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    Local Original Designers Want To Create Fashion Week With Chinese Characteristics.

    2013/10/30 21:38:00 35

    Original DesignerFashion Week With Chinese Characteristics

    During the fashion week, the reporter had the honor to visit the "10+3 Showroom" aimed at young designers at 751D PARK Yau design center. The presentation of Showroom has added fresh elements to fashion week. Ten young designers have exhibited their masterpieces. Unlike the show, viewers can enjoy and touch closely. Latest fashion Feel the charm of fashion. At the same time, Showroom also provides a more direct buyer's platform for designers.



    In the past 16 years since the founding of China International Fashion Week, comments from all circles have been praised. There have been comments on the comparison between China International Fashion Week and the four famous international fashion week (London, Paris, New York and Milan), but no matter how it compares, one thing can not be denied, that is rooted in the local market, and strive to win the right to speak for the local designer and clothing brand, so as to have greater market share. China International Fashion Week and the organizing committee have made a lot of efforts to this: many special competitions have been set up to find and store talents for the industry; organize a special forum, discuss the international trend and the development trend of the industry and so on.


       China International Fashion Week It has become a diversified local fashion event composed of special events, special competitions, special forums and professional awards. Relying on this platform, China's local fashion industry is becoming more mature, and many original designers have successfully entered the international arena. "Moving the show to New York and Paris" is no longer an unreachable dream. International brands have landed in China. In the face of such a mature and open market, China International Fashion Week has become an indispensable international platform for designers to display creativity and spread popular trends.


    Of course, there are also some criticisms that China's Designer We can not get rid of the strange circle of plagiarism, but we should see that this situation is improving. In recent years, the big designers in the international fashion industry are facing the accusation of plagiarism. In fact, the so-called plagiarism or reference is a stage in the growth of designers, and can not deny the creativity of native designers because of the similarity of design inspiration. After all, commercialization of market tests is the golden rule of brand or designer development.


    The commercialized market has also promoted the original designer's works to be more distinctive. In the ten original designer works exhibited in the "10+3 Showroom" exhibition, young designers Zou You and Shi Jie's costume design work is a powerful counterattack against the above objections. Their works are unique, integrating Oriental fashion elements into Western garment technology, and deeply loved by the market.


    Since its inception in 1997, China International Fashion Week and original designers have been exchanging and learning with foreign designers and brands through this platform. Through joint efforts, they have won a place for China's original costume in the international arena. In 2011, China International Fashion Week became a strategic partner of Mercedes Benz, joining Mercedes Benz's fashion week's big family, and through this strategic cooperation to push local mature designers to overseas markets. Fashion week offers more possibilities for talented local designers.

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