shoe and shoe material industrial cluster.

In 2007, the output value of footwear industry was 4 billion 840 million yuan, which was nearly 4 times higher than that of the footwear industry output value of 1 billion 16 million yuan in 2002, and the output value of the footwear industry reached 8 billion yuan in 2010.

The shoe making industry is one of the six pillar industries of Shishi's industrial industry.

It is understood that there are nearly 600 shoe and shoe materials enterprises in the city, which mainly produce casual shoes, fashion shoes, travel shoes, sports shoes, sandals and other products.

In recent years, the shoe industry in our city has attached importance to technological innovation and brand creation, and imported advanced production equipment and shoe materials from Italy, Germany and other countries, and constantly developed and produced new products, improved the production capacity of footwear industry and opened up the market.

At present, our city has more than 20 shoe enterprises above Designated Size, and 8 shoe enterprises have won the well-known trademarks in China.

In recent years, the shoe and shoe material industry in Shishi has taken brand management as the breakthrough point, driven by capital expansion and technological pformation, in order to improve the industrial chain as the direction, increase investment attraction, accelerate the establishment of a quality assurance system that meets the requirements of international environmental protection, and promote the expansion and upgrading of industrial volume.

At the same time, our city is speeding up the construction of the professional market of Bao Ye Shoes Industrial Park and shoe materials, giving full play to the advantage of location and gathering the capacity of the peripheral footwear industry, making it the production base of shoe industry in Quanzhou, becoming an important part of Quanzhou's industrial sector, playing an important role in the footwear industry at home and abroad, and constantly enhancing the market competitiveness.