Yu Shoes Enterprises Have Registered Trademarks.
The men's 110 meter hurdle, Cuba's Robles is undoubtedly a strong opponent of China's flying Liu Xiang.
But if Robles wants to apply for Robles's trademark in shoe category in China, he must ask for permission from a shoe factory in Bishan.
In 2002, a shoe factory in Bishan paid 2000 yuan to apply for "Robert" trademark.
From the point of view of trademark law, Robles and Lobos Te are similar. Whoever is first registered and the other party is unable to register.
The Bishan shoe factory registered rob st, for the the Great Wall shoe factory in Bishan, the Olympic cuba cuban young actor Robles's excellent performance is no doubt the sky drop golden eggs.
In a routine monitoring yesterday, Ma Yanfei, an intellectual property Commissioner, suddenly discovered that the shoemaking plant applied in 2002 and was officially registered in 2004.
"This means that in China, anyone who wants to apply for the" Robles "trademark must get the consent of the shoe factory. Otherwise, Chongqing enterprises can make an objection to reject the application of the other party.
"From the point of view of trademark law, Robles and Robert are similar trademarks. One party will be registered first and the other party will not be able to apply successfully."
"When I registered this trademark, I didn't think much about it, I just thought it was right."
Liao City the Great Wall shoe factory responsible person Liao said.
To save tens of millions of dollars in advertising costs, "with Lobos Te's trademark, Robles is allowed to advertise him free of charge".
Ma Yanfei said, visually, Robles and Lobos Te are almost alike.
At the Olympic Games, Cuban teenager Robles won the men's 110 meter hurdles champion, which also broke Liu Xiang's world record.
It has become a strong contender of Liu Xiang.
"According to Robles's condition, if the cost of endorsement is only twenty percent off of Liu Xiang's, it will reach about 10 million yuan.
It can be seen that the shoe companies in Bishan picked up tens of millions of advertising fees when they reached the roof.
It is understood that at present, Liu Xiang's endorsement for a single brand has cost more than 12 million yuan.
In 2006, Liu Xiang's brand value exceeded 40 million yuan.
He is willing to pfer the trademark of 100 thousand yuan to register the "robus" trademark in the the Great Wall leather shoes factory.
Reporters in the search engine Baidu entered the key word "Bi Cheng the Great Wall shoes factory", showing only 19 search results, and the real city and the Great Wall leather shoes factory related news is only one.
The factory's official said, for the "Robert" this series of shoes are currently produced less.
"If someone is willing to bid 100 thousand yuan, the company will consider selling this brand."
Holding a gold rich trademark is a big surprise. Ms. Liao told reporters that because of the strategic adjustment of the company, it is necessary to develop new products, and Lobos Te is an old name and ready to give up.
It is useless to trade in a trade mark.
A kind of
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