Luxurious Hair And Luxurious Woolen Horse Are The Top Of The Luxury Customization Industry.
In 1958 P, American assistant president Sherman Adams lost his political career by accepting a coat.
A coat is not a big deal, but the problem is that this coat is made of horse hair. It's an unusual soft, very expensive rare wool.
Although the politician claimed that he was innocent, he resigned because of the scandal of the "Loma horse coat incident".
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< p > even though Adams really broke the law, he was not the first person to be enchanting by the magic of the horse.
The clothing of the horse is the exclusive clothing of the Inca royal family.
In early sixteenth Century, Spanish King Philip II (King Philip II) sleeps with a blanket.
In the last century, Greta Gabo's (Greta Garbo), Nat Kim Kerr (Nat King Cole) and Marlene Dietrich (Marlene Dietrich) all passed through Loma hair dress.
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Less than P, today, this silky wool is at the top of the luxury customization industry.
Loro Piana, the main supplier of Loma hair apparel, can only get 13000 to 17500 pounds of horse hair per year - only a fraction of the 22 million pound cashmere processed annually.
Kiton, a custom fashion company in Italy, produces only about 100 pieces of horse clothing in one year: a casual suit is priced at least $21000, and a set of tailored suits is 40000 dollars.
A Loro Piana Loma hair scarf costs about $4000.
Zegna (Ermenegildo Zegna) produces only 30 sets of loco wool sets each year, each with a serial number and a cheapest $46500.
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Less than P, however, not long ago, it was harder to find the horse.
The fur of the Loma is an evolutionary miracle. Although it is extremely light and thin, it can keep the animal warm in the ice and snow fields above 15000 feet above sea level.
By 1960s, the population of the horse had dropped to about 10000 from about 2 million in sixteenth Century. The government of Peru began to take measures to prohibit hunting and trading of the llamas so as to protect the horses from extinction.
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< p > but in the middle of 1990s, some companies eager to provide customers with this super luxurious fiber began to try to protect the Luo horse population and cut the horse hair instead of hunting the horse.
In 1994, the three companies of Loro Piana, Agnona and Incalpaca TPX were selected to participate in the international Piana Union (International Vicuna Consortium) created by the government of the Republic of Korea. They were allowed to process the Loma fibers into fabrics and finished products in a humane way and exported to overseas countries.
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< p > 2008, Loro Piana established a eight square mile protected area to study the horse.
Earlier this year, Loro Piana acquired Sanin SA, a Argentina company (the company has the right to hold a stake of about 6000 wild cropped horses in a 328 square mile land in Catamarca, Catamarca).
This is part of the long-term strategy of Loro Piana. According to the strategy, Loro Piana will build a large conservation area, so that locals can protect and breed the llama and cut the hair of the loco horse.
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"We have made a major commitment: ensuring quality, increasing quantity and developing business," Pierre Luigi Loro PIANA, chairman and co chief executive of P Loro Piana, said (Pier Luigi Loro Piana): "we think this is a win-win situation.
It's good for locals, for Loma, for my company and our customers. "
Loro Piana hopes that holding Sanin SA will increase the output of the year's output by ten times and meet the needs of the global buyers. China is the fastest growing market.
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< p > If a href= "http://www.91se91.com/news/index_f.asp" > cashmere "/a" can satisfy you, you may sigh that it is so costly to add extra extravagance.
But when you really contact Luo Ma Mao, you may seriously consider whether you want to spend all your college education expenses.
The llama coat and coat are incomparable, light and almost floating, and very soft.
Loro PIANA said, "people love the feel of the horse's hair, which is the most slender hair on earth."
He explained that the diameter of the fiber is 12.5 microns, while the highest cashmere fiber diameter is 13.5 microns, and the average cashmere fiber diameter is between 14.5 and 17.5 microns.
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< p > in view of this, it is not surprising that such a coat is worshipped by a small group of infatuation.
These fashion world's booty hunters are familiar with the terms related to customizing fashion and luxury fabrics.
Kiton, US Department President Antonio Paone (Antonio Paone) said: "men will come to Kiton to ask if we have any horse hair fashion.
They have a high taste and know what they want. "
The demand for ladies' clothing for the horse has not been ignored: Loro Piana women's sweaters, scarves and long skirts have their own fans.
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< p > > a href= "http://www.91se91.com/news/index_f.asp" > Loma Ma < /a > the most common color is navy blue and natural light brown.
For example, Zegna's suit is made of three different dark blue worsted fabrics.
Enterprises do not want to dye the clothes of the horse, because they do not want to affect the special feeling of the horse.
However, the relevant printing and dyeing experiments have been successful.
Kiton's Carlo Barbera, a factory in Biella, Italy, which acquired the controlling stake in 2010, has produced several batches of difficult colored coloured horse hair fabrics, along with fine stripes and herringbone patterns.
"We will soon be able to see all the red horse hair garments with red color," Bao said.
What is more rare is Kiton's white coat made of albino variant of Loma hair, which sells for $50000.
Loro Piana even made a waterproof horse hair coat, but you may not want to go out in a snowstorm.
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< p > Manhattan's legendary tailor < a href= "http://www.91se91.com/pioneer/" > Domenico Spano < /a > (Domenico Spano) produces about three or four pieces of horse hair clothing every year: a coat sells for 22000 dollars, and a suit sells for 32000 dollars.
Spano said, "men come in and ask," do you have anything special? "He will take them to see Luo Mamao fashion samples at once.
Those who initially loved Roman horse hair would often become loyal repeat customers.
Spano said, "someone bought a coat and he will come back to buy a suit in six months."
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< p > recently published the "coat Road: Meg Lukens Noonan, Meg Lukens Noonan, author of a technology, luxury and obsessive" of a $fifty thousand coat making way: "the horse is so mysterious."
Lukens Noonan's book traces the origin of a very special horse coat.
Lukens Noonan attended a shearing ceremony in Peru according to the Inca tradition. The locals formed a chain around the locals, then slowly narrowed the encirclement, and then took them into small tent shearing.
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< p > Lukens Noonan recalls that when the wind blows a little bit of horse hair, "I thought, wow, this is really valuable."
The hair was so light that she could hardly feel its existence, just like a mirage.
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< p > Lukens Noonan said that during the process of writing books, she found that most people do not know about the horse.
She said, "a generation will think of Sherman Adams, but then there is a big gap."
Only a handful of people who actually buy and wear the fur clothing of the llama are exceptions.
She also said: "people who like fine products in fine works will try to understand the llamas."
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< p > nowadays, with the efforts of Loro Piana, Lomamau may get more easily, but don't expect prices to become cheaper.
Loro PIANA said: "although the number will increase, I do not expect prices to fall.
I think we must improve the living conditions of the South American people who care for the llamas.
I don't want the price to drop because the Andean people will lose interest in breeding the horse.
I am afraid that these words will make people who are obsessed with such noble fabrics, who are willing to spend all their money, or even those who are just dreaming.
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