OEM OEM Signboards Attract More Global Apparel Companies

< p > "ZARA and Woolworths two world-famous" a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > enterprises have come to negotiate and have reached an order intention of US $4 million next year. "

On November 3rd, at the 114th China Import and Export Fair in Guangzhou, Mo Ying Hui, the head of Hunan East Industrial and Trading Company, told reporters excitedly.

< /p >

< p > due to the rapid rise of labor costs, the appreciation of RMB and the indifference of consumption in Europe and the United States, the number of buyers in Europe and the United States has decreased significantly.

Many garment OEM manufacturers sigh, "business is slack, business is more and more difficult to do".

Many garment import and export enterprises in our province have to turn to South America, the Middle East and Africa.

< /p >

< p > Mo Yinghui believes that the world's top a href= "http://www.91se91.com/news/index_c.asp" > clothing enterprises "/a" is still concentrated in Europe and the United States, clothing import and export enterprises to make big, make money, or can not leave the European and American markets.

"In spite of the OEM, we must attach great importance to the design, research, product quality and delivery date, so that we can maintain cooperation with the world's top clothing Brand Company such as ZARA."

It is understood that Dongyi company has established a stable cooperative relationship with 6 world top garment Brand Company, such as ZARA, Woolworths, H&M, Auchan, Next, Tesco, etc. the products are mainly exported to Europe, America and Australia.

< /p >

< p > "although clothing OEM processing, but still need to research and development to promote brand building."

Mo Yinghui introduced, for customer OEM production, Dongyi company is not simply taking the customer's model directly processing production, but has joined its own design elements, "the product has incorporated its own design, the added value is higher than the ordinary OEM enterprise, and it can also improve the customer's dependence."

The Dongyi company has set up a specialized R & D department in Changsha instead of relying on the cost to grab the market. There are 23 professional fashion designers and R & D personnel. The annual R & D cost is over 3 million yuan.

A special marketing company has also been set up in Shanghai.

To ensure product quality and delivery time, Dongyi company also has its own processing plant in Chibi, Hubei.

< /p >

< p > by virtue of the OEM "a href=" http://www.91se91.com/news/index_s.asp "OEM" /a "brand name, the Dongyi company has attracted more new customers from the global apparel enterprises.

In 2012, Dongyi clothing exports amounted to US $30 million.

< /p >