3D Scanning Technology Is A "Size Revolution" Of Bra
In the past few years, we have come into contact with many wearable technology products. In fact, many clothes in our wardrobe can be replaced with wearable products. From smart jackets to socks, as well as helmets and shoes, they are inextricably linked with intelligent wearable technology. We are very happy to see this situation, But now the engineers of the University of California have proposed to consider quitting the intelligent underwear products, so let's take a look.
What is Printed Sensors
You chose the right one Bras Have you got the size of? With the development of 3D technology, the calculation principle of "lower bust minus upper bust" believed by many women is likely to be broken.
Underwear manufacturer Jockey has just launched a new underwear size standard system, trying to break the original international size of "70A" and "70B". This move is based on the results of a survey that 80% of women wear the wrong bra size.
In the domestic underwear market, advanced customization and retail assistance are becoming more professional and systematic. All major brands have done enough work on bra sizes to provide women customers with correct and comfortable underwear wearing experience. A bra "size revolution" is unfolding.
New 3D scanning Underwear size
"Nowadays, the size of underwear is not correct. What I often encounter is that the cup is just right, but the lower circumference is too small. But if you change it to a larger size, the upper part will be empty." Miss Shen was very upset when she bought the bra. In order to make her dress comfortable, she bought a larger size of bra.
However, this worry may soon disappear. Recently, underwear manufacturer Jockey launched a new underwear size system, which is different from the international size of "70A" and "70B". The new size is composed of two groups of figures, such as "4-36", which represents the lower chest circumference. The former uses 3D technology to scan 800 women's breasts, and then re divide and define the size by 1 to 10.
"Women's breasts are three-dimensional, so traditional tape measurements are not strictly accurate," said the head of Jockey underwear manufacturer.
At present, if you want to use this technology to accurately measure your new bust size, you need to pay Jockey $19.95 (about 122 yuan).
It is reported that most of the bra sizes provided by major underwear brands at present still follow the algorithm of international standard size, and determine the appropriate bra size by the difference between the upper and lower circumference. "It can't be said that this size is no longer accurate, but some female customers still feel uncomfortable trying on the bra after measuring the size." The salesperson in the underwear area of the mall said.
"3D size" is still a customized service in China
Jockey's new size has impacted people's impression of the old size of the bra, and has also triggered research and innovation in the size of other bra brands. At present, from the perspective of the domestic underwear market, it is still a custom service to use new technology to re measure the bust.
"Generally, the bra's lower bust circumference is 70, 75, 80, and our customized bra is based on 2, such as 70, 72, 74." Liu, the store manager of Love's brand Mulan Store, said, "Different from the previous cup representation of A, B, and C, we have 1-10 cup calipers, which combine the lower bust circumference data to make a template for customers to try on." It is understood that, There are 100 templates for the customized bra.
Once the customer has selected the model and materials of the bra, the brand will send the data to Beijing. After 10-15 working days, the customer can get the customized bra. "In addition to ordinary customers, women who use artificial milk are also the target group of our customized service," Liu said.
It is reported that the price of the basic customized bra is 700 yuan and 780 yuan. These two prices have included all costs such as measurement cost, manual cost and material cost.
However, there are also underwear brands that do not want to make a fuss about size figures. Underwear brand Wagol has its own measurement system. "The key to measuring the FT coefficient is to find the breast height," said Chen, the store manager of Hangzhou Tower Huagoer. "Sometimes there is not a cleavage or the best bra. We also need to see the chest shape after dressing." It is reported that to skillfully use such a measurement scheme, it requires more than five years of sales experience.
International size is no longer standard?
At present, bra brands still choose the international standard size as the size division of the bra. However, in the eyes of many brands, uniform size and wear matching are totally different.
"In fact, many underwear brands have different sizes of the same cup in different regions," industry insiders said. "If a northern customer comes to the South counter to try on the same brand and size of bra, she will feel it is too small."
A lot of underwear manufacturer When producing bras, there will be internal subdivision sizes. For example, the same A-cup bra will have several different numbers, and there will be very slight differences in size and thickness between them. "The breast diameter of women in the north is often larger than that of women in the south, so underwear manufacturers will send the looser A-cup bra to the northern market." The insiders said.
In addition to this kind of "invisible size" before leaving the factory, the back button has also become a sharp tool to fine tune the size of the bra. "Generally, the bra is equipped with three back buckles to adjust the size of the lower circumference, but now many bras will design four buckles, or the counter will sell one buckle for customers in need." Ms. Lu, the relevant person in charge of the underwear brand Fu Wei, said.
Interestingly, the bust of female customers in Hangzhou has risen very fast in the past two years, "This has something to do with the improvement of Hangzhou customers' cultural level and the change of their concept. They pay more attention to the correct size of the bra and the comfort of wearing it."
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